{"id":164617,"date":"2023-07-19T16:00:31","date_gmt":"2023-07-19T13:00:31","guid":{"rendered":"https:\/\/mobidictum.com\/?p=164617"},"modified":"2023-07-19T16:01:51","modified_gmt":"2023-07-19T13:01:51","slug":"tiktokun-yeni-raporuna-gore-oyun-iceriklerinde-3-trilyon-goruntulenme-esigi-asildi","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/tiktokun-yeni-raporuna-gore-oyun-iceriklerinde-3-trilyon-goruntulenme-esigi-asildi\/","title":{"rendered":"TikTok&#8217;un yeni raporuna g\u00f6re oyun i\u00e7eriklerinde 3 trilyon g\u00f6r\u00fcnt\u00fclenme e\u015fi\u011fi a\u015f\u0131ld\u0131"},"content":{"rendered":"\n<p><strong>TikTok<\/strong>, y\u0131ll\u0131k payla\u015ft\u0131\u011f\u0131 <strong>What&#8217;s Next(S\u0131rada Ne Var)<\/strong> <strong>Report<\/strong> serisinin oyun sekt\u00f6r\u00fc \u00f6zelinde bir uzant\u0131s\u0131 olan <strong>Oyun Trendleri Raporu<\/strong>&#8216;nu a\u00e7\u0131klad\u0131. Oyun k\u00fclt\u00fcr\u00fcndeki yeni t\u00fcketici davran\u0131\u015flar\u0131n\u0131 derinlemesine inceleyen rapora g\u00f6re, ge\u00e7ti\u011fimiz y\u0131l platformda oyun i\u00e7erikleri <strong>3 trilyondan&nbsp;<\/strong>fazla g\u00f6r\u00fcnt\u00fclenme ald\u0131.&nbsp;<\/p>\n\n\n\n<p><strong>METAP (Orta Do\u011fu, T\u00fcrkiye, Afrika ve Pakistan)<\/strong> B\u00f6lgesi i\u00e7in \u00f6zel veri ve i\u00e7g\u00f6r\u00fcleri i\u00e7eren rapor; ayr\u0131ca markalar\u0131n toplulukla nas\u0131l etkile\u015fim kurabileceklerini ve platformda ba\u015far\u0131l\u0131 oyun i\u00e7eri\u011fi olu\u015fturabileceklerini anlamalar\u0131na yard\u0131mc\u0131 olmak amac\u0131yla haz\u0131rland\u0131.&nbsp;<\/p>\n\n\n\n<p><strong>T\u00fcrkiye&#8217;deki oyuncularda kad\u0131nlar\u0131n oran\u0131 y\u00fczde 53&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>28 milyon&nbsp;<\/strong>yeti\u015fkin oyuncunun yer ald\u0131\u011f\u0131 T\u00fcrkiye&#8217;deki sonu\u00e7lar da olduk\u00e7a dikkat \u00e7ekici. Son 12 ay i\u00e7inde oyun oynamaya yeni ba\u015flayanlar\u0131n <strong>y\u00fczde 73&#8217;\u00fc kad\u0131nlardan&nbsp;<\/strong>olu\u015fuyor.<\/p>\n\n\n\n<p>Dijital i\u00e7erikleri t\u00fcketiminin y\u00fcksek oldu\u011fu T\u00fcrkiye&#8217;de; oyun incelemeleri ve \u00f6zetleri s\u0131ras\u0131yla, <strong>y\u00fczde 71&#8217;i<\/strong> ve <strong>y\u00fczde 68&nbsp;<\/strong>oranla en \u00e7ok t\u00fcketilen i\u00e7erikler olarak \u00f6ne \u00e7\u0131k\u0131yor. T\u00fcrkiye&#8217;deki TikTok oyuncular\u0131, sosyal medya deneyimleri ve oyun oynama al\u0131\u015fkanl\u0131klar\u0131na ili\u015fkin t\u00fcm t\u00fcketici memnuniyeti kriterlerinde b\u00fcy\u00fck farklarla listenin ba\u015f\u0131nda yer al\u0131yor:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Oyuncular\u0131n <strong>y\u00fczde 60&#8217;\u0131<\/strong> sosyal medyadaki reklamlardan sonra oyunlar\u0131 indiriyor.<\/li>\n\n\n\n<li><strong>Y\u00fczde 59&#8217;u<\/strong> sosyal medyada \u00f6nerilen oyunlar i\u00e7in harcama yapabiliyor.<\/li>\n\n\n\n<li><strong>Y\u00fczde 66&#8217;s\u0131 da<\/strong> oyun toplulu\u011fuyla ba\u011flant\u0131 kurmak i\u00e7in sosyal medyay\u0131 kullan\u0131yor.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"358\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-1024x358.jpg\" alt=\"Tiktok What's Next Wide Key Art\" class=\"wp-image-164622\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-1024x358.jpg 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-300x105.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-768x269.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-380x133.jpg 380w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-800x280.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2-1160x406.jpg 1160w, https:\/\/mobidictum.com\/wp-content\/uploads\/2023\/07\/tiktokwhatsnext2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>TikTok Orta Do\u011fu, T\u00fcrkiye, Afrika, Pakistan ve Do\u011fu Avrupa Oyun Sekt\u00f6r\u00fc Ba\u015fkan\u0131 Sezer De\u011firmenba\u015f\u0131<\/strong>&nbsp;\u015funlar\u0131 s\u00f6yledi: <em>&#8220;What&#8217;s Next: Oyun Trendleri Raporu da bize g\u00f6steriyor ki, TikTok ger\u00e7ekten de oyun k\u00fclt\u00fcr\u00fc ve e\u011flencenin kesi\u015fti\u011fi bir yer haline geldi ve bize hayat\u0131n her kesiminden oyunculara topluluklar\u0131n\u0131 bulma, heyecan verici yeni yollarla ke\u015ffetme, ba\u011flant\u0131 kurma ve yaratma f\u0131rsat\u0131 sundu\u011funu g\u00f6sterdi. Biz de k\u00fcresel oyun toplulu\u011fumuzun g\u00fcc\u00fcn\u00fc sergilemekten ve markalar\u0131n yeni kitlelere ula\u015fmak i\u00e7in platformumuzdaki etkile\u015fimden nas\u0131l yararlanabilece\u011fini g\u00f6stermekten heyecan duyuyoruz&#8221;<\/em><\/p>\n\n\n\n<p>\u0130\u015fletmelerin TikTok&#8217;ta b\u00fcy\u00fcmesi i\u00e7in ihtiya\u00e7 duyduklar\u0131 ara\u00e7larla donatmay\u0131, verilerle destekleyerek eyleme ge\u00e7irilebilir \u00e7\u0131kar\u0131mlar ve trend analizleri sunan raporda, METAP B\u00f6lgesi&#8217;ni kapsayan ba\u015fl\u0131ca sonu\u00e7lar \u015funlar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Her <strong>3 kullan\u0131c\u0131dan biri<\/strong>, i\u00e7erik \u00fcreticisinin payla\u015ft\u0131\u011f\u0131 i\u00e7eri\u011fi izledikten sonra \u00fcr\u00fcn ya da marka hakk\u0131nda daha fazla bilgi i\u00e7in ara\u015ft\u0131rd\u0131klar\u0131n\u0131 s\u00f6yl\u00fcyor.<\/li>\n\n\n\n<li>Kullan\u0131c\u0131lar\u0131n <strong>y\u00fczde 36&#8217;s\u0131n\u0131n&nbsp;<\/strong>i\u00e7erik t\u00fcketirken keyif ald\u0131klar\u0131 zamanlarda, sat\u0131n alma motivasyonlar\u0131 da art\u0131yor.<\/li>\n\n\n\n<li>Kullan\u0131c\u0131lar\u0131n <strong>y\u00fczde 80<\/strong>&#8216;i markalar\u0131n challenge ya da ak\u0131m ba\u015flatt\u0131klar\u0131 veya trend ya da mem gibi viral olabilecek i\u00e7erik \u00e7\u0131karmalar\u0131ndan memnun oluyor.<\/li>\n\n\n\n<li>Bir i\u00e7erik \u00fcreticisinin sponsorlu videosunu izleyen&nbsp;TikTok kullan\u0131c\u0131lar\u0131n\u0131n sat\u0131n alma motivasyonunda, mizah\u0131n \u00f6nemi <strong>1,7 kat daha fazla<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p>Raporun tamam\u0131na&nbsp;<a rel=\"noreferrer noopener nofollow\" href=\"https:\/\/ads.tiktok.com\/business\/creativecenter\/trend_article\/online\/whats_next_gaming_trend_report\/pad\/en\" target=\"_blank\"><strong>buraya<\/strong><\/a>&nbsp;t\u0131klayarak ula\u015fabilirsiniz.<br><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>TikTok What&#8217;s Next (S\u0131rada Ne Var) Report serisinin, oyun sekt\u00f6r\u00fc \u00f6zelinde bir uzant\u0131s\u0131 olan Oyun Trendleri Raporu&#8217;nu a\u00e7\u0131klad\u0131. <\/p>\n","protected":false},"author":72,"featured_media":164620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[],"class_list":["post-164617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=164617"}],"version-history":[{"count":3,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164617\/revisions"}],"predecessor-version":[{"id":164626,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/164617\/revisions\/164626"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/164620"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=164617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=164617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=164617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}