Bidstack, the premier in-game advertising technology company, is pleased to announce the appointment of Chris Vincelli as VP of Enterprise Partnerships. In his role, Vincelli will collaborate with existing gaming and programmatic advertising partners and establish new relationships with vendors interested in licensing Bidstack’s cutting-edge technology.
Before joining Bidstack, Vincelli served as the Vice President of Publishing at Anzu, where he successfully led strategic initiatives and played a vital role in propelling growth and fostering innovation through strategic partnerships with top-tier game companies. With a decade of experience in the mobile ad industry, Vincelli has a proven track record of developing and executing successful publishing strategies, establishing partnerships, and driving revenue growth. His previous positions include roles at Vungle, Verizon Media, and Yahoo.
James Draper, Founder and CEO of Bidstack, expressed his enthusiasm about the new hire:
“We are thrilled to welcome Chris to the Bidstack team. His profound understanding and passion for the games industry, coupled with his publishing expertise, will be invaluable as we continue to expand our portfolio of commercial partnerships and accelerate our growth trajectory in the U.S. market. By bringing Chris on board, Bidstack reaffirms its commitment to seizing the untapped potential within the in-game advertising market, thereby fueling the company’s remarkable growth.”
Chris Vincelli, VP of Enterprise Partnerships at Bidstack, shared his thoughts:
“The global video game advertising industry is ripe for disruption, and Bidstack stands at the forefront of the in-game advertising revolution. Bidstack has an ambitious roadmap in place for 2023 and beyond, and I am eager to build upon the company’s outstanding successes, delivering unparalleled in-game advertising solutions and enabling global brands to reach billions of engaged users at scale, seamlessly integrating with gameplay.”
Since venturing into in-game advertising in 2017 with Sports Interactive’s renowned Football Manager series, Bidstack has executed award-winning in-game campaigns for prominent brands like Marriott Bonvoy, Paco Rabanne, and Doritos. The company collaborates with world-leading game publishers such as Ubisoft and Take-Two Interactive.