{"id":177927,"date":"2023-10-31T17:52:50","date_gmt":"2023-10-31T14:52:50","guid":{"rendered":"https:\/\/mobidictum.com\/clone\/gamelighttan-bloodline-heroes-of-lithas-vaka-calismasi\/"},"modified":"2024-03-28T12:51:55","modified_gmt":"2024-03-28T09:51:55","slug":"gamelighttan-bloodline-heroes-of-lithas-vaka-calismasi","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/gamelighttan-bloodline-heroes-of-lithas-vaka-calismasi\/","title":{"rendered":"Gamelight’tan Bloodline: Heroes of Lithas vaka \u00e7al\u0131\u015fmas\u0131"},"content":{"rendered":"\n

Gamelight has joined forces with GOAT Games<\/strong> to promote their hit title, Bloodline: Heroes of Lithas<\/strong>. The publisher wanted to promote their RPG \/ Strategy title<\/strong> in the US and UK on Gamelight\u2019s game recommendation platform. The partnership utilized Gamelight\u2019s AI Platform to reach and exceed both short-term ROAS D7<\/strong> of 24%<\/strong> and long-term ROAS D30<\/strong> of 53%<\/strong><\/p>\n\n

Gamelight is the largest rewarded mobile marketing platform. Our award-winning AI Algorithm <\/strong>analyzes user behavior, playing patterns, and demographic data to identify games that align with each user\u2019s specific interests and gaming history. Utilizing advanced machine learning algorithms, we can optimize partner campaigns and exceed both short-term and long-term ROAS targets.<\/p>\n\n

GOAT Games, founded in 2019<\/strong>, is a mobile game development and publishing company located in Guangzhou, China. Their first release, \u201cWar and Magic,\u201d<\/strong> won the love of millions of players and has repeatedly been ranked at the top of the Google bestseller<\/strong> list of many countries.<\/p>\n\n

It is a fantasy empire game with a twist, creating new bloodlines and combinations by marrying Champions. Its story follows a mysterious enemy corrupting the world and the heroes who will fight across a world of magic and fantasy to defeat them.<\/p>\n\n

To achieve the partner\u2019s goals, we utilized our ROAS algorithm combined with open targeting, allowing us to feed the algorithm with extensive data. Open targeting allowed us to reach new, untapped audiences, and our cutting-edge algorithm ensured we reached users who were more likely to convert. The algorithm intends to achieve the highest level of performance by optimizing metrics such as ROAS, ARPU, Engagement Rate<\/strong>, and Retention Rate<\/strong> for the promoted titles.Alexander Cherpak<\/strong>, User Growth Head of GOAT Games<\/strong>, shared: \u201cWe\u2019re used to running UA campaigns that would take X weeks or even months to learn and burn money. With the smart algorithms that Gamelight provides, we could get results from day 1. While simple dashboard helps to save us a lot of time in managing campaigns and scale in no time\u201d.<\/em><\/p>\n\n

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During the campaign execution in June 2023, we not only reached GOAT Games\u2019 ROAS goals but exceeded them significantly by landing at ROAS D7<\/strong> of 43%<\/strong> and ROAS D30<\/strong> of 86%<\/strong>. Using our advanced AI algorithm combined with open targeting, we\u2019ve exceeded the D30 ROAS<\/strong> goal by 162%<\/strong>. Additionally, we\u2019ve achieved an impressive 410% D30 ARPU<\/strong> boost compared to what our partner usually achieves through other advertising platforms.In conclusion, <\/strong>the strategic partnership between Gamelight and GOAT Games to promote Bloodline: Heroes of Lithas has proven to be a resounding success. Through integrating Gamelight\u2019s AI Platform, the campaign achieved impressive ROAS milestones and effectively reached and engaged with the target audience.<\/p>\n\n

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check out gamelight\u2019s mobile games marketing platform<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"Gamelight, Bloodline Heroes of Lithas'\u0131n ba\u015far\u0131s\u0131n\u0131n ard\u0131ndaki ipu\u00e7lar\u0131 ve verileri payla\u015f\u0131yor.","protected":false},"author":63,"featured_media":177928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8863],"tags":[8933,8928],"class_list":["post-177927","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-makaleler","tag-one-cikan","tag-sicak-haber"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/177927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/63"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=177927"}],"version-history":[{"count":2,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/177927\/revisions"}],"predecessor-version":[{"id":180090,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/177927\/revisions\/180090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/177928"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=177927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=177927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=177927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}