{"id":18792,"date":"2021-10-14T18:55:23","date_gmt":"2021-10-14T15:55:23","guid":{"rendered":"https:\/\/mobidictum.com\/?p=18792"},"modified":"2024-02-21T10:56:10","modified_gmt":"2024-02-21T07:56:10","slug":"ironsource-tapjoy-satin-almaya-hazirlaniyor","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/ironsource-tapjoy-satin-almaya-hazirlaniyor\/","title":{"rendered":"ironSource mobil reklam \u015firketi Tapjoy\u2019u sat\u0131n almaya haz\u0131rlan\u0131yor"},"content":{"rendered":"\n<p>Uygulama geli\u015ftiricileri i\u00e7in bir i\u015f ve uygulama ekonomisi platformu olan <strong>ironSource<\/strong>, k\u0131sa s\u00fcre \u00f6nce mobil reklam \u015firketi <strong>Tapjoy<\/strong>\u2019u sat\u0131n alaca\u011f\u0131n\u0131 duyurdu. Bu sat\u0131n al\u0131m\u0131n \u00e7e\u015fitli sinerji alanlar\u0131 olu\u015fturarak ironSource\u2019un pazardaki yerini g\u00fc\u00e7lendirmesi bekleniyor. \u015eirket, m\u00fc\u015fterilerine daha \u00e7ok reklam se\u00e7ene\u011fi sunmak, daha fazla eri\u015fim sa\u011flamak ve daha y\u00fcksek karl\u0131l\u0131k yaratmak i\u00e7in bu ad\u0131m\u0131 att\u0131\u011f\u0131n\u0131 belirtiyor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-1024x538.jpg\" alt=\"ironSource Tapjoy'u sat\u0131n ald\u0131\" class=\"wp-image-18810\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-1024x538.jpg 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-600x315.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-300x158.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-768x403.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-380x200.jpg 380w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-800x420.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1-1160x609.jpg 1160w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/10\/og-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>\u00dcnl\u00fc mobil reklam firmas\u0131 ironSource&#8217;a kat\u0131l\u0131yor<\/figcaption><\/figure>\n\n\n\n<p>ironSource, sat\u0131n al\u0131m\u0131 do\u011frudan bilan\u00e7osundan nakit olarak finanse edecek. Tapjoy ile ilgili yap\u0131lan a\u00e7\u0131klamada, \u015firketin <strong>2021 y\u0131l\u0131 net geliri 81 milyon dolar<\/strong> olarak a\u00e7\u0131klanm\u0131\u015ft\u0131. Her iki taraf da yap\u0131lan anla\u015fmadan memnun olduklar\u0131n\u0131 belirterek \u00e7e\u015fitli a\u00e7\u0131klamalarda bulundular.<\/p>\n\n\n\n<p>ironSource&#8217;un CRO&#8217;su ve Kurucu Orta\u011f\u0131 Omer Kaplan konuyla ilgili \u015funlar\u0131 s\u00f6yledi:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>\u201cUygulama geli\u015ftiricilerine hizmet vermeye y\u00f6nelik platform tabanl\u0131 yakla\u015f\u0131m\u0131m\u0131z, m\u00fc\u015fterilerimize daha fazla de\u011fer katmak i\u00e7in yaz\u0131l\u0131m platformumuza birden fazla stratejik ekleme yapabilece\u011fimiz anlam\u0131na gelir. Bu sat\u0131n alma, SDK&#8217;m\u0131z\u0131 b\u00fcy\u00fcterek, para kazanma yeteneklerimizi geli\u015ftirerek ve platformumuzu uygulama i\u00e7i ve oyun i\u00e7i ekonominin derin ve ayr\u0131lmaz bir par\u00e7as\u0131 olarak konumland\u0131rarak m\u00fc\u015fterilerimize m\u00fcmk\u00fcn olan en faydal\u0131 \u015fekilde hizmet vermemizi sa\u011flayan stratejimizi takip ediyor.\u201d<\/em><\/p><\/blockquote>\n\n\n\n<p>Tapjoy CEO&#8217;su Jeff Drobick ise ironSource&#8217;a kat\u0131lmaktan mutluluk duydu\u011funu belirterek \u015fu yorumlar\u0131 yapt\u0131:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>&#8220;Uygulama geli\u015ftiricileri i\u00e7in lider bir i\u015f platformu olan ironSource&#8217;a kat\u0131lmaktan mutluluk duyuyoruz. Tapjoy&#8217;un teknolojisi, d\u00fcnyan\u0131n en b\u00fcy\u00fck markalar\u0131ndan ve uygulama geli\u015ftiricilerinden baz\u0131lar\u0131 i\u00e7in kazan\u00e7 sa\u011flama, kullan\u0131c\u0131 edinme ve m\u00fc\u015fteri ara\u015ft\u0131rmalar\u0131na g\u00fc\u00e7 veriyor ve SDK&#8217;m\u0131z ayl\u0131k 1,6 milyardan fazla aktif kullan\u0131c\u0131ya ula\u015fan yakla\u015f\u0131k 66.000 uygulamaya entegre edilmi\u015f durumda. Uygulama ekonomisi b\u00fcy\u00fcmeye devam etti\u011fi s\u00fcrece ironSource\u2019un \u00fcr\u00fcnlerimizden ve uzmanl\u0131\u011f\u0131m\u0131zdan en iyi \u015fekilde yararlanmak i\u00e7in ideal bir ortak oldu\u011funa inan\u0131yoruz.\u201d<\/em><\/p><\/blockquote>\n\n\n\n<p>ironSource, uygulama ekonomisi alan\u0131nda lider bir i\u015f platformudur. Uygulama geli\u015ftiricileri, uygulamalar\u0131n\u0131 ba\u015far\u0131l\u0131 ve geli\u015fime a\u00e7\u0131k i\u015fletmelere d\u00f6n\u00fc\u015ft\u00fcrebilmek i\u00e7in ironSource platformunu kullan\u0131r. Bunun yan\u0131 s\u0131ra, firma kendine has yaz\u0131l\u0131mlar\u0131 ile i\u015f performans\u0131n\u0131 art\u0131rmaya, i\u00e7erikten kazan\u00e7 sa\u011flamaya ve kullan\u0131c\u0131 etkile\u015fimlerini art\u0131rmaya y\u00f6nelik hizmetler sunar.<\/p>\n","protected":false},"excerpt":{"rendered":"IronSource, mobil reklamc\u0131l\u0131k \u015firketi Tapjoy Inc.&#8217;i yakla\u015f\u0131k 400 milyon dolara sat\u0131n alaca\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. \n","protected":false},"author":52,"featured_media":18819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8861],"tags":[8911],"class_list":{"0":"post-18792","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"tag-satin-alimlar","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/18792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=18792"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/18792\/revisions"}],"predecessor-version":[{"id":143141,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/18792\/revisions\/143141"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/18819"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=18792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=18792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=18792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}