{"id":164179,"date":"2023-07-12T19:41:29","date_gmt":"2023-07-12T16:41:29","guid":{"rendered":"https:\/\/mobidictum.com\/?p=164179"},"modified":"2023-07-12T22:07:03","modified_gmt":"2023-07-12T19:07:03","slug":"abd-mahkemesinden-microsoftun-acitivison-blizzardi-satin-almasina-izin","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/abd-mahkemesinden-microsoftun-acitivison-blizzardi-satin-almasina-izin\/","title":{"rendered":"Activision Blizzard sat\u0131n almas\u0131nda r\u00fczg\u00e2r Microsoft’tan yana m\u0131 d\u00f6n\u00fcyor?"},"content":{"rendered":"\n

Microsoft<\/strong>‘un Activision Blizzard<\/strong>‘\u0131 sat\u0131n almas\u0131 tart\u0131\u015fmalara yol a\u00e7m\u0131\u015ft\u0131 ve d\u00fcnya oyun sekt\u00f6r\u00fcn\u00fcn g\u00fcndemini uzunca bir s\u00fcredir me\u015fgul ediyor. \u0130ddialar\u0131n \u00e7o\u011fu, bu sat\u0131n alman\u0131n Microsoft’un oyun sekt\u00f6r\u00fcnde tekelle\u015fmesi<\/strong> ve hatta zaten tekelle\u015fti\u011fi ve bu konumunun sa\u011flamla\u015faca\u011f\u0131 etraf\u0131nda d\u00f6n\u00fcyordu. Bu iddialar\u0131n temelinde sat\u0131n almayla birlikte fikr\u00ee m\u00fclkiyeti Microsoft’a ge\u00e7ecek olan d\u00fcnyaca \u00fcnl\u00fc oyun serisi Call of Duty<\/strong> bulunuyor. Amerika’da <\/strong>a\u00e7\u0131lan davalar\u0131n ard\u0131ndan Birle\u015fik Krall\u0131k<\/strong>, \u00e7e\u015fitli Avrupa Birli\u011fi <\/strong>\u00fclkeleri gibi di\u011fer \u00fclkelerde de Microsoft aleyhine davalar a\u00e7\u0131ld\u0131 ve s\u00fcre\u00e7 neredeyse ba\u015f\u0131ndan beri Microsoft i\u00e7in pek de i\u00e7 a\u00e7\u0131c\u0131 g\u00f6r\u00fcnm\u00fcyordu. Ancak Californiya mahkemesinden bir yarg\u0131c\u0131n \u015firket lehine<\/strong> verdi\u011fi kararla s\u00fcre\u00e7 Microsoft’un lehine d\u00f6nme potansiyeli ta\u015f\u0131yor. <\/p>\n\n\n\n

Yarg\u0131\u00e7 Jacqueline Scott Corley<\/strong>, Call of Duty’nin PlayStation’daki varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrme ve Nintendo Switch platformuna geni\u015flemesini ke\u015ffetme konusundaki g\u00fcvencelerinde Microsoft’tan yana tav\u0131r ald\u0131<\/strong>. Federal Ticaret Komisyonu (FTC) Microsoft’un bulut anla\u015fmalar\u0131na ili\u015fkin itirazlarda bulunmas\u0131na ra\u011fmen, Yarg\u0131\u00e7 Corley m\u00fczakeresinde bu anla\u015fmalar\u0131 usul\u00fcne uygun olarak de\u011ferlendirdi<\/strong>. \u0130lke olarak mahkemenin karar\u0131, Microsoft’un Nintendo Switch’in konsol pazar\u0131na d\u00e2hil edilmesine ili\u015fkin bak\u0131\u015f a\u00e7\u0131s\u0131yla y\u00f6nde\u015f olmakla birlikte FTC’nin Nintendo Switch’in bu s\u0131n\u0131fland\u0131rmaya uymayabilece\u011fi y\u00f6n\u00fcndeki makul iddias\u0131n\u0131 kabul etmekte<\/strong>. Ayr\u0131ca Yarg\u0131\u00e7 Corley FTC’nin konsol piyasas\u0131n\u0131n ki\u015fisel bilgisayarlar\u0131 (PC’leri) hari\u00e7 tuttu\u011fu y\u00f6n\u00fcndeki iddias\u0131na kat\u0131ld\u0131\u011f\u0131n\u0131 kaydetti<\/strong>.<\/p>\n\n\n\n

A\u00e7\u0131klanan gerek\u00e7eli kararda, Yarg\u0131\u00e7 Corley<\/strong> \u015funlar\u0131 ifade etti:<\/p>\n\n\n\n

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“Microsoft’un Activision’\u0131 sat\u0131n almas\u0131 teknoloji tarihindeki en b\u00fcy\u00fck sat\u0131n alma olarak nitelendiriliyor ve incelenmeyi hak ediyor. Bu inceleme sonu\u00e7 vermi\u015ftir: Microsoft, Call of Duty’yi PlayStation’da 10 y\u0131l boyunca Xbox ile ayn\u0131 seviyede tutaca\u011f\u0131n\u0131 yaz\u0131l\u0131 olarak, kamuoyu \u00f6n\u00fcnde ve mahkemede taahh\u00fct etmi\u015ftir. Call of Duty’yi Switch’e getirmek i\u00e7in Nintendo ile bir anla\u015fma yapm\u0131\u015f ve Activision’\u0131n i\u00e7eri\u011fini \u00e7e\u015fitli bulut oyun hizmetlerine ilk kez getirmek i\u00e7in ba\u015fka anla\u015fmalar yapm\u0131\u015ft\u0131r. Bu davada Mahkeme’nin sorumlulu\u011fu s\u0131n\u0131rl\u0131d\u0131r. Bu sorumluluk; mevcut ko\u015fullara ra\u011fmen, FTC idari davas\u0131n\u0131n \u00e7\u00f6z\u00fcm\u00fcn\u00fc beklerken birle\u015fmenin durdurulup durdurulmayaca\u011f\u0131na ya da feshedilip edilmeyece\u011fine karar vermektir. A\u00e7\u0131klanan nedenlerle Mahkeme, FTC’nin bu sekt\u00f6rdeki bu \u00f6zel dikey birle\u015fmenin rekabeti \u00f6nemli \u00f6l\u00e7\u00fcde azaltabilece\u011fi iddias\u0131n\u0131 kan\u0131tlamada ba\u015far\u0131l\u0131 olma olas\u0131l\u0131\u011f\u0131 g\u00f6stermemi\u015ftir. Aksine, kay\u0131tlardaki kan\u0131tlar Call of Duty ve di\u011fer Activision i\u00e7eriklerine daha fazla t\u00fcketicinin eri\u015febilece\u011fine i\u015faret etmektedir. Bu nedenle ihtiyati tedbir talebi reddedilmi\u015ftir.”<\/p>\n<\/blockquote>\n\n\n\n

Activision Blizzard’\u0131n CEO’su Bobby Kotick<\/strong> yapt\u0131\u011f\u0131 a\u00e7\u0131klamada \u015funlar\u0131 s\u00f6yledi:<\/p>\n\n\n\n

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“Birle\u015fmemiz t\u00fcketicilere ve \u00e7al\u0131\u015fanlara fayda sa\u011flayacak. Yerle\u015fik pazar liderlerinin h\u0131zla b\u00fcy\u00fcyen sekt\u00f6r\u00fcm\u00fcze h\u00e2kim olmaya devam etmesine izin vermek yerine rekabeti sa\u011flayacak.”<\/strong><\/em><\/p>\n<\/blockquote>\n\n\n\n

Microsoft ba\u015fkan\u0131 Brad Smith<\/strong>, \u015firketin h\u0131zl\u0131 ve eksiksiz bir karar i\u00e7in San Francisco’daki Mahkemeye minnettar oldu\u011funu ve di\u011fer yarg\u0131 unsurlar\u0131n\u0131n zaman\u0131nda bir \u00e7\u00f6z\u00fcm i\u00e7in \u00e7al\u0131\u015fmaya devam edece\u011fini umdu\u011funu s\u00f6yledi.<\/p>\n\n\n\n

Yarg\u0131\u00e7 Corley’nin gerek\u00e7eli karar\u0131 dikkate al\u0131n\u0131rsa Microsoft’un, tekelcili\u011fe y\u00f6nelme gibi bir stratejisinin olmad\u0131\u011f\u0131n\u0131 kan\u0131tlama \u00e7abalar\u0131 i\u015fe yaram\u0131\u015f gibi g\u00f6r\u00fcn\u00fcyor.<\/strong> Elbette bu stratejinin uzun vadede i\u015flemeye devam edip etmeyece\u011finden emin olman\u0131n bir yolu yok. Yine de bu, \u015firket i\u00e7in iyi bir haber. Birle\u015fik Krall\u0131k mahkemesi yak\u0131n zamanda Microsoft aleyhine karar vermi\u015f olsa da<\/strong> Avrupal\u0131 otoriteler sat\u0131n alman\u0131n lehine karar verdi<\/strong>. Microsoft’un s\u00fcreci tamamlamak i\u00e7in daha \u00e7ok yolu olsa da t\u00fcnelin sonundaki \u0131\u015f\u0131k g\u00f6r\u00fcn\u00fcyor gibi \u00e7\u00fcnk\u00fc teknik olarak, ABD’de sat\u0131n almay\u0131 engelleyici bir tedbir karar\u0131 olmad\u0131ktan sonra \u015firket \u0130ngiltere mahkemelerinin ald\u0131\u011f\u0131 aleyhte karara ra\u011fmen yoluna devam edebilecek<\/strong>. <\/p>\n\n\n\n

Bu olumlu geli\u015fmeye ra\u011fmen derin bir nefes al\u0131p rahatlamak i\u00e7in \u00e7ok erken<\/strong>. FTC’nin karara itiraz etme hakk\u0131 var<\/strong> ve FTC ne yapaca\u011f\u0131 konusunda \u00e7ok kar\u0131\u015f\u0131k sinyaller veriyor<\/strong>. E\u011fer karar y\u00fcr\u00fcrl\u00fc\u011fe girerse bu FTC ba\u015fkan\u0131 Lina Khan’\u0131n ikinci b\u00fcy\u00fck ma\u011flubiyeti olacak. Lina Khan 2021 y\u0131l\u0131nda g\u00f6reve atand\u0131\u011f\u0131 ilk andan beri b\u00fcy\u00fck teknoloji \u015firketlerini hedef tahtas\u0131na oturtmu\u015f durumda<\/strong>. T\u00fcm bunlar FTC’nin sat\u0131n almay\u0131 durdurmak i\u00e7in elinden geleni ard\u0131na koymayaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fcr\u00fcyor. \u00d6te yandan FTC Facebook’un Within’i<\/strong> sat\u0131n almas\u0131 s\u00fcrecinde de devreye girmi\u015f ve mahkemede aleyhine karar verilip sat\u0131n almaya izin verilmesine ra\u011fmen itiraz hakk\u0131n\u0131 kullanmam\u0131\u015ft\u0131<\/strong>. Bu durum, burada da s\u00fcrecin bu \u015fekilde i\u015fleme olas\u0131l\u0131\u011f\u0131n\u0131 da akla getiriyor. <\/p>\n\n\n","protected":false},"excerpt":{"rendered":"Microsoft, Activision Blizzard'\u0131 sat\u0131n almas\u0131nda FTC'yle s\u00fcren hukuk m\u00fccadelesini kazand\u0131. Amerikan mahkemesi yarg\u0131c\u0131 Yarg\u0131\u00e7 Corley, FTC'nin ihtiyati tedbir talebini reddetti.","protected":false},"author":69,"featured_media":164098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[],"class_list":["post-164179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/69"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=164179"}],"version-history":[{"count":18,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164179\/revisions"}],"predecessor-version":[{"id":164201,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164179\/revisions\/164201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/164098"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=164179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=164179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=164179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}