{"id":32430,"date":"2022-04-06T13:37:33","date_gmt":"2022-04-06T10:37:33","guid":{"rendered":"https:\/\/mobidictum.com\/?p=32430"},"modified":"2023-04-25T10:43:05","modified_gmt":"2023-04-25T07:43:05","slug":"hyper-casual-trendleri-2022-voodoo","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/hyper-casual-trendleri-2022-voodoo\/","title":{"rendered":"Hyper-casual Trendleri 2022 &#8211; Sekt\u00f6r liderleri ne g\u00f6r\u00fcyor?"},"content":{"rendered":"\n<p><strong>Mobidictum Business Meetup<\/strong>\u2018\u0131 <strong>27 Ocak\u2019ta \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdik<\/strong>. D\u00fcnya \u00e7ap\u0131nda mobil sekt\u00f6rden bir\u00e7ok yetkin ki\u015fiyi a\u011f\u0131rlamaktan heyecan duydu\u011fumuz bu <em>network <\/em> etkinli\u011fimizde bir\u00e7ok konuyu ele ald\u0131k ve sekt\u00f6rden \u00f6nemli isimleri a\u011f\u0131rlay\u0131p onlardan tecr\u00fcbelerini dinledik. Etkinli\u011fimizdeki panellerden birinde <strong><a href=\"https:\/\/www.voodoo.io\/\" data-type=\"URL\" data-id=\"https:\/\/www.voodoo.io\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Voodoo<\/a><\/strong>, <strong>Crescive <\/strong>ve <strong>Fabrika Games<\/strong>\u2018ten konuklar\u0131m\u0131z hyper-casual sekt\u00f6r\u00fcn\u00fc de\u011ferlendirdi ve yeni trendlere dair ipu\u00e7lar\u0131 verdi.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"2022 Hyper-casual Trendleri - Voodoo, Crescive & Fabrika Games\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/i9h_siw54CE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption>Hyper-casual trendleri \u2013  Voodoo, Crescive ve Fabrika Games<\/figcaption><\/figure>\n\n\n\n<p>2021 y\u0131l\u0131 boyunca hyper-casual oyunlar de\u011fi\u015fti. Y\u0131l\u0131n ba\u015f\u0131n \u201crunner\u201d (ko\u015fu oyunlar\u0131) gibi h\u0131zl\u0131 t\u00fcketilebilen ve oyuncuyu daha k\u0131s s\u00fcre oyunda tutan oyunlar reva\u00e7tayd\u0131. Y\u0131l sonuna do\u011fru ise daha derin, <strong>retention <\/strong>(oyuncu tutma) g\u00fcc\u00fc y\u00fcksek oyunlar g\u00f6rmeye ba\u015flad\u0131k. Buradan yola \u00e7\u0131karak, \u201c<strong>de\u011fi\u015fen hyper-casual sekt\u00f6r\u00fcnde ba\u015far\u0131ya ula\u015fmak i\u00e7in 2022 y\u0131l\u0131nda nelere dikkat edilmeli<\/strong>\u201d sorusu \u00fczerinde duraca\u011f\u0131z.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mobil oyun pazar\u0131 nereye gidiyor?<\/h2>\n\n\n\n<p>De\u011fi\u015fim ka\u00e7\u0131n\u0131lmaz. Mobil oyun sekt\u00f6r\u00fc de bu de\u011fi\u015fime ayak uyduran ve yer yer \u00f6nc\u00fcl\u00fck eden alanlardan bir tanesi. Bu sebeple, sekt\u00f6rde ba\u015far\u0131l\u0131 olabilmek i\u00e7in pazar\u0131n gelece\u011fini \u00f6ng\u00f6rebilmek \u00f6nemli bir g\u00fc\u00e7. <\/p>\n\n\n\n<p>Fabrika Games\u2019ten Yusuf Berk, geli\u015ftirdikleri \u201c<a rel=\"noreferrer noopener nofollow\" href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.GameFactory.DrawCar&hl=en&gl=US\" data-type=\"URL\" data-id=\"https:\/\/play.google.com\/store\/apps\/details?id=com.GameFactory.DrawCar&hl=en&gl=US\" target=\"_blank\">Draw Car<\/a>\u201d oyunundan yola \u00e7\u0131karak \u015funlar\u0131 s\u00f6yl\u00fcyor:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>\u201cBir oyun basit, e\u011flenceli, anla\u015f\u0131l\u0131r ve ger\u00e7ekten bir oyun gibiyse bir \u015fekilde ba\u015far\u0131l\u0131 olabiliyor. \u00d6nceden kal\u0131pla\u015fm\u0131\u015f fikirler ve taslaklar \u00fczerinde daha \u00e7ok duruyorduk. \u015eimdi, oynan\u0131\u015f s\u00fcresi daha y\u00fcksek oyunlar i\u00e7in \u00e7al\u0131\u015f\u0131yoruz.\u201d<\/em><\/p><\/blockquote>\n\n\n\n<p>Yusuf Berk, <strong>mobil oyunlara yenilik\u00e7i bir yakla\u015f\u0131m\u0131n<\/strong> gerekli oldu\u011funu s\u00f6yl\u00fcyor. Daha \u00f6nce ba\u015far\u0131l\u0131 oldu\u011fu i\u00e7in devam ettirilen ve d\u00fc\u015f\u00fck riskli g\u00f6r\u00fcnen oyun modellerinin d\u0131\u015f\u0131na \u00e7\u0131kmak gerekiyor. Bazen <strong>t\u00fcrleri kar\u0131\u015ft\u0131rarak<\/strong> daha \u00e7e\u015fitli bir yap\u0131ya sahip oyunlar \u00fcretmek faydal\u0131 olabiliyor. <strong>Orijinal fikirler<\/strong> ve yenilik\u00e7i oyunlar\u0131n da ba\u015far\u0131ya ula\u015ft\u0131\u011f\u0131n\u0131 s\u0131k\u00e7a g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n<p>Voodoo\u2019dan Can \u0130nce konuya \u015funlar\u0131 ekliyor:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>\u201cBiz Voodoo olarak 2021 y\u0131l\u0131na bakt\u0131\u011f\u0131m\u0131zda \u015funu g\u00f6rd\u00fck: Pazarlanabilirlik hala \u00e7ok \u00f6nemli. Bu y\u0131l ba\u015far\u0131ya ula\u015ft\u0131rd\u0131\u011f\u0131m\u0131z bir\u00e7ok runner oyunumuz oldu. Bunlar ba\u015far\u0131ya ula\u015fmaya da devam edecek. Di\u011fer yandan, fakl\u0131 t\u00fcrlerden oynan\u0131\u015f s\u00fcresi ve retention\u2019u y\u00fcksek yeni oyunlar\u0131n da h\u0131zla ba\u015far\u0131ya ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6rd\u00fck. \u00d6rne\u011fin \u2018arcade idle\u2019 t\u00fcr\u00fc bize oynan\u0131\u015f s\u00fcresinin ve retention\u2019un art\u0131k daha \u00f6nemli oldu\u011funu hissettirdi.\u201d<\/em><\/p><\/blockquote>\n\n\n\n<p>Farkl\u0131 mekanikler denemek, oynan\u0131\u015f s\u00fcresi ve retention a\u00e7\u0131s\u0131ndan g\u00fc\u00e7l\u00fc oyunlar geli\u015ftirmeye \u00e7al\u0131\u015fmak geli\u015ftiriciler i\u00e7in \u00f6nemli hale geldi. Giderek \u015fiddetlenen hyper-casual ve mobil oyun rekabetinde geleneksel yakla\u015f\u0131ma sahip bir\u00e7ok oyun \u00fcretiliyor ve bu oyunlar aras\u0131nda \u00f6ne \u00e7\u0131kabilmek yenilik\u00e7i olmaktan ge\u00e7iyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Basit ama B\u00fcy\u00fck Bir Oyun Yapmak<\/h2>\n\n\n\n<p>Oyuncular\u0131n oyun oynama motivasyonlar\u0131 g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda <strong>basit bir oynan\u0131\u015fa<\/strong> sahip oyunlar daha \u00e7ok ilgi \u00e7ekiyor gibi g\u00f6r\u00fcn\u00fcyor. \u00c7e\u015fitli sebepler ile mobil oyun oynayan kullan\u0131c\u0131lar \u00f6\u011frenmesi zor ve karma\u015f\u0131k oyunlara ra\u011fbet etmeyebiliyorlar. Di\u011fer yandan i\u00e7erik olarak \u00e7e\u015fitli bir oyun bir\u00e7ok oyuncu taraf\u0131ndan tercih ediliyor. <a href=\"https:\/\/mobidictum.com\/tr\/clicker-oyun\/\" data-type=\"URL\" data-id=\"https:\/\/mobidictum.com\/tr\/clicker-oyun\/\"><strong>Arcade idle<\/strong><\/a> oyun t\u00fcr\u00fc bunu do\u011frulayan \u00f6rneklerden biri tanesi.<\/p>\n\n\n\n<p><strong>\u0130nsanlar\u0131n oynarken keyif alaca\u011f\u0131 konular<\/strong> bulmak bir yarat\u0131c\u0131l\u0131k i\u015fidir. Geli\u015ftiriciler ayn\u0131 <a href=\"https:\/\/mobidictum.com\/tr\/oyun-mekanikleri-dinamikleri\/\" data-type=\"URL\" data-id=\"https:\/\/mobidictum.com\/tr\/oyun-mekanikleri-dinamikleri\/\"><strong>\u00e7ekirdek oyun mekanikleri<\/strong><\/a> kulland\u0131klar\u0131 halde ortaya \u00e7\u0131kan oyunlar bir hayli farkl\u0131 olabilir. <strong>Oyunun temas\u0131, g\u00f6rselleri, atmosferi, amac\u0131 ve ana fikri gibi bir\u00e7ok de\u011fi\u015fken buradaki farkl\u0131l\u0131\u011f\u0131 sa\u011flayan \u00f6\u011felerdir<\/strong>. Bu anlamda insanlar\u0131n basit\u00e7e oynayabilece\u011fi ve i\u00e7erisinde zengin i\u00e7eri\u011fin bulundu\u011fu oyunlar\u0131n ba\u015far\u0131 \u015fans\u0131n\u0131n y\u00fcksek oldu\u011funu s\u00f6ylemek m\u00fcmk\u00fcnd\u00fcr.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bir hyper-casual oyunu ba\u015far\u0131l\u0131 yapan nedir?<\/h2>\n\n\n\n<p>Hyper-casual oyunlar basit mekanikler ve k\u00fc\u00e7\u00fck girdiler ile b\u00fcy\u00fck bir de\u011fi\u015fimin g\u00f6zlemlenebildi\u011fi oyun t\u00fcrlerinden biridir. Bu anlamda \u00e7ok insani bir arzuya hitap eder: D\u00fc\u015f\u00fck \u00e7aba g\u00f6stererek b\u00fcy\u00fck ba\u015far\u0131ya ula\u015fmak.<\/p>\n\n\n\n<p>Paneldeki konu\u015fmac\u0131lar\u0131m\u0131z, bu konu \u00fczerinde tart\u0131\u015f\u0131rken hyper-casual t\u00fcr\u00fcne \u00e7e\u015fitli a\u00e7\u0131lardan yakla\u015f\u0131yorlar. Bu yakla\u015f\u0131mlardan yola \u00e7\u0131karak bir hyper-casual oyunu ba\u015far\u0131l\u0131 yapan \u015feyleri \u015f\u00f6yle derleyebiliriz:<\/p>\n\n\n\n<ul class=\"is-style-cnvs-list-styled-positive wp-block-list\"><li>G\u00fcnl\u00fck hayattan bir konuyu ele almak<\/li><li>Oyuncuya se\u00e7im \u00f6zg\u00fcrl\u00fc\u011f\u00fc vermek<\/li><li>Az \u00e7aba kar\u015f\u0131l\u0131\u011f\u0131nda \u00e7ok \u00f6d\u00fcl vermek<\/li><li>Ba\u015far\u0131l\u0131 olmu\u015f mekanikleri farkl\u0131 temalar ile birle\u015ftirmek\/geli\u015ftirmek<\/li><li>\u0130nsani istek, his ve motivasyonlar\u0131 \u201ctatmin edebilecek\u201d bir yap\u0131da olmak. \u00d6rne\u011fin, in\u015fa etmek, \u00fcretmek, zenginle\u015fmek, kendini geli\u015ftirmek, g\u00fczel g\u00f6r\u00fcnmek, keyifli vakit ge\u00e7irmek, ekip y\u00f6netmek vb. <\/li><\/ul>\n\n\n\n<p>Ba\u015far\u0131l\u0131 bir hyper-casual oyunu bu \u00f6zelliklerin hepsini ta\u015f\u0131m\u0131yor olabilir. Ama yukar\u0131da say\u0131lanlardan en az birini \u00e7ok iyi yap\u0131yor olmas\u0131 bile belki de bu oyunun ba\u015far\u0131s\u0131n\u0131n arkas\u0131ndaki s\u0131rd\u0131r. Yukar\u0131daki \u00f6zelliklerden birden fazlas\u0131n\u0131 ta\u015f\u0131yan ve bunu iyi yapan bir oyunun ba\u015far\u0131s\u0131z olma \u015fans\u0131 olduk\u00e7a d\u00fc\u015f\u00fckt\u00fcr. <\/p>\n\n\n\n<p>Daha fazlas\u0131n\u0131 sizler i\u00e7in haz\u0131rlad\u0131\u011f\u0131m\u0131z panel videolar\u0131m\u0131zda bulabilirsiniz. <strong>Mobidictum Business YouTube<\/strong> kanal\u0131n\u0131 takip etmeyi unutmay\u0131n!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/www.youtube.com\/channel\/UCByQiGC0DFXuEMc8zGikNQw\" style=\"background-color:#be1623\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Mobidictum Business<\/strong> youtube kanal\u0131na kat\u0131l\u0131n<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Voodoo, Crescive ve Fabrika Games, hyper-casual trendlerini ve sekt\u00f6re dair ipu\u00e7lar\u0131n\u0131 Mobidictum Business Meetup\u2019ta anlatt\u0131.<\/p>\n","protected":false},"author":52,"featured_media":32446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8875],"tags":[1501],"class_list":["post-32430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-akademi","tag-hyper-casual-tr"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/32430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=32430"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/32430\/revisions"}],"predecessor-version":[{"id":152186,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/32430\/revisions\/152186"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/32446"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=32430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=32430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=32430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}