{"id":15179,"date":"2021-07-22T11:16:34","date_gmt":"2021-07-22T08:16:34","guid":{"rendered":"https:\/\/mobidictum.com\/?p=15179"},"modified":"2023-04-25T11:43:12","modified_gmt":"2023-04-25T08:43:12","slug":"joypac-hyper-casual-yayincilari-ile-ortaklik-kuruyor","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/joypac-hyper-casual-yayincilari-ile-ortaklik-kuruyor\/","title":{"rendered":"Sekt\u00f6r\u00fcn \u00f6nde gelen hyper-casual yay\u0131nc\u0131lar\u0131 \u00c7in pazar\u0131na girmek i\u00e7in JoyPac ile ortakl\u0131k kuruyor"},"content":{"rendered":"\n

\u00dcnl\u00fc oyun yay\u0131nc\u0131s\u0131 JoyPac<\/strong>, hyper-casual oyunlar\u0131n en iyi isimlerinden baz\u0131lar\u0131 olan Ketchapp, BoomBit<\/strong> ve Gismart<\/strong> ile, \u00c7inli mobil oyunculara Samurai Slash, Shoe Race ve Pencil Rush gibi oyunlar\u0131 pazarlamaya yard\u0131mc\u0131 olmak i\u00e7in bir tak\u0131m ortakl\u0131klar kuraca\u011f\u0131n\u0131 duyurdu.<\/p>\n\n\n\n

JoyPac ile ortak olan \u00fc\u00e7 \u015firket, y\u00fcz milyonlarca indirmeye ula\u015fan \u00e7ok say\u0131da ba\u015far\u0131l\u0131 hyper-casual oyun yay\u0131nlad\u0131. Ancak, ABD ve Avrupa pazarlar\u0131nda elde etti\u011fi ba\u015far\u0131, JoyPac’\u0131n as\u0131l uzman oldu\u011fu ve deneyiminin devreye girdi\u011fi \u00c7in pazar\u0131ndan \u00e7ok daha farkl\u0131 bir ba\u015far\u0131.\u00a0<\/p>\n\n\n\n

Bat\u0131 yap\u0131m\u0131 hyper-casual oyunlar\u0131n\u0131 \u00c7in’de yerelle\u015ftirerek ba\u015flatma konusunda uzman olan JoyPac, \u00c7in mobil oyun pazar\u0131n\u0131n karma\u015f\u0131kl\u0131klar\u0131n\u0131 ba\u015far\u0131l\u0131 bir \u015fekilde \u00e7\u00f6zme konusunda bir itibara sahip. \u00c7in\u2019de yay\u0131nlanan oyunlar\u0131n yaln\u0131zca farkl\u0131 yasal gereksinimleri kar\u015f\u0131lamas\u0131 gerekmiyor, ayn\u0131 zamanda DouYin, Kuaishou, WeiBo ve WeChat gibi geni\u015f kapsaml\u0131 sosyal medya platformlar\u0131n\u0131n hakimiyeti sayesinde \u00c7in’de oyunlar\u0131n pazarlama ortam\u0131 tamamen farkl\u0131 bir hale b\u00fcr\u00fcnm\u00fc\u015f durumda.<\/p>\n\n\n\n

\"Shoe
Shoe Race – Samurai Slash – Pencil Rush<\/figcaption><\/figure>\n\n\n\n

BoomBit Pazarlama M\u00fcd\u00fcr\u00fc Gon\u00e7alo Martins<\/strong>, “Shoe Race ile ABD iOS’ta 1 numaraya ula\u015ft\u0131ktan sonra, \u00c7in’in En \u0130yi Listelerini de fethetmek i\u00e7in m\u00fckemmel orta\u011f\u0131 bulmak bizim i\u00e7in \u00e7ok \u00f6nemliydi. JoyPac ile bunu olduk\u00e7a h\u0131zl\u0131 ve zahmetsizce yapabildik. JoyPac ekibi sayesinde Shoe Race art\u0131k ger\u00e7ek bir d\u00fcnya fenomeni oldu!\u201d<\/em> yorumunu yapt\u0131.<\/p>\n\n\n\n

Ketchapp Yay\u0131n M\u00fcd\u00fcr\u00fc Maxime Jagu<\/strong>, “JoyPac, sorunsuz ve etkili yerelle\u015ftirme ve \u015feffaf ileti\u015fim yoluyla oyunlar\u0131m\u0131z\u0131n \u00c7in pazar\u0131ndaki potansiyelini art\u0131rmada son derece yard\u0131mc\u0131 oldu,”<\/em> diye ekledi.<\/p>\n\n\n\n

\u00c7in mobil oyun gelirleri bir \u00f6nceki y\u0131la g\u00f6re %31 artt\u0131<\/h2>\n\n\n\n

\u00c7in, hen\u00fcz mobil oyunlar i\u00e7in olmasa da d\u00fcnyadaki en b\u00fcy\u00fck pazarlardan biri olmaya devam ediyor. \u00c7inli pazar uzmanlar\u0131 Niko Partners’a g\u00f6re, yerel mobil oyun geliri bir \u00f6nceki y\u0131la g\u00f6re %31 artarak 2020’de 29,2 milyar dolara ula\u015ft\u0131 ve bu oran, 2017’den bu yana en y\u00fcksek b\u00fcy\u00fcme oran\u0131 olaak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor. Oyun sekt\u00f6r\u00fc analistlerinden NewZoo’nun son verileri,  k\u00fcresel oyun sekt\u00f6r\u00fcnde mobil oyunlar\u0131n bu y\u0131l \u00fcretece\u011fi 90,7 milyar dolar\u0131n %52’sini olu\u015fturaca\u011f\u0131n\u0131 tahmin ediyor.<\/p>\n\n\n\n

JoyPac Yay\u0131nc\u0131l\u0131k M\u00fcd\u00fcr\u00fc Vivian Dong<\/strong> ise konu ile ilgili yorumlar\u0131n\u0131 \u015fu \u015fekilde belirtti:<\/p>\n\n\n\n

\u201cB\u00f6yle tan\u0131nm\u0131\u015f yay\u0131nc\u0131lar\u0131n oyunlar\u0131yla \u00e7al\u0131\u015fma f\u0131rsat\u0131na sahip olmak harika ve onlar\u0131n \u00c7inli mobil oyuncularla bir s\u0131\u00e7rama yapmalar\u0131na yard\u0131mc\u0131 olmay\u0131 d\u00f6rt g\u00f6zle bekliyoruz. \u00c7in pazar\u0131 son y\u0131llarda \u00e7ok daha rekabet\u00e7i hale gelse de, Bat\u0131l\u0131 geli\u015ftiricilerden gelen en iyi 20 indirme listesindeki oyunlar\u0131n yakla\u015f\u0131k %25’i ile hyper-casual daha pop\u00fcler hale gelmeye ba\u015flad\u0131. Bat\u0131l\u0131 geli\u015ftiricilerin bu pazara hyper-casual oyunlarla girmeleri i\u00e7in iyi bir zaman olsa gerek.\u201d<\/em><\/p><\/blockquote>\n\n\n\n


\u00c7in’e a\u00e7\u0131lmak isteyen veya mevcut \u00c7in stratejisinin geli\u015ftirilebilece\u011fini d\u00fc\u015f\u00fcnen hyper-casual geli\u015ftiriciler ve yay\u0131nc\u0131lar i\u00e7in JoyPac, Asya’n\u0131n oyun sekt\u00f6r\u00fcne adanm\u0131\u015f en b\u00fcy\u00fck g\u00f6sterisi ChinaJoy<\/strong><\/a>‘da olacak. ChinaJoy 29-31 Temmuz tarihleri \u200b\u200baras\u0131nda \u015eanghay’da ger\u00e7ekle\u015fecek.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c7inli mobil oyun pazar\u0131 uzman\u0131 JoyPac, Avrupa’n\u0131n \u00f6nde gelen \u00fc\u00e7 hyper-casual oyun yay\u0131nc\u0131s\u0131yla bir araya geldi.<\/p>\n","protected":false},"author":40,"featured_media":15185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[1501],"class_list":["post-15179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler","tag-hyper-casual-tr"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/15179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=15179"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/15179\/revisions"}],"predecessor-version":[{"id":153546,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/15179\/revisions\/153546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/15185"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=15179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=15179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=15179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}