{"id":204683,"date":"2025-10-08T21:03:42","date_gmt":"2025-10-08T18:03:42","guid":{"rendered":"https:\/\/mobidictum.com\/?p=204683"},"modified":"2025-10-11T21:04:34","modified_gmt":"2025-10-11T18:04:34","slug":"appmagic-steam-analizlerimax-samorukov-roportaj","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/appmagic-steam-analizlerimax-samorukov-roportaj\/","title":{"rendered":"AppMagic Steam analizlerine a\u00e7\u0131ld\u0131 \u2014 CEO Max Samorukov ile r\u00f6portaj"},"content":{"rendered":"\n<p>Mobil analizleriyle tan\u0131nan uygulama pazar istihbarat platformu AppMagic, Steam Analytics adl\u0131 yeni hizmetini duyurarak platformunu hem mobil hem de PC oyun performans\u0131n\u0131 kapsayacak \u015fekilde geni\u015fletti. Bu yeni hizmet, her iki platformun verilerini tek bir aray\u00fczde sunuyor.<\/p>\n\n\n\n<p>\u00d6ne \u00e7\u0131kan \u00f6zellikler:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yeni mod\u00fcl, Steam&#8217;de yay\u0131mlanm\u0131\u015f 130.000 ba\u015fl\u0131k ve indirilebilir i\u00e7erik (DLC) i\u00e7in analiz sunuyor.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gelir ve indirme verilerinin yan\u0131 s\u0131ra, kullan\u0131c\u0131 etkinli\u011fi metrikleri de i\u00e7eriyor: G\u00fcnl\u00fck\/Ayl\u0131k Aktif Kullan\u0131c\u0131 (DAU\/MAU), G\u00fcnl\u00fck Ortalama Oynama S\u00fcresi, G\u00fcnl\u00fck E\u015fzamanl\u0131 Kullan\u0131c\u0131 (Daily CCU), takip\u00e7i say\u0131s\u0131 ve fiyat bilgileri.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AppMagic\u2019in Steam mod\u00fcl\u00fc, mevcut platformuna tamamen entegre edilmi\u015f durumda. Bu sayede kullan\u0131c\u0131lar, mobil ve PC analizlerinde tutarl\u0131 bir kullan\u0131c\u0131 aray\u00fcz\u00fc ve deneyimi ya\u015f\u0131yor.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"495\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2-1024x495.png\" alt=\"\" class=\"wp-image-204531\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2-1024x495.png 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2-300x145.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2-768x371.png 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2-1536x742.png 1536w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-2.png 1916w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/mobidictum.com\/tr\/2025-2-ceyrekte-en-populer-10-hibrit-casual-oyun\/\">AppMagic<\/a>, 2026\u2019n\u0131n ilk \u00e7eyre\u011finde Steam kapsam\u0131n\u0131 daha da geni\u015fletecek. Yeni gelecek metrikler aras\u0131nda b\u00f6lgesel kullan\u0131c\u0131 etkinli\u011fi, istek listesi say\u0131lar\u0131 ve inceleme say\u0131lar\u0131 ile puanlamalar\u0131 yer alacak. Bu \u00f6zellikler, st\u00fcdyolar\u0131n oyunlar\u0131n erken performans ivmesini daha iyi de\u011ferlendirmelerine ve uluslararas\u0131 pazarlarda canl\u0131 performans\u0131 analiz etmelerine yard\u0131mc\u0131 olmay\u0131 ama\u00e7l\u0131yor.<\/p>\n\n\n\n<p>AppMagic\u2019in verilerine g\u00f6re, Steam&#8217;deki PC oyun gelirlerinin \u00fc\u00e7te ikisi art\u0131k temel oyun sat\u0131\u015flar\u0131ndan geliyor; geri kalan \u00fc\u00e7te birlik k\u0131s\u0131m ise indirilebilir i\u00e7erikler ve oyun i\u00e7i sat\u0131n al\u0131mlardan elde ediliyor.<\/p>\n\n\n\n<p>Y\u0131l i\u00e7erisinde \u015fimdiden 1000&#8217;den fazla oyun 1 milyon dolarl\u0131k gelir e\u015fi\u011fini a\u015fm\u0131\u015f durumda. Bunlar\u0131n aras\u0131nda 100 milyon dolar\u0131 ge\u00e7en ondan fazla oyun bulunuyor. Bu da platformun de\u011fi\u015fen para kazanma dinamiklerinin a\u00e7\u0131k bir g\u00f6stergesi.<\/p>\n\n\n\n<h2 id=\"appmagic-ceosu-max-samorukov-ile-ozel-roportaj\" class=\"wp-block-heading\">AppMagic CEO\u2019su Max Samorukov ile \u00f6zel r\u00f6portaj<\/h2>\n\n\n\n<p>Bu geli\u015fmenin ard\u0131ndan, bu entegrasyonun AppMagic i\u00e7in ne anlama geldi\u011fini Max Samorukov\u2019a sorduk.<\/p>\n\n\n\n<h4 id=\"appmagicin-pc-steam-analizlerine-genislemesi-gerektigine-sizi-ne-ikna-etti-ve-bu-surecteki-en-buyuk-zorluklar-nelerdi\" class=\"wp-block-heading\"><strong>AppMagic\u2019in PC\/Steam analizlerine geni\u015flemesi gerekti\u011fine sizi ne ikna etti ve bu s\u00fcre\u00e7teki en b\u00fcy\u00fck zorluklar nelerdi?<\/strong><\/h4>\n\n\n\n<p>Bu, m\u00fc\u015fterilerimizin s\u0131k s\u0131k bizden talep etti\u011fi bir \u015feydi ve platformumuz i\u00e7in en do\u011fal sonraki ad\u0131m oldu \u2014 \u00f6zellikle de kullan\u0131c\u0131lar\u0131m\u0131z\u0131n b\u00fcy\u00fck \u00e7o\u011funlu\u011funun oyun end\u00fcstrisinden geldi\u011fini d\u00fc\u015f\u00fcn\u00fcrsek. Ayn\u0131 zamanda, pazar\u0131n ger\u00e7ekten \u00e7apraz platform analiz \u00e7\u00f6z\u00fcm\u00fcnden yoksun oldu\u011fu a\u00e7\u0131k. T\u00fcm oyun ekosistemini kapsayan kapsaml\u0131 i\u00e7g\u00f6r\u00fcler sa\u011flayabilecek bir \u00e7\u00f6z\u00fcme ihtiya\u00e7 vard\u0131.<\/p>\n\n\n\n<p>Biz de bu bo\u015flu\u011fu doldurmaya karar verdik. Steam analizimiz bunun sadece ba\u015flang\u0131c\u0131 \u2014 s\u0131rada Xbox ve PlayStation deste\u011fi, ard\u0131ndan da tam kapsaml\u0131 \u00e7apraz platform analiz ara\u00e7lar\u0131 geliyor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-1024x512.png\" alt=\"\" class=\"wp-image-204529\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-1024x512.png 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-300x150.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-768x384.png 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-1536x768.png 1536w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam.png 1917w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 id=\"steam-verilerine-erismek-bilindigi-uzere-oldukca-zordur-metotlarinizin-dogrulugunu-ve-guvenilirligini-nasil-sagliyorsunuz-kullanicilar-bu-verilerle-ilgili-hangi-sinirlamalarin-farkinda-olmali\" class=\"wp-block-heading\"><strong>Steam verilerine eri\u015fmek bilindi\u011fi \u00fczere olduk\u00e7a zordur. Metotlar\u0131n\u0131z\u0131n do\u011frulu\u011funu ve g\u00fcvenilirli\u011fini nas\u0131l sa\u011fl\u0131yorsunuz? Kullan\u0131c\u0131lar bu verilerle ilgili hangi s\u0131n\u0131rlamalar\u0131n fark\u0131nda olmal\u0131?<\/strong><\/h4>\n\n\n\n<p>\u015eu an i\u00e7in yaln\u0131zca Steam Games Intel platformumuzun ilk versiyonunu yay\u0131nl\u0131yoruz. Geri bildirim toplayarak ara\u00e7 setini geni\u015fletecek ve do\u011fruluk oran\u0131n\u0131 s\u00fcrekli geli\u015ftirece\u011fiz. Ancak bu alan\u0131 \u00e7ok iyi tan\u0131yoruz ve sistemimizin arkas\u0131ndaki metodoloji halihaz\u0131rda olduk\u00e7a y\u00fcksek bir hassasiyet potansiyeline sahip.<\/p>\n\n\n\n<h4 id=\"steam-analyticsi-simdiden-kullanan-erken-benimseyenler-veya-ornek-calismalariniz-var-mi-bu-ilk-deneyimlerden-cikan-icgoruler-ya-da-surprizler-oldu-mu\" class=\"wp-block-heading\"><strong>Steam Analytics\u2019i \u015fimdiden kullanan erken benimseyenler veya \u00f6rnek \u00e7al\u0131\u015fmalar\u0131n\u0131z var m\u0131? Bu ilk deneyimlerden \u00e7\u0131kan i\u00e7g\u00f6r\u00fcler ya da s\u00fcrprizler oldu mu?<\/strong><\/h4>\n\n\n\n<p>Geli\u015ftirme s\u00fcrecinde, se\u00e7ilmi\u015f m\u00fc\u015fterilerle kapal\u0131 denemeler ger\u00e7ekle\u015ftirdik ve bu s\u00fcre\u00e7te i\u015flevsellik ve do\u011fruluk \u00fczerine geri bildirimler ald\u0131k. A\u00e7\u0131k konu\u015fmak gerekirse, \u00e7ok fazla s\u00fcrprizle kar\u015f\u0131la\u015fmad\u0131k \u2014 pazar\u0131n neye ihtiya\u00e7 duydu\u011funu olduk\u00e7a net \u015fekilde biliyoruz.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-1024x565.png\" alt=\"\" class=\"wp-image-204533\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-1024x565.png 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-300x165.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-768x424.png 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-1536x847.png 1536w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-2048x1129.png 2048w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-3-scaled.png 2560w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 id=\"neden-steam-konsollardan-once-oncelikli-hale-geldi-ve-gelecekte-konsol-analizlerine-gecisteki-en-buyuk-engeller-teknik-ticari-veya-politik-neler\" class=\"wp-block-heading\"><strong>Neden Steam, konsollardan \u00f6nce \u00f6ncelikli hale geldi ve gelecekte konsol analizlerine ge\u00e7i\u015fteki en b\u00fcy\u00fck engeller (teknik, ticari veya politik) neler?<\/strong><\/h4>\n\n\n\n<p>Karar verirken geli\u015ftirme zorlu\u011fu, m\u00fc\u015fteri talebi ve de\u011fer yaratma s\u00fcresi gibi fakt\u00f6rleri de\u011ferlendirdik. Steam \u00f6ne \u00e7\u0131kan se\u00e7enek oldu \u2014 hem m\u00fc\u015fterilerimizden s\u0131k\u00e7a talep ediliyordu hem de konsollara k\u0131yasla \u00e7ok daha a\u00e7\u0131k bir ekosistem sunuyor. \u00d6te yandan, Console Games Intel arac\u0131m\u0131z da \u015fu anda se\u00e7ilmi\u015f ortaklarla ilk denemelerden ge\u00e7iyor \u2014 yani bizi takipte kal\u0131n.<\/p>\n\n\n\n<h4 id=\"capraz-platform-analizlerinin-studyolarin-oyun-planlama-lansman-ve-yonetim-sureclerini-nasil-yeniden-sekillendirecegini-dusunuyorsunuz\" class=\"wp-block-heading\"><strong>\u00c7apraz platform analizlerinin st\u00fcdyolar\u0131n oyun planlama, lansman ve y\u00f6netim s\u00fcre\u00e7lerini nas\u0131l yeniden \u015fekillendirece\u011fini d\u00fc\u015f\u00fcn\u00fcyorsunuz?<\/strong><\/h4>\n\n\n\n<p>Kapsaml\u0131 \u00e7apraz platform analizleri, pazar i\u00e7g\u00f6r\u00fclerini \u00e7ok daha net ve eksiksiz hale getirecek. \u015eu anda PC, konsol ve mobilde faaliyet g\u00f6steren \u015firketler, birbirinden kopuk sistemlere g\u00fcvenmek zorunda kal\u0131yor \u2014 her biri farkl\u0131 t\u00fcr s\u0131n\u0131fland\u0131rmalar\u0131, gelir tan\u0131mlar\u0131 ve eksik veri noktalar\u0131na sahip; \u00f6rne\u011fin uygulama i\u00e7i sat\u0131n al\u0131m (IAP) veya indirilebilir i\u00e7erik (DLC) gelir tahminleri eksik olabiliyor. Bu tutars\u0131zl\u0131klar\u0131n \u00f6tesinde, mevcut durum olduk\u00e7a verimsiz ve zahmetli.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"508\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4-1024x508.png\" alt=\"\" class=\"wp-image-204535\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4-1024x508.png 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4-300x149.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4-768x381.png 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4-1536x762.png 1536w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/appmagic_steam-4.png 1915w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 id=\"ileriye-donuk-olarak-steam-analytics-appmagicin-daha-genis-ve-uzun-vadeli-vizyonuna-nasil-uyum-sagliyor\" class=\"wp-block-heading\"><strong>\u0130leriye d\u00f6n\u00fck olarak, Steam Analytics AppMagic\u2019in daha geni\u015f ve uzun vadeli vizyonuna nas\u0131l uyum sa\u011fl\u0131yor?<\/strong><\/h4>\n\n\n\n<p>Uzun vadeli vizyonumuz, mobil, PC ve konsol pazarlar\u0131n\u0131 bir araya getiren tamamen \u00e7apraz platform bir analiz \u00e7\u00f6z\u00fcm\u00fc sunmak. Bu sistem, reklam gelirlerinden \u00fc\u00e7\u00fcnc\u00fc taraf \u00f6deme sistemlerine ve web oyunlar\u0131na kadar t\u00fcm gelir kaynaklar\u0131n\u0131 kapsayacak. Ayn\u0131 zamanda analiz ara\u00e7lar\u0131m\u0131z\u0131 da daha derin, daha i\u00e7g\u00f6r\u00fcl\u00fc ve daha uygulanabilir hale getirmek i\u00e7in geli\u015ftirmeye devam ediyoruz.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-683x1024.jpg\" alt=\"\" class=\"wp-image-204538\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-683x1024.jpg 683w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-200x300.jpg 200w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-768x1152.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-1024x1536.jpg 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-1365x2048.jpg 1365w, https:\/\/mobidictum.com\/wp-content\/uploads\/2025\/10\/Max-Samorukov-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><a href=\"https:\/\/www.linkedin.com\/in\/max-samorukov\/\" rel=\"noreferrer noopener\" target=\"_blank\"><br>Max Samorukov<\/a><\/p>\n\n\n\n<p>AppMagic Kurucusu ve CEO<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"Bu hamle, AppMagic\u2019in gelirlerinin y\u0131ldan y\u0131la iki kat\u0131na \u00e7\u0131kt\u0131\u011f\u0131 g\u00fc\u00e7l\u00fc bir b\u00fcy\u00fcme y\u0131l\u0131n\u0131n ard\u0131ndan geldi.\n","protected":false},"author":93,"featured_media":204540,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8877,8861],"tags":[8928],"class_list":{"0":"post-204683","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-roportajlar","8":"category-haberler","9":"tag-sicak-haber","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/204683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/93"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=204683"}],"version-history":[{"count":2,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/204683\/revisions"}],"predecessor-version":[{"id":204685,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/204683\/revisions\/204685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/204540"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=204683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=204683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=204683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}