Niko Partners researched and analyzed the video games market in China in 2021, and released an extensive report. Per this report, China’s domestic mobile + PC game revenue reached nearly 45.5bn and it’s expected to grow further in the upcoming years.
Related: 2022 gaming market revenues expected to exceed $200 billion
The report says the number of players in China was approximately 706 million, down by 3.7%, but by 2026, the number is expected to grow, nearing 730 million players. According to the report, China’s export mobile + PC game revenue was $17.3 billion in 2021, up 27.3% YoY, and is projected to reach $26.46bn in 2026.
One interesting detail that catches the eye is more than 16,000 metaverse-related trademarks have been filed in China. There’s also a growing number of investment events in 2021, double that of in 2020.
Niko Partners’ report projects the Chinese market to reach $55 billion in 2026, but of course, there are always unforeseen factors at play that can help the market grow or prevent the growth, and color the expected numbers in a different way.
