{"id":201263,"date":"2025-07-11T11:28:08","date_gmt":"2025-07-11T08:28:08","guid":{"rendered":"https:\/\/mobidictum.com\/?p=201263"},"modified":"2025-07-11T11:28:10","modified_gmt":"2025-07-11T08:28:10","slug":"azerion-whow-games-65m-doubledown-interactive","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/azerion-whow-games-65m-doubledown-interactive\/","title":{"rendered":"Azerion, Whow Games&#8217;i 65 milyon Euro kar\u015f\u0131l\u0131\u011f\u0131nda DoubleDown Interactive&#8217;e satt\u0131"},"content":{"rendered":"\n<p>Avrupa\u2019n\u0131n \u00f6nde gelen dijital reklam platformlar\u0131ndan <a href=\"https:\/\/www.azerion.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Azerion<\/a>, Premium Oyunlar segmentinin b\u00fcy\u00fck k\u0131sm\u0131n\u0131 olu\u015fturan i\u015ftiraki <a href=\"https:\/\/www.whow.net\/en\" rel=\"nofollow noopener\" target=\"_blank\">Whow Games<\/a>\u2019in G\u00fcney Kore merkezli <a href=\"https:\/\/www.doubleugames.com\/eng\/main\/main.html?ckattempt=1\" rel=\"nofollow noopener\" target=\"_blank\">DoubleUGames<\/a>\u2019in bir par\u00e7as\u0131 olan DoubleDown Interactive\u2019a toplam 65 milyon euro kar\u015f\u0131l\u0131\u011f\u0131nda sat\u0131\u015f\u0131n\u0131 duyurdu.<\/p>\n\n\n\n<p>Anla\u015fma, 55 milyon euroluk pe\u015fin \u00f6deme ve geleneksel d\u00fczenlemelere tabi olarak en fazla 10 milyon euroya kadar ek kazan\u00e7 \u00f6demesi (earn-out) olmak \u00fczere iki b\u00f6l\u00fcmden olu\u015fuyor.<\/p>\n\n\n\n<p>Mart 2025\u2019te DoubleUGames, <a href=\"https:\/\/mobidictum.com\/tr\/doubleu-games-paxie-gamesi-satin-aliyor\/\">T\u00fcrk st\u00fcdyosu Paxie Games\u2019i 27 milyon dolara sat\u0131n alm\u0131\u015ft\u0131<\/a>.<br><\/p>\n\n\n\n<p>Azerion bu i\u015flemde finansal dan\u0131\u015fman olarak <a href=\"https:\/\/mobidictum.com\/tr\/mihada-capital-kuruldu\/\">Mihada Capital taraf\u0131ndan y\u00f6nlendirildi<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"591\" height=\"314\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-28.png\" alt=\"\" class=\"wp-image-201254\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-28.png 591w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-28-300x159.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-28-380x202.png 380w\" sizes=\"(max-width: 591px) 100vw, 591px\" \/><\/figure>\n<\/div>\n\n\n<p>Bu i\u015flem, Azerion\u2019un dijital reklamc\u0131l\u0131\u011f\u0131 ana i\u015f kolu olarak g\u00fc\u00e7lendirme stratejisinde \u00f6nemli bir ad\u0131m\u0131 daha temsil ediyor. \u015eirket bir s\u00fcredir bu yolda ilerliyor ve ayn\u0131 zamanda bulut altyap\u0131s\u0131 ve yapay zeka destekli \u00e7\u00f6z\u00fcmler alan\u0131nda da b\u00fcy\u00fcmeye devam ediyor.<\/p>\n\n\n\n<p>Bu sat\u0131\u015f, 2023 y\u0131l\u0131nda sosyal kart oyunlar\u0131 portf\u00f6y\u00fcn\u00fcn 81,3 milyon euroya elden \u00e7\u0131kar\u0131lmas\u0131 da dahil olmak \u00fczere bir dizi portf\u00f6y optimizasyonunun ard\u0131ndan geldi. Avrupa\u2019n\u0131n dijital reklamc\u0131l\u0131k alan\u0131nda en yenilik\u00e7i oyuncular\u0131ndan biri olan Azerion, Avrupa\u2019daki b\u00fcy\u00fck ABD sa\u011flay\u0131c\u0131lar\u0131na alternatif olarak \u00f6l\u00e7eklenebilir bulut ve yapay zeka \u00e7\u00f6z\u00fcmlerine y\u00f6nelik artan talebi de kar\u015f\u0131lamaya ba\u015flad\u0131. <\/p>\n\n\n\n<p>On y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir kendi kullan\u0131m\u0131 i\u00e7in yapay zeka yaz\u0131l\u0131mlar\u0131 ve bulut hizmetleri geli\u015ftiren Azerion, art\u0131k bu hizmetleri m\u00fc\u015fterilerine de sunuyor. Bu da \u015firketi, bir\u00e7ok Avrupa firmas\u0131n\u0131n Amerikan teknoloji devlerine alternatif arad\u0131\u011f\u0131 pazarlarda konumland\u0131r\u0131yor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dijital Reklamc\u0131l\u0131\u011f\u0131 G\u00fc\u00e7lendirme<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cDijital reklamc\u0131l\u0131k i\u015fimizi g\u00fc\u00e7lendirmek i\u00e7in att\u0131\u011f\u0131m\u0131z bu yeni ad\u0131mdan dolay\u0131 heyecanl\u0131y\u0131z.<\/p>\n\n\n\n<p>Bu sat\u0131\u015f, b\u00fcy\u00fcme ve geni\u015fleme planlar\u0131m\u0131z\u0131 hayata ge\u00e7irmek i\u00e7in daha fazla kaynak ve dikkat ay\u0131rmam\u0131z\u0131 sa\u011fl\u0131yor. Ayr\u0131ca, yat\u0131r\u0131m stratejimizin hissedarlar\u0131m\u0131z i\u00e7in uzun vadeli de\u011fer yaratabilece\u011fini bir kez daha g\u00f6steriyoruz.\u201d<\/p>\n<cite>Sebastiaan Moesman, Azerion Strateji Direkt\u00f6r\u00fc<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman.jpg\" alt=\"\" class=\"wp-image-201256\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-300x300.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-150x150.jpg 150w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-768x768.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-80x80.jpg 80w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-110x110.jpg 110w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/sebastiaan_moesman-380x380.jpg 380w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Sebastiaan Moesman, Azerion Strateji Direkt\u00f6r\u00fc<\/figcaption><\/figure>\n\n\n\n<p>Azerion k\u0131sa s\u00fcre \u00f6nce Azerion Intelligence\u2019\u0131 kullan\u0131ma sundu. Bu platform, uygun fiyatl\u0131 ve ba\u011f\u0131ms\u0131z bulut bar\u0131nd\u0131rma hizmetleriyle birlikte \u00e7e\u015fitli a\u00e7\u0131k kaynakl\u0131 yapay zeka ara\u00e7lar\u0131na eri\u015fim sunuyor.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cAvrupa genelinde \u015firketler ve kamu kurumlar\u0131, verilerini daha yak\u0131na ta\u015f\u0131mak ve tek bir i\u015f orta\u011f\u0131na daha az ba\u011f\u0131ml\u0131 olmak i\u00e7in giderek artan bir \u015fekilde ad\u0131mlar at\u0131yor.<\/p>\n\n\n\n<p>Bu arzunun yeni olmad\u0131\u011f\u0131n\u0131 biliyoruz, ancak art\u0131k bu alanda net bir \u00f6ncelik de\u011fi\u015fimi g\u00f6zlemliyoruz. Kurulu\u015flar, b\u00fcy\u00fck bulut sa\u011flay\u0131c\u0131lar\u0131na kar\u015f\u0131 aktif bir \u015fekilde alternatifler ar\u0131yor. Ayn\u0131 zamanda yerel ve maliyet a\u00e7\u0131s\u0131ndan verimli yapay zeka hizmetlerine olan talep de art\u0131yor. Azerion, dijital egemenlikte bir sonraki ad\u0131m\u0131 atmaya haz\u0131r kurulu\u015flar\u0131 desteklemek i\u00e7in \u00e7ok iyi bir konumda.\u201d<\/p>\n<cite>Sebastiaan Moesman, Azerion Strateji Direkt\u00f6r\u00fc<\/cite><\/blockquote>\n\n\n\n<p>Sekt\u00f6r\u00fcn deneyimli isimlerinden ve Mihada Capital\u2019in yeni kurucusu Jim\u202fYing, geli\u015fmeyle ilgili \u015fu yorumda bulundu:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>WHOW Games GmbH\u2019nin DoubleU Games Co., Ltd.\u2019ye sat\u0131\u015f\u0131nda Azerion\u2019a dan\u0131\u015fmanl\u0131k yapmaktan gurur duyuyorum. Bu i\u015flem, pe\u015fin 55 milyon euro ve 10 milyon euroya kadar earn-out ile toplamda 65 milyon euro de\u011ferindeydi \u2014 bu, yeni kurulan Mihada Capital markas\u0131 alt\u0131nda ger\u00e7ekle\u015fen ilk anla\u015fmalardan biri oldu.<\/p>\n\n\n\n<p>Whow, Avrupa sosyal casino pazar\u0131nda \u00f6ne \u00e7\u0131kan markalar\u0131 ve pazar\u0131 ger\u00e7ekten iyi anlayan bir ekibiyle g\u00fc\u00e7l\u00fc bir varl\u0131k olu\u015fturdu. Azerion\u2019dan Joost Merks ve i\u015flem ekibi Henning Hegemann, F. Imren Tunc ve Michiel Walinga ile yak\u0131n \u00e7al\u0131\u015fmak b\u00fcy\u00fck bir zevkti \u2014 hepinizi harika bir sonuca ula\u015ft\u0131\u011f\u0131n\u0131z i\u00e7in tebrik ederim. Ayr\u0131ca ilk ba\u011flant\u0131y\u0131 sa\u011flayan Yuliya Nabieva\u2019ya da te\u015fekk\u00fcrler!<\/p>\n\n\n\n<p>DoubleU Games\u2019ten Jay Choi ve ekibi \u2014 Shiwoo KIM, Tyson Jae Young Kim, Youngsol Yu \u2014 Whow ve DoubleU ekiplerinin bu yeni d\u00f6nemde birlikte neler ba\u015faraca\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in sab\u0131rs\u0131zlan\u0131yoruz.<\/p>\n<cite>Jim Ying \u2013 Genel M\u00fcd\u00fcr\/Kurucu, Mihada Capital<\/cite><\/blockquote>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30.png\" alt=\"\" class=\"wp-image-201266\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30.png 500w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30-300x300.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30-150x150.png 150w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30-80x80.png 80w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30-110x110.png 110w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/07\/image-30-380x380.png 380w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><figcaption class=\"wp-element-caption\">Jim Ying \u2013 Genel M\u00fcd\u00fcr\/Kurucu, Mihada Capital<\/figcaption><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"Avrupa\u2019n\u0131n \u00f6nde gelen dijital reklam platformlar\u0131ndan Azerion, Premium Oyunlar segmentinin b\u00fcy\u00fck k\u0131sm\u0131n\u0131 olu\u015fturan i\u015ftiraki Whow Games\u2019in G\u00fcney Kore merkezli DoubleUGames\u2019in bir par\u00e7as\u0131 olan DoubleDown Interactive\u2019a toplam 65 milyon euro kar\u015f\u0131l\u0131\u011f\u0131nda sat\u0131\u015f\u0131n\u0131 duyurdu. Anla\u015fma, 55 milyon euroluk pe\u015fin \u00f6deme ve geleneksel d\u00fczenlemelere tabi olarak en fazla 10 milyon euroya kadar ek kazan\u00e7 \u00f6demesi (earn-out) olmak \u00fczere [\u2026]","protected":false},"author":63,"featured_media":201272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[],"class_list":["post-201263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/201263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/63"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=201263"}],"version-history":[{"count":2,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/201263\/revisions"}],"predecessor-version":[{"id":201270,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/201263\/revisions\/201270"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/201272"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=201263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=201263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=201263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}