{"id":21456,"date":"2021-11-23T17:53:16","date_gmt":"2021-11-23T14:53:16","guid":{"rendered":"https:\/\/mobidictum.com\/?p=21456"},"modified":"2021-11-24T18:25:26","modified_gmt":"2021-11-24T15:25:26","slug":"300-milyon-dolar-yatirim-ile-birlikte-nianticin-degerlemesi-9-milyar-dolara-ulasti","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/300-milyon-dolar-yatirim-ile-birlikte-nianticin-degerlemesi-9-milyar-dolara-ulasti\/","title":{"rendered":"300 milyon dolar yat\u0131r\u0131m ile birlikte Niantic&#8217;in de\u011ferlemesi 9 milyar dolara ula\u015ft\u0131"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pok\u00e9mon GO gibi oyunlar geli\u015ftiren art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik platformu Niantic, Coatue\u2019den 300 milyon dolar toplad\u0131 ve \u015firkete 9 milyar dolar de\u011fer bi\u00e7ti. Ba\u015flang\u0131\u00e7ta Google\u2019dan ayr\u0131lan San Fransisco merkezli giri\u015fim, bu paray\u0131 \u201cger\u00e7ek d\u00fcnya metaverse\u201d diye adland\u0131rd\u0131\u011f\u0131 projeyi olu\u015fturmak i\u00e7in kullanacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A\u011fustos ay\u0131 ba\u015flar\u0131nda, Niantic\u2019in kurucusu ve CEO\u2019su John Hanke, <a href=\"https:\/\/mobidictum.com\/tr\/tag\/metaverse\/\">metaverse<\/a> hakk\u0131nda \u2013 en az\u0131ndan, bizi \u201cReady Player One\u201d gibi VR ba\u015fl\u0131klara ba\u011flayan \u2013 \u201cdistopik bir kabus\u201d olarak nitelendirdi. VR teknolojisine yapt\u0131\u011f\u0131 yat\u0131r\u0131m\u0131n sinyalini vermek i\u00e7in \u015firket ad\u0131n\u0131 Meta olarak de\u011fi\u015ftiren Facebook\u2019tan farkl\u0131 olarak Niantic, insanlar\u0131 d\u0131\u015f d\u00fcnyaya yakla\u015ft\u0131ran teknolojiler geli\u015ftirmek istiyor. Bu ay\u0131n ba\u015flar\u0131nda Niantic, AR oyunlar\u0131 geli\u015ftirme ara\u00e7lar\u0131n\u0131 Unity oyun motoru hakk\u0131nda temel bilgiye sahip herkesin \u00fccretsiz olarak kullan\u0131m\u0131na sunan Lightship AR Developer Kit\u2019i (ARDK) tan\u0131tt\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">John Hanke, bir konu\u015fmas\u0131nda \u015fu s\u00f6zlere yer verdi;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cNiantic\u2019te kullan\u0131c\u0131lar\u0131n sanal d\u00fcnyalar\u0131 onlar\u0131 fiziksel bir d\u00fcnyaya y\u00f6nlendirdi\u011finde insanlar\u0131n mutlu oldu\u011funa inan\u0131yoruz. Bilim kurgu evrenlerinden farkl\u0131 olarak, ger\u00e7ek d\u00fcnyadaki bir metaverse, binlerce y\u0131ld\u0131r bildi\u011fimiz d\u00fcnya deneyimimizi geli\u015ftirmek i\u00e7in teknolojiyi kullanacak.\u201d<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Finansman, Coachella, Historic Royal Palaces, Universal Pictures, SoftBank, Warner Music Group ve PGA of America gibi \u015firketler taraf\u0131ndan art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik deneyimleri yaratmak i\u00e7in halihaz\u0131rda kullan\u0131lan ARDK\u2019n\u0131n geli\u015ftirilmesine yard\u0131mc\u0131 olacak. Bu nedenle, AR projeleri, n\u00fcfusun \u00e7o\u011fu taraf\u0131ndan h\u00e2l\u00e2 eri\u015filemeyen VR ba\u015fl\u0131klar\u0131 gibi teknolojileri kullanmak yerine, insanlar\u0131 d\u0131\u015f \u00e7evrelerini ke\u015ffetmeye te\u015fvik etmek i\u00e7in genel olarak ak\u0131ll\u0131 telefonlar\u0131 kullanacak. \u00d6rne\u011fin, her g\u00fcn ayn\u0131 duvar resminin yan\u0131ndan ge\u00e7ebilirsiniz, ancak Pok\u00e9mon GO\u2019da kullan\u0131c\u0131 taraf\u0131ndan olu\u015fturulan bir Pok\u00e9stop a\u00e7\u0131klamas\u0131 size o duvar resminin ne t\u00fcr bir hikayesi oldu\u011funu s\u00f6yleyebilir. Niantic, her ay on milyonlarca insan\u0131n Niantic\u2019in oyunlar\u0131n\u0131 oynad\u0131\u011f\u0131n\u0131 ve lansman\u0131ndan bu yana oyunlar\u0131nda 10,9 milyar milden fazla y\u00fcr\u00fcd\u00fc\u011f\u00fcn\u00fc s\u00f6yl\u00fcyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coatue\u2019nin genel orta\u011f\u0131 Matt Mazzeo ise \u015fu yorumlarda bulundu;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cNiantic, bilgi i\u015flemde bir sonraki ge\u00e7i\u015fte kritik bir rol oynayaca\u011f\u0131na inand\u0131\u011f\u0131m\u0131z art\u0131r\u0131lm\u0131\u015f ger\u00e7ekli\u011fe odakl\u0131 bir platform in\u015fa ediyor. Niantic ile ortak olmaktan heyecan duyuyoruz \u00e7\u00fcnk\u00fc bu altyap\u0131n\u0131n ger\u00e7ek d\u00fcnya i\u00e7in bir meta-veriyi destekledi\u011fini ve internetin bir sonraki evrimine g\u00fc\u00e7 vermeye yard\u0131mc\u0131 oldu\u011funu g\u00f6r\u00fcyoruz.\u201d<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">VR <a href=\"https:\/\/mobidictum.com\/tr\/tag\/metaverse\/\">metaverse<\/a>, Hanke\u2019nin g\u00f6z\u00fcnde \u201cdistopik\u201d olabilir, ancak herhangi bir teknoloji gibi AR da sorunsuz de\u011fil. Niantic\u2019in en yeni oyunu Pikmin Bloom, ya\u015fl\u0131 veya engelli oyuncular\u0131n zorluk \u00e7ekebilece\u011fi y\u00fcr\u00fcy\u00fc\u015f mekani\u011fine dayal\u0131 \u015fekilde tasarland\u0131. Pok\u00e9mon GO, engelli oyunculardan olu\u015fan bir toplulu\u011fa sahip, ancak belirli k\u00fc\u00e7\u00fck oyun i\u00e7i etkenlerin oyunu s\u0131n\u0131rl\u0131 hareket kabiliyetine sahip insanlar i\u00e7in nas\u0131l daha eri\u015filebilir hale getirebilece\u011fi hakk\u0131nda \u00e7\u0131kmaza d\u00fc\u015ft\u00fcler.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yine de Niantic\u2019in vizyonu, Meta\u2019n\u0131n ba\u015fl\u0131klara ba\u011fl\u0131 planlar\u0131na bir alternatif sunuyor. Uygulama analiti\u011fi \u015firketi Sensor Tower\u2019a g\u00f6re Pok\u00e9mon GO, 2020\u2019de 1 milyar dolar\u0131n \u00fczerinde gelir elde etti ve bu y\u0131l da bu geliri geride b\u0131rakma yolunda ilerliyor. Tabii ki t\u00fcm oyunlar\u0131 bu kadar pop\u00fcler de\u011fil, \u015firket ge\u00e7ti\u011fimiz g\u00fcnlerde uygulama i\u00e7i t\u00fcketici harcamalar\u0131 ve y\u00fckleme say\u0131lar\u0131 y\u0131ldan y\u0131la %57 d\u00fc\u015ft\u00fckten sonra Harry Potter: Wizards Unite\u2019\u0131 kapataca\u011f\u0131n\u0131 duyurdu. Ancak ba\u011f\u0131ms\u0131z geli\u015ftiriciler, Niantic\u2019in Lightship ARDK\u2019s\u0131n\u0131 kulland\u0131k\u00e7a, \u201cger\u00e7ek d\u00fcnya metaverse\u201d kavram\u0131n\u0131n ne kadar geni\u015fleyebilece\u011fini g\u00f6rece\u011fiz.<\/p>\n","protected":false},"excerpt":{"rendered":"Art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik \u00fczerine \u00e7al\u0131\u015fmalar yapan Niantic, ald\u0131\u011f\u0131 300 milyon dolarl\u0131k yat\u0131r\u0131m ile birlikte 9 milyar dolarl\u0131k de\u011ferlemeye ula\u015ft\u0131.","protected":false},"author":54,"featured_media":21539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[2160],"class_list":["post-21456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler","tag-metaverse"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/21456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/54"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=21456"}],"version-history":[{"count":0,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/21456\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/21539"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=21456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=21456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=21456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}