{"id":178519,"date":"2023-12-06T15:55:00","date_gmt":"2023-12-06T12:55:00","guid":{"rendered":"https:\/\/mobidictum.com\/clone\/intel-amd-yi-uckagitcilikla-sucladi\/"},"modified":"2024-01-29T12:55:59","modified_gmt":"2024-01-29T09:55:59","slug":"intel-amd-yi-uckagitcilikla-sucladi","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/intel-amd-yi-uckagitcilikla-sucladi\/","title":{"rendered":"Intel AMD’yi \u00fc\u00e7k\u00e2\u011f\u0131t\u00e7\u0131l\u0131kla su\u00e7lad\u0131"},"content":{"rendered":"\n

Intel ve AMD uzun s\u00fcredir rakipler ancak ezeli rekabet i\u00e7inde olan tek firma onlar de\u011fil. Pepsi ve Coca-Cola, McDonald’s ve Burger King, Ford ve GM, Sony ve Nintendo gibi onlar da pazarlama kampanyalar\u0131nda ara s\u0131ra birbirleriyle dalga ge\u00e7iyor, alay ediyor ve hatta birbirine sald\u0131r\u0131yor. Intel ve AMD bir s\u00fcreli\u011fine bu stratejiden vazge\u00e7mi\u015f gibi g\u00f6r\u00fcn\u00fcyordu ancak Intel, intel.com’da yay\u0131mlad\u0131\u011f\u0131 bir sunumda AMD’yi \u00fc\u00e7k\u00e2\u011f\u0131t\u00e7\u0131l\u0131kla (Sunumda snake oil salesman deniyor. Eskiden Amerika’da hi\u00e7bir i\u015fe yaramayan s\u00f6zde ila\u00e7lar\u0131”mucize” oldu\u011fu iddias\u0131yla satanlar\u0131 tan\u0131mlayan bir ifade. G\u00fcn\u00fcm\u00fczde doland\u0131r\u0131c\u0131, \u00fc\u00e7k\u00e2\u011f\u0131t\u00e7\u0131, madrabaz gibi anlamlarda kullan\u0131l\u0131yor.) su\u00e7layarak ate\u015fkesi bozmu\u015f gibi g\u00f6r\u00fcn\u00fcyor.<\/p>\n\n\n\n

“Core Truths – How the ‘Latest Technology’ is not always what it seems” (Temel Ger\u00e7ekler – ‘Son Teknoloji’ her zaman g\u00f6r\u00fcnd\u00fc\u011f\u00fc gibi de\u011fil) ba\u015fl\u0131\u011f\u0131yla yay\u0131mlanan sunuma bir de g\u00fcvenilmez g\u00f6r\u00fcn\u00fc\u015fl\u00fc bir ikinci el araba sat\u0131c\u0131s\u0131n\u0131n g\u00f6rseli yan\u0131nda “\u0130nan bana, bu yeni” ifadelerini i\u00e7eren bir slayt da s\u0131k\u0131\u015ft\u0131r\u0131lm\u0131\u015f. (Bu t\u00fcr ikinci el araba sat\u0131c\u0131lar\u0131 da Amerikan k\u00fclt\u00fcr\u00fcnde m\u00fc\u015fteriyi kand\u0131rma ve yalan s\u00f6yleyerek sat\u0131\u015f yapma gibi durumlarla \u00f6zde\u015fle\u015ftirilir.) <\/p>\n\n\n

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27 slayttan olu\u015fan sunum sonradan silindi ancak h\u00e2l\u00e2 arama motoru sonu\u00e7 sayfalar\u0131nda g\u00f6r\u00fcn\u00fcyor. Sunum silinene kadar bir\u00e7ok \u00fc\u00e7\u00fcnc\u00fc taraf sunumun varl\u0131\u011f\u0131n\u0131 fark etti ve hatta baz\u0131lar\u0131 tamam\u0131n\u0131 kayda almay\u0131 ba\u015fard\u0131.<\/p>\n\n\n

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Intel bu iddias\u0131n\u0131n nedeni olarak sunumda yeni AMD 7000 serisi CPU’yu belirtiyor. 7000 serisi CPU’lar\u0131n Zen 4 mimarisine sahip olmas\u0131 gerekiyor ancak AMD ayn\u0131 \u015femsiye tan\u0131m alt\u0131nda eski Zen 2 mimarisine sahip baz\u0131 CPU’lar sunuyor.<\/p>\n\n\n\n

Intel’in Core Truth sunumundan baz\u0131 ilgin\u00e7 slaytlar:<\/p>\n\n\n

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Intel’in sunumunun, kendi kafa kar\u0131\u015ft\u0131r\u0131c\u0131 i\u015flemci adland\u0131rma ve mimari de\u011fi\u015fim ge\u00e7mi\u015fini yok says\u0131\u011f\u0131n\u0131 da belirtmekte fayda var. 2021’de Intel, Core i9 11900K’y\u0131 piyasaya s\u00fcrd\u00fc ve \u00e7ekirdek say\u0131s\u0131n\u0131 selefi 10900K’ya g\u00f6re azaltarak \u00fcr\u00fcn yelpazesinde kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131na neden oldu. Bu hamle, Intel’in y\u0131llarca 14nm, 14nm+ ve 14nm++ gibi karma\u015f\u0131k adland\u0131rma \u015femalar\u0131 kullanmas\u0131n\u0131n ard\u0131ndan geldi ve esasen 14nm i\u015flemcilerin devam eden kullan\u0131m\u0131 i\u00e7in bir yeniden markalama takti\u011fi olarak hizmet etti. Intel, 2021 y\u0131l\u0131nda TSMC’nin 7nm \u00e7ekirde\u011fini temel alan AMD \u00fcr\u00fcnleriyle rekabet etti\u011fi bir d\u00f6nemde, adland\u0131rmalar\u0131 de\u011fi\u015ftirerek \u00fc\u00e7\u00fcnc\u00fc nesil 10nm yongalar\u0131n\u0131 tan\u0131mlamak i\u00e7in “Intel 7” ad\u0131n\u0131 tercih etti.<\/p>\n\n\n\n

Intel’in son ele\u015ftirisi, 14. nesil masa\u00fcst\u00fc i\u015flemcilerinin piyasaya s\u00fcr\u00fclmesiyle \u00f6rt\u00fc\u015f\u00fcyor ve minimum mimari de\u011fi\u015fiklikle h\u0131z a\u015f\u0131rtmal\u0131 13. nesil muadilleri gibi alg\u0131lanmalar\u0131 nedeniyle ele\u015ftiriliyor. Core i7 \u00e7ekirdekte say\u0131s\u0131nda art\u0131\u015f g\u00f6rd\u00fc ancak incelemeciler Intel’in adland\u0131rma stratejisini sorgulayarak nesiller aras\u0131nda \u00f6nemli bir yenilik eksikli\u011finin alt\u0131n\u0131 \u00e7izdi.<\/p>\n\n\n\n

Intel, 7 say\u0131s\u0131n\u0131 kullanman\u0131n yenilik anlam\u0131na gelmedi\u011fini savunuyor ve bunu, 13. nesil teknolojiyi g\u00f6steren 1335U gibi say\u0131larla etiketlenen Core i5 CPU’larla kar\u015f\u0131la\u015ft\u0131r\u0131yor. Ancak Intel’in bu iddias\u0131, \u00f6zellikle son on y\u0131lda \u00e7e\u015fitli CPU’lara uygulanan Core i5’in netli\u011fini savunurken “Ryzen 5″e y\u00f6nelik yan\u0131lt\u0131c\u0131 ele\u015ftirisiyle kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda tutars\u0131z g\u00f6r\u00fcn\u00fcyor. Intel’in Raptor Lake yenileme mobil \u00e7iplerinin, masa\u00fcst\u00fc CPU’lar\u0131na benzer \u015fekilde, adlar\u0131nda “14” olmas\u0131na ra\u011fmen potansiyel olarak 13. nesil CPU’lar olarak yeniden etiketlenme e\u011filimini takip edebilece\u011fine dair s\u00f6ylentiler de var. Intel’in sunumunda s\u00f6z konusu i\u015flemcilerin performanslar\u0131 ayr\u0131nt\u0131l\u0131 olarak kar\u015f\u0131la\u015ft\u0131r\u0131lmas\u0131na ra\u011fmen fiyatlardan da bahsedilmiyor.<\/p>\n\n\n\n

Pazarlama taktikleri ve tercihleri s\u00f6z konusu oldu\u011funda b\u00fcy\u00fck teknoloji \u015firketlerinin hi\u00e7birinin s\u00fctten \u00e7\u0131km\u0131\u015f ak ka\u015f\u0131k oldu\u011funu s\u00f6ylemek pek m\u00fcmk\u00fcn de\u011fil ancak AMD zaten bu konuyla ilgili herhangi bir \u015feyi has\u0131r alt\u0131 etmeye \u00e7al\u0131\u015f\u0131r gibi g\u00f6r\u00fcnm\u00fcyor. Eski mimari CPU’lar\u0131 en yenileriyle ayn\u0131 seri ad\u0131 alt\u0131nda satmak biraz ku\u015fku uyand\u0131rabilir fakat model ad\u0131ndaki her \u00f6genin ne anlama geldi\u011fini g\u00f6steren bir grafi\u011fi yay\u0131mlayan da AMD’nin kendisi. Bu s\u00fcre\u00e7te ilgin\u00e7 olansa payla\u015f\u0131m\u0131n k\u0131sa bir s\u00fcre sonra kald\u0131r\u0131lmas\u0131. Intel y\u00f6neticileri veya pazarlama ekibi bunu yay\u0131mlad\u0131\u011f\u0131na pi\u015fman m\u0131 oldu? Bu, ba\u015f\u0131na buyruk davranan bir \u00e7al\u0131\u015fan\u0131n eylemlerinin sonucu muydu? Bunu hi\u00e7bir zaman bilemeyebiliriz ama bu noktada AMD’nin misilleme yap\u0131p yapmayaca\u011f\u0131 sorusu daha \u00e7ok \u00f6ne \u00e7\u0131k\u0131yor gibi.<\/p>\n\n\n\n

SIRADAK\u0130:<\/strong> Nintendo, tehditler nedeniyle bir\u00e7ok etkinli\u011fi iptal etti veya erteledi<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Intel, \"Core Truths\" adl\u0131 sunumunda ezeli rakibi AMD'yi 7000 serisi i\u015flemcilerinde yan\u0131lt\u0131c\u0131 model adlar\u0131 kullanarak \u00fc\u00e7k\u00e2\u011f\u0131t\u00e7\u0131l\u0131k yapmakla su\u00e7lad\u0131\u011f\u0131 bir yaz\u0131 yay\u0131mlad\u0131. Intel k\u0131sa bir s\u00fcre sonra g\u00f6nderiyi silse de art\u0131k bir kez internete d\u00fc\u015fm\u00fc\u015ft\u00fc\u2026","protected":false},"author":69,"featured_media":178520,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[2134],"class_list":["post-178519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler","tag-hot-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/178519","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/69"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=178519"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/178519\/revisions"}],"predecessor-version":[{"id":179704,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/178519\/revisions\/179704"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/178520"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=178519"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=178519"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=178519"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}