{"id":178320,"date":"2023-11-22T19:39:09","date_gmt":"2023-11-22T16:39:09","guid":{"rendered":"https:\/\/mobidictum.com\/clone\/dream-gamesin-kral-kardesleri-robert-ve-richard-dunyayi-fethedebilecek-mi\/"},"modified":"2024-03-28T12:51:38","modified_gmt":"2024-03-28T09:51:38","slug":"dream-gamesin-kral-kardesleri-robert-ve-richard-dunyayi-fethedebilecek-mi","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/dream-gamesin-kral-kardesleri-robert-ve-richard-dunyayi-fethedebilecek-mi\/","title":{"rendered":"Dream Games’in kral karde\u015fleri Robert ve Richard d\u00fcnyay\u0131 fethedebilecek mi?"},"content":{"rendered":"\n

Founded in\u00a02019<\/strong>,\u00a0Dream Games<\/strong>\u00a0is a Turkish mobile game developer with offices in\u00a0\u0130stanbul\u00a0<\/strong>and\u00a0London<\/strong>. Their first, and for a while the only game,\u00a0Royal Match<\/strong>, brought huge success to its developer and carried the company over multiple milestones. At the beginning of its journey, Dream Games was the\u00a0fastest unicorn<\/strong>\u00a0in T\u00fcrkiye and\u00a0the fourth company to achieve over $1 billion valuation<\/strong>.<\/p>\n\n

Until Dream Games set foot on the stage, the king of puzzle games was\u00a0Candy Crush Saga<\/strong>, ironically developed by King Digital Entertainment. Both games depend on the same fundamental dynamics. They are match 3 or tile-matching games. But what Dream Games did cleverly was to slap a face to the game, which is the initial step to make it easier for people to bond with the product. Let’s take a look at both games’ Google Play descriptions to see which is easier and more encouraging to bond with.<\/p>\n

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As you can see, Royal Match revolves around\u00a0King Robert<\/strong>, a person with a name and face who depends on you to guide him through some tough situations, while Candy Crush asks to blast sugar and spread jam. Opposed to what Candy Crush did, Royal Match offers a\u00a0context\u00a0<\/strong>that resembles a backstory and an adventure that the players progress through, giving a more meaningful purpose to play through hundreds of levels where you do the same thing: Match 3. It’s not a highly complex story, but it’s a story.<\/p>\n\n

On the other hand, SensorTower attributes the success of Royal Match to its aggressive paid user acquisition strategy, which led to\u00a061.5%<\/strong>\u00a0of its downloads originating from\u00a0paid channels<\/strong>. In its analysis, SensorTower<\/a> also gives credit to Royal Match’s “captivating” features like the “Summer Pass” and the intriguing “Hidden Temple” minigame. However, we still think taking advantage of fundamental human psychology is a\u00a0greater factor<\/strong>\u00a0and also a basis, a foundation to build more meaningful things onto, like minigames or spin-offs. This brings us to their second game, Royal Kingdom, in which King Robert’s brother, King George, emerges as a protagonist.\u00a0<\/p>\n

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As anyone can quickly notice, the “story” of Royal Kingdom is a bit more complex<\/strong>. Not to the extent of leaving the core concept, it’s still an easy-to-understand single-dynamic game, but enough to give the developers the freedom<\/strong> to add elements to the game to make it more fun and improve its replayability<\/strong>. In Royal Kingdom, players are not confined to helping a king decorate his castle or escape tough situations, but they are introduced to the clashes between various kingdoms. In this game, players can build their kingdom, expand it with various buildings and facilities, and attack other kingdoms. They still do all those through a simple mechanic: matching tiles. But it achieves multiple advantages this way.\u00a0<\/p>\n\n

First of all, it further improves the story and concept, which has the potential to encourage the players to become more invested<\/strong> in the game. It also provides a sense of achievement<\/strong> through kingdom improvements. The ability to attack other kingdoms <\/strong>will surely play to the requirements of more\u00a0competitive players\u00a0<\/strong>and attract them. There is another catch that lies in the ability to attack other kingdoms. The game encourages players to invite their friends<\/strong> to the game to attack their kingdoms. This dynamic alone can improve the game’s word-of-mouth marketing, where players urge their friends to play the game and try to crush their kingdoms.\u00a0<\/p>\n\n

According to AppMagic<\/a><\/strong>, so far, Royal Kingdom has achieved almost 2 million lifetime downloads<\/strong>, whereas Royal Match has roughly more than 200 million<\/strong>. Royal Match also generates a significant part of its revenue<\/strong> from the US<\/strong>, which makes sense, considering that its first-ever TV commercial<\/strong> was intended to target the US market.\u00a0<\/p>\n

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