{"id":3404,"date":"2020-06-02T18:50:40","date_gmt":"2020-06-02T15:50:40","guid":{"rendered":"https:\/\/mobidictum.com\/?p=3404"},"modified":"2023-04-25T10:54:23","modified_gmt":"2023-04-25T07:54:23","slug":"bagimsiz-oyun-pazarlama-icin-gercekci-fiyatlandirma-rehberi","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/bagimsiz-oyun-pazarlama-icin-gercekci-fiyatlandirma-rehberi\/","title":{"rendered":"Ba\u011f\u0131ms\u0131z Oyun Pazarlama \u0130\u00e7in Ger\u00e7ek\u00e7i Fiyatland\u0131rma Rehberi"},"content":{"rendered":"<p>Bir sonraki oyun projenizi piyasaya s\u00fcrmeye haz\u0131rlan\u0131rken ba\u015far\u0131l\u0131 bir ba\u011f\u0131ms\u0131z oyun pazarlama operasyonu i\u00e7in ne kadar harcama yapaca\u011f\u0131n\u0131z\u0131 bilmek mi istiyorsunuz? Bu makale size yard\u0131mc\u0131 olacakt\u0131r diye umuyorum. Hi\u00e7 uzatmadan do\u011frudan konuya girmek istiyorum.<\/p>\n<p><b>Ba\u011f\u0131ms\u0131z bir yap\u0131m i\u00e7in oyun\u00a0pazarlama operasyonu yakla\u015f\u0131k olarak 50 bin dolara mal oluyor<\/b>. Yaz\u0131m\u0131z\u0131 okuduk\u00e7a bu\u00a0rakama nas\u0131l ula\u015ft\u0131\u011f\u0131m\u0131za dair ayr\u0131nt\u0131lara vak\u0131f olacaks\u0131n\u0131z.<\/p>\n<h2>Ba\u011f\u0131ms\u0131z Bir Oyun Geli\u015ftiricisi Nedir?<\/h2>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisi ayn\u0131 zamanda \u00f6zg\u00fcr bir oyun geli\u015ftiricisidir, bu da b\u00fct\u00fcn i\u015fleri kendi kendilerine yapt\u0131klar\u0131 anlam\u0131na gelir. T\u0131pk\u0131 ba\u011f\u0131ms\u0131z film yap\u0131mc\u0131lar\u0131 gibi. Ba\u011f\u0131ms\u0131z oyun geli\u015ftiricileri yaln\u0131zca oyun geli\u015ftiricileri de\u011fildir \u00a0ya da yaln\u0131zca oyun yay\u0131nc\u0131lar\u0131 da de\u011fildir \u2013 onlar her ikisidir. Yay\u0131nc\u0131, yap\u0131mc\u0131, da\u011f\u0131t\u0131mc\u0131, m\u00fc\u015fteri deste\u011fi, pazarlama \u00a0gibi pek \u00e7ok faaliyeti tek ba\u015flar\u0131na y\u00fcr\u00fct\u00fcrler.<\/p>\n<figure id=\"attachment_4111\" aria-describedby=\"caption-attachment-4111\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-4111\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici.jpg\" alt=\"\" width=\"900\" height=\"600\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici.jpg 900w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-600x400.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-300x200.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-768x512.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-585x390.jpg 585w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-263x175.jpg 263w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-4111\" class=\"wp-caption-text\">G\u00fczel bir ortamda \u00e7al\u0131\u015fan bir geli\u015ftirici.<\/figcaption><\/figure>\n<h3>Kazanc\u0131 hangi d\u00fczeyde olursa olsun ba\u011f\u0131ms\u0131z oyun geli\u015ftiricisinin zaman\u0131 de\u011ferlidir.<\/h3>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin zaman\u0131 olduk\u00e7a de\u011ferlidir ve iyi bir planlama ister. Zira oyunu geli\u015ftirmek d\u0131\u015f\u0131nda oyun pazarlama, tan\u0131t\u0131m, m\u00fc\u015fteri deste\u011fi gibi alanlarla da u\u011fra\u015fmak zorundad\u0131r. Dengeyi bulmak, ihmal etmeden b\u00fct\u00fcn operasyonu ger\u00e7ekle\u015ftirmek zorundad\u0131r. Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftirici i\u00e7in en \u00f6nemli sorun gelir ne olursa olsun giderlerin de\u011fi\u015fmemesidir.<\/p>\n<p>Pazarlama, reklamc\u0131l\u0131k ve halkla ili\u015fkiler b\u00fcrolar\u0131 muhtemelen sizi ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisi oldu\u011funuz i\u00e7in farkl\u0131 bir \u00fccrete tabi tutmayacaklar, yay\u0131mc\u0131lar projenizden daha az y\u00fczde ya da \u00fccret almayacaklar daha da \u00f6nemlisi \u00a0pazar yani oyuncular \u00a0ba\u011f\u0131ms\u0131z bir yap\u0131mc\u0131 oldu\u011funuz i\u00e7in size \u00f6zel alaka g\u00f6stermeyecekler. Eh do\u011frusunu kabul etmek laz\u0131m hayat adil de\u011fil.<\/p>\n<figure id=\"attachment_4114\" aria-describedby=\"caption-attachment-4114\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-4114 size-full\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/ba\u011f\u0131ms\u0131z-oyun-geli\u015ftirici-rehberi.png\" alt=\"\" width=\"1200\" height=\"675\"><figcaption id=\"caption-attachment-4114\" class=\"wp-caption-text\">Geli\u015ftirici<\/figcaption><\/figure>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftirici her i\u015fini genellikle kendi yapt\u0131\u011f\u0131 \u00a0i\u00e7in zaman \u00f6nemli bir maliyet unsuru olarak ortaya \u00e7\u0131kar. Bu zaman\u0131n maliyetlendirilmesi ve b\u00fct\u00e7eye dahil edilmesi gerekir.\u00a0 \u201cBen oyunu tek ba\u015f\u0131ma yapt\u0131m, hi\u00e7 masraf\u0131m yok. 3-5bin TL kazansam kard\u0131r\u201d mant\u0131\u011f\u0131 ile hareket etmek tavsiye edece\u011fimiz bir yakla\u015f\u0131m olmad\u0131\u011f\u0131 gibi son derece hatal\u0131d\u0131r. Zaman\u0131n\u0131z\u0131n ortalama bir market de\u011feri oldu\u011funu kabul etmiyorsan\u0131z, gelin biraz matematik yapal\u0131m.<\/p>\n<h3><b>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin zaman\u0131 ne kadar de\u011ferli?<\/b><\/h3>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin saat ba\u015f\u0131na d\u00fc\u015fen \u00fccretinin ortalama de\u011ferini hesaplamak i\u00e7in kulland\u0131\u011f\u0131m\u0131z denkleme bir g\u00f6z atal\u0131m \u00f6nce.<\/p>\n<ul>\n<li>(A.B.D\u2019deki bir oyun yaz\u0131l\u0131mc\u0131s\u0131n\u0131n ortalama geliri + A.B.D\u2019deki bir oyun \u015firketinin y\u00f6neticisinin ortalama geliri) \/ 2 * Bir \u00e7al\u0131\u015fan\u0131n ger\u00e7ek maliyeti\/ Bir y\u0131ldaki \u00e7al\u0131\u015fma saati = Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin ortalama saatlik de\u011feri<\/li>\n<\/ul>\n<p>Pekala, form\u00fcl\u00fc olu\u015fturan her bir elemana ayr\u0131 ayr\u0131 bakal\u0131m \u015fimdi:<\/p>\n<p>A.B.D\u2019deki bir oyun yaz\u0131l\u0131mc\u0131s\u0131n\u0131n ortalama geliri Gamasutra Oyun Geli\u015ftiricisi 2014 Anketi\u2019nde 93,251 dolar, (Uygulama Sistemleri Yaz\u0131l\u0131mc\u0131s\u0131 III) Salary.com\u2019da 90.141 dolar, ve Glassdoor\u2019da 73,929 dolard\u0131r. Yani A.B.D\u2019deki bir oyun yaz\u0131l\u0131mc\u0131s\u0131n\u0131n ortalama geliri 85,771 dolard\u0131r ve A.B.D\u2019deki bir oyun \u015firketinin y\u00f6neticisinin ortalama geliri Gamasutra Oyun Geli\u015ficisi 2014 Anketi\u2019nde 101,572 dolar, (\u0130\u015f Geli\u015ftirme M\u00fcd\u00fcr\u00fc) Salary.com\u2019da 116,796 dolar, ve Glassdoor\u2019da 81,221 dolard\u0131r. Yani A.B.D\u2019deki bir oyun \u015firketinin y\u00f6neticisinin ortalama geliri 99,863 dolard\u0131r ve bu gelirlerin ortalamalar\u0131 \u015funu g\u00f6steriyor ki A.B.D\u2019deki ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin ortalama gelirinin de\u011feri 92,819 dolard\u0131r.<\/p>\n<figure id=\"attachment_4118\" aria-describedby=\"caption-attachment-4118\" style=\"width: 699px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-4118\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer.jpg\" alt=\"\" width=\"699\" height=\"371\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer.jpg 699w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-600x318.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-300x159.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-585x310.jpg 585w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/><figcaption id=\"caption-attachment-4118\" class=\"wp-caption-text\">Ba\u011f\u0131ms\u0131z oyun geli\u015ftiriciler bir\u00e7ok \u015feyi tek ba\u015flar\u0131na yap\u0131yorlar.<\/figcaption><\/figure>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisi kendi \u015firketine sahip oldu\u011fundan, kendi vergilerine, masraflar\u0131na sahiptir. Yani bir oyun \u015firketin y\u00f6neticisi i\u00e7in kazand\u0131\u011f\u0131 t\u00fcm para gelir hanesine yaz\u0131l\u0131rken ba\u011f\u0131ms\u0131z oyun geli\u015ftiricisi i\u00e7in durum biraz daha farkl\u0131d\u0131r. (\u00d6zellikle \u00fclkemizdeki y\u00fcksek vergiler, oyun geli\u015ftiricilerin belini b\u00fckmektedir.)<\/p>\n<p>Ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisinin ger\u00e7ek maliyetini iki kat\u0131na yani 185,638 dolara \u00e7\u0131karan 2x\u2019in ortalamas\u0131n\u0131 kullanaca\u011f\u0131m. Son olarak, \u015firketin (ya da serbest \u00e7al\u0131\u015fan\u0131n) saatlik de\u011ferini bulmak i\u00e7in, 89 dolar\u2019a ula\u015fmak i\u00e7in bir y\u0131ldaki \u00e7al\u0131\u015fma saatinin say\u0131s\u0131 olan 2080\u2019e b\u00f6lece\u011fim.<\/p>\n<p><b>A.B.D\u2019deki ba\u011f\u0131ms\u0131z bir oyun geli\u015ftiricisi\u2019nin saatlik ortalama de\u011feri 89 dolard\u0131r. <\/b>Fakat bu burada bir sorun var. Bu de\u011fer hesaplama methodu<a href=\"https:\/\/en.wikipedia.org\/wiki\/Cost-plus_pricing\" rel=\"nofollow noopener\" target=\"_blank\"><i>\u00a0maliyet art\u0131 fiyatlama<\/i><\/a>\u00a0olarak adland\u0131r\u0131l\u0131r ve sat\u0131n al\u0131m\u0131n ger\u00e7ek de\u011ferini\u00a0\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Cost-plus_pricing\" rel=\"nofollow noopener\" target=\"_blank\"><i>\u00a0(<\/i>ya da\u00a0<i>de\u011fer tabanl\u0131 fiyatland\u0131rma)\u00a0<\/i><\/a>hesaba katmaz. Temel olarak, ortalamalar, bir hizmetin ger\u00e7ek de\u011ferinin yaln\u0131zca bir ki\u015finin ona ne \u00f6demeye niyetli oldu\u011funu hesaba katmaz. \u00d6rne\u011fin, bir k\u00fcre\u011fe bir kar f\u0131rt\u0131nas\u0131nda yaz\u0131n \u00f6dedi\u011finizden daha fazla \u00f6dersiniz. Eh tabii.. Buraya bunun gibi de\u011fer cinsi i\u00e7in a\u00e7\u0131klama yapmayaca\u011f\u0131m.<\/p>\n<figure id=\"attachment_4124\" aria-describedby=\"caption-attachment-4124\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4124\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-3-e1591112341901.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-3-e1591112341901.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-3-e1591112341901-600x338.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-4124\" class=\"wp-caption-text\">Bir ba\u011f\u0131ms\u0131z oyun geli\u015ftiricinin bir saati asl\u0131nda ka\u00e7 dolar ediyor?<\/figcaption><\/figure>\n<p>Bu uygulaman\u0131n amac\u0131 size, oyununuzun piyasa s\u00fcr\u00fclmesinin \u00f6n\u00fcn\u00fc a\u00e7an 3 ayl\u0131k dilim i\u00e7erisinde oyun pazarlama maliyetinizin ne kadara mal olaca\u011f\u0131 hakk\u0131nda, k\u0131saca \u00f6zet olarak, yeterince iyi d\u00fczeyde bir fikir vermektir. Ve size \u00f6zg\u00fcn i\u015f ama\u00e7lar\u0131n\u0131z, problemleriniz, riskleriniz ve onun hakk\u0131ndaki ki\u015fisel tavr\u0131n\u0131z ile ilgili oldu\u011fundan bilimsel olarak do\u011fru olmamakt\u0131r. Ger\u00e7ek de\u011feri hesaba kat\u0131p katmamak size kalm\u0131\u015f. Fakat ger\u00e7ekten \u00e7ok dikkatli olun. Yine de, endr\u00fcstri standlarlar\u0131 yaln\u0131zca siz onlara de\u011fer bi\u00e7miyorsunuz diye de\u011fi\u015fmeyecek. Pekala, sonunda baz\u0131 projeleri hesaplamak i\u00e7in bu numaray\u0131 kullanmaya ba\u015flama zaman\u0131!<\/p>\n<h3>Ba\u011f\u0131ms\u0131z Oyun Pazarlama Plan\u0131na De\u011fer Bi\u00e7mek<\/h3>\n<p>B\u00fct\u00fcn ba\u011f\u0131ms\u0131z oyunlar piyasaya \u00e7\u0131kmadan \u00f6nce en az\u0131ndan 6 \u00e7e\u015fit oyun pazarlama plan\u0131 yaparlar: Markala\u015fma, fragman, websitesi, sosyal medya, devblog ve halkla ili\u015fkiler. Tam da bu s\u0131rayla. Diyelim ki, oyununuz i\u00e7in kullan\u0131labilecek pek \u00e7ok ba\u015fka oyun pazarlama takti\u011fi mevcut, s\u00f6z\u00fc uzatmamak i\u00e7in burada duraca\u011f\u0131z. \u0130\u015fi g\u00fczel ve temiz tutmak i\u00e7in, yuvarlamalar yap\u0131p sonu s\u0131f\u0131rla biten uzunca say\u0131lar kullanaca\u011f\u0131m. \u00c7\u00fcnk\u00fc bu d\u0131\u015fardan tedarik ederken tedarik\u00e7ilerin projelerinize nas\u0131l de\u011fer bi\u00e7tikleridir.<\/p>\n<figure id=\"attachment_4130\" aria-describedby=\"caption-attachment-4130\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4130\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-5-e1591112380117.jpg\" alt=\"\" width=\"800\" height=\"434\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-5-e1591112380117.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-5-e1591112380117-600x326.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-4130\" class=\"wp-caption-text\">Plan her \u015feyin ba\u015f\u0131nda gelir! =)<\/figcaption><\/figure>\n<ul>\n<li>\n<h3>Markala\u015fma<\/h3>\n<\/li>\n<\/ul>\n<p>Markala\u015fma, ya da<a href=\"https:\/\/en.wikipedia.org\/wiki\/Brand#Brand_identity\" rel=\"nofollow noopener\" target=\"_blank\">\u00a0<i>marka kimli\u011fi\u00a0<\/i><\/a>oyununuzun logosu, renkleri, yaz\u0131 tipi se\u00e7imi, bask\u0131s\u0131, desenleri, kilit becerisi, ve herhangi bir \u00f6zel karakter\/ortam sanat\u0131d\u0131r. Her bir oyun iyi k\u00f6t\u00fc bu unsurlar\u0131 bar\u0131nd\u0131r\u0131r. Zaman i\u00e7indeki eklemeleri, de\u011fi\u015fiklikleri ve d\u00fczeltmeleri g\u00f6z \u00f6n\u00fcne al\u0131rsak markala\u015fma unsurlar\u0131n\u0131 netle\u015ftirme s\u00fcresi genellikle 2 hafta al\u0131r. E\u011fer kullan\u0131yorsan\u0131z, bas\u0131n kiti ya da stil k\u0131lavuzunu bir araya getirme vakti de bunun cabas\u0131.<\/p>\n<p><b>Markala\u015fman\u0131n tamamlanmas\u0131 2 haftay\u0131 bulur ve kendi ba\u015f\u0131n\u0131za yahut d\u0131\u015fardan destek ile yapmak da 7,000 dolara patlar.<\/b><\/p>\n<p>Biliyorum tepkiniz \u015funun gibi bir \u015fey olacak: NEEEEY? Ben bile 2 haftadan daha erken yapar\u0131m! Evet anl\u0131yorum. Vaktinizi b\u00fct\u00fcn bu projelere saat saat verdi\u011finizi d\u00fc\u015f\u00fcn\u00fcn, daha h\u0131zl\u0131 yap\u0131yormu\u015fsunuz gibi g\u00f6r\u00fcnebilir fakat asl\u0131nda d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fczden \u00e7ok daha uzun s\u00fcrer.<\/p>\n<ul>\n<li>\n<h3>Fragman<\/h3>\n<\/li>\n<\/ul>\n<p>S\u00fcper bir fragman olu\u015fturmak bir s\u00fcr\u00fc itinal\u0131 i\u015f ve \u00f6zen ister. \u00a0Planlama, hikaye, do\u011fru metraj\u0131 yakalamak, efektler, animasyonlar, ses tasar\u0131m\u0131 ister \u2013 \u00f6yle bir anda iMovie\u2019yi a\u00e7\u0131p bi g\u00fcnde bitirmeye gelmez. \u0130yi, g\u00fczel bir fragman olu\u015fturmak bir haftay\u0131 bulur.<\/p>\n<p><b>Bir fragman olu\u015fturmak yakla\u015f\u0131k bir hafta al\u0131r ve kendiniz yapacaksan\u0131z 4,000 dolara, d\u0131\u015f kaynaklar yapacaksa daha az fiyata mal olur.<\/b><\/p>\n<p><iframe title=\"Dimension Drive - Early Access Launch Trailer\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/2tQw9K_beXQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><i>Arkada\u015f\u0131m ve mestekta\u015f\u0131m, <\/i><i>M. Joshua Cauller<\/i><i>, \u015fimdi s\u0131rada Dimension Drive i\u00e7in der gibi\u00a0<\/i><i>ba\u011f\u0131ms\u0131z (indie) oyun fragmanlar\u0131 olu\u015fturuyor<\/i><i>.<\/i><\/p>\n<p>Profesyonel fragmanlar yapmak genellikle bir haftadan daha uzun bir s\u00fcre al\u0131r. Fakat yeterince g\u00fczel bir sonu\u00e7 ile nispeten daha h\u0131zl\u0131 i\u015f \u00e7\u0131karan az deneyimli ba\u011f\u0131ms\u0131z oyun geli\u015ftiricileri i\u00e7in biraz daha m\u00fcsamaha g\u00f6steriyorum.<\/p>\n<ul>\n<li>\n<h3>\u00a0Website<\/h3>\n<\/li>\n<\/ul>\n<p>Bu k\u0131s\u0131m i\u015flerin zorla\u015fmaya ba\u015flad\u0131\u011f\u0131 k\u0131s\u0131m \u00e7\u00fcnk\u00fc d\u00fcr\u00fcst olmak gerkirse bir internet sitesi olu\u015fturman\u0131n y\u00fczlerce \u00e7e\u015fit yolu vard\u0131r. Hosting\u2019inizi ayl\u0131k 10 dolara mal etti\u011finizi farzediyorum, WordPress\u2019i bedavaya y\u00fcklediniz, ve 50 dolarl\u0131k bir tema ayarlad\u0131n\u0131z. Bu en bilindik senaryo.<\/p>\n<p><b>Bir internet sitesini halletmek 2 haftay\u0131 bulur ve kendiniz yapacaksan\u0131z size 7,000 dolara patlar.<\/b><\/p>\n<p>\u0130ki hafta gayet makuldur. Ayr\u0131yetten, ekledi\u011finiz ya da yeniden tasarlad\u0131\u011f\u0131n\u0131z sayfalar\u0131, eklentilerle u\u011fra\u015ft\u0131\u011f\u0131n\u0131z, SEO\u2019da ufak tefek d\u00fczenlemeler yapt\u0131\u011f\u0131n\u0131z, ara\u00e7 gere\u00e7leri birle\u015ftirdi\u011finiz, \u00f6zel grafiklerini de\u011fi\u015ftirdi\u011finiz ve dahas\u0131n\u0131 yapt\u0131\u011f\u0131n\u0131z s\u00fcredeki fazla mesaiyi d\u00fc\u015f\u00fcn\u00fcn.<\/p>\n<p><i>Hay Day<\/i><i>\u00a0i\u00e7in yap\u0131lm\u0131\u015f Resmi \u0130nternet Sitesi. G\u00f6r\u00fcyorsunuz, harika bir internet sitesine ihtiyac\u0131n\u0131z yok.<\/i><\/p>\n<p>Resmi bir oyun sitesi yap\u0131m\u0131ndaki maliyeti \u00f6nemli \u00f6l\u00e7\u00fcde d\u00fc\u015f\u00fcrmek i\u00e7in,\u00a0<a href=\"http:\/\/launchyourindiegame.com\/build-official-game-websites-fast-cheap\/\" rel=\"nofollow noopener\" target=\"_blank\">etki yaratan oyun sitelerini gayet h\u0131zl\u0131 yapmak i\u00e7in benim k\u0131lavuzumu <\/a>kullan\u0131n.<\/p>\n<figure id=\"attachment_2192\" aria-describedby=\"caption-attachment-2192\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2192\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/02\/Game-Developer-Conference-e1582911165460.jpg\" alt=\"GDC 2020\" width=\"800\" height=\"296\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/02\/Game-Developer-Conference-e1582911165460.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/02\/Game-Developer-Conference-e1582911165460-600x222.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2192\" class=\"wp-caption-text\">Oyun Geli\u015ftiriciler Konferans\u0131<\/figcaption><\/figure>\n<ul>\n<li>\n<h3>Sosyal Medya<\/h3>\n<\/li>\n<\/ul>\n<p>Sosyal medya kay\u0131t olmak, \u00fczerinde profiller olu\u015fturmak, ve y\u00fczlerce bedava sosyal a\u011f\u0131 birle\u015ftirmek anlam\u0131na gelir. Bu a\u011flarda tak\u0131lmak kolay ve bedavad\u0131r, fakat sosyal medya ile ba\u015far\u0131 yakalamak \u00f6yle de\u011fildir.<\/p>\n<p>Sosyal ortamda ger\u00e7ek anlamda ba\u015far\u0131l\u0131 olabilmek i\u00e7in, g\u00fcnde en az 2 saatlik i\u00e7erik yarat\u0131m\u0131, i\u015f ve optimizasyonlar yapacaks\u0131n\u0131z. Ve evet, hafta sonlar\u0131nda bile (haftada 1 g\u00fcn bir\u00e7o\u011funu harmanlayarak ge\u00e7irin).<\/p>\n<p><b>Sosyal medyay\u0131 tamamlamak \u00fc\u00e7 ay al\u0131r ve kendiniz yapacaksan\u0131z 11,000 dolara, d\u0131\u015f kaynaklar yapacaksa belki daha az fiyata mal olur.<\/b><\/p>\n<p>\u0130lk 5,000 takip\u00e7iye ula\u015fmak i\u00e7in, oyununuz i\u00e7in en mant\u0131kl\u0131 yol olan bir ya da iki sosyal platforma (muhtemelen Facebook ve Twitter) ba\u011fl\u0131 oldu\u011funuzu varsayarsak, bu da oyununuzun piyasa s\u00fcr\u00fclmesinin \u00f6n\u00fcn\u00fc a\u00e7an 3 ayl\u0131k dilim i\u00e7erisinde haftada 10 saate denk gelir. \u015eimdi yapt\u0131\u011f\u0131n\u0131z her oyun i\u00e7in olan bu bedeli art\u0131r\u0131n, devam eden sosyal pazarlama da cabas\u0131.<\/p>\n<p>Sonunda g\u00fcvenilir bir Topluluk Y\u00f6neticisi (A.B.D\u2019de y\u0131ll\u0131k yakla\u015f\u0131k 50,000 dolar) kiralama ihtiyac\u0131, bu i\u015fi kendiniz yapmaya ba\u015flad\u0131ktan bir hafta sonra, muhlemelen ac\u0131 vererek anla\u015f\u0131l\u0131r bir hal alacak.<\/p>\n<figure id=\"attachment_4134\" aria-describedby=\"caption-attachment-4134\" style=\"width: 760px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4134\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-6.jpg\" alt=\"\" width=\"760\" height=\"427\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-6.jpg 760w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-6-600x337.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-6-300x169.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-6-585x329.jpg 585w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><figcaption id=\"caption-attachment-4134\" class=\"wp-caption-text\">Geli\u015ftirici<\/figcaption><\/figure>\n<ul>\n<li>\n<h3>Devblog<\/h3>\n<\/li>\n<\/ul>\n<p>Ba\u015far\u0131l\u0131 bir geli\u015ftirme blo\u011fu i\u015fletmek her hafta b\u00fct\u00fcn bir g\u00fcn\u00fc ara\u015ft\u0131rma yaparak, yaz\u0131lar yazarak ve onlar\u0131n tan\u0131m\u0131n\u0131 yaparak ge\u00e7irmek demektir. Ayr\u0131ca i\u00e7erik takvimleri tasarlayarak, \u00f6nden programlama yaparak ve \u00f6zg\u00fcn i\u00e7erikler \u00fcreterek daha da karma\u015f\u0131k bir halde olabilirsiniz.<\/p>\n<p><b>Bir Devlog tamamlamak \u00fc\u00e7 ay al\u0131r ve kendiniz yapacaksan\u0131z 9,000 dolara, d\u0131\u015f kaynaklar yapacaksa belki biraz daha az fiyata mal olur.<\/b><\/p>\n<p>Yalan s\u00f6ylemeyece\u011fim, bu i\u015fi yapmas\u0131 3 ay i\u00e7inde giderek daha zor hale gelecek.<\/p>\n<p>Bir\u00e7ok geli\u015ftirme blo\u011fu, vakitlerini gidi\u015fat\u0131n sonucunu g\u00f6rmeye ay\u0131rmazlar ve bu y\u00fczden ba\u015far\u0131s\u0131zl\u0131\u011fa u\u011frar. \u00c7abalar\u0131n\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 \u00f6nemli d\u00fczeyde art\u0131rmak istiyorsan\u0131z,\u00a0<a href=\"http:\/\/launchyourindiegame.com\/double-devblog-traffic-republishing-content\/\" rel=\"nofollow noopener\" target=\"_blank\">devblog trafi\u011finizi ikiye katlayan k\u0131lavuzumu takip edin.<\/a><\/p>\n<figure id=\"attachment_4137\" aria-describedby=\"caption-attachment-4137\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4137\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7.jpg\" alt=\"\" width=\"800\" height=\"534\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7-600x401.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7-300x200.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7-768x513.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7-585x390.jpg 585w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-7-263x175.jpg 263w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-4137\" class=\"wp-caption-text\">Geli\u015ftirici<\/figcaption><\/figure>\n<ul>\n<li>\n<h3>Halkla \u0130li\u015fkiler<\/h3>\n<\/li>\n<\/ul>\n<p>H\u0130, yani halkla ili\u015fkiler, en basit anlam\u0131yla oyun ve inceleme siteleriyle, sosyal platformu etkileyenlerle temas kurmak, ve oyununuzu s\u0131ra dizinine eklemek manas\u0131na geliyor. Ve bu da bir liste haz\u0131rlama, bir bas\u0131n kiti olu\u015fturma, ve sonra y\u00fczlerce mail yollama, takipte kalma, ve yaz\u0131\u015fmalar yapmadan olu\u015fan s\u0131k\u0131c\u0131 i\u015ftir.<\/p>\n<p>Bu i\u015fi do\u011fru yap\u0131yorsan\u0131z ve \u00a0\u00f6nceden haz\u0131rlanm\u0131\u015f listelere \u00f6nceden haz\u0131rlanm\u0131\u015f mailleri spamlam\u0131yorsan\u0131z, birka\u00e7 g\u00fcn\u00fcn\u00fcz\u00fc listenizi haz\u0131rlamakla, herg\u00fcn yakla\u015f\u0131k bir saat ki\u015fisel mailler yollayarak harcayacaks\u0131n\u0131z. R\u00f6portajlar ya da sat\u0131\u015f yerlerine \u00f6zel sipari\u015fleri tedariklerden bahsetmiyorum bile.<\/p>\n<p><b>H\u0130 \u00fc\u00e7 ay al\u0131r, ve kendiniz yapacaksan\u0131z 9,000 dolara, d\u0131\u015f kaynaklara yapt\u0131racaksan\u0131z yine bu civarda bir paraya mal olur.<\/b><\/p>\n<p><i>Arkada\u015f\u0131m ve meslekta\u015f\u0131m,\u00a0<\/i><a href=\"http:\/\/www.gopublix.com\/\" rel=\"nofollow noopener\" target=\"_blank\"><i>GOPublix\u2019den Racheal Mack\u00a0<\/i><\/a>,\u00a0<i>Maguss\u2019a kitlesel fon bulmada, H\u0130 ile muhte\u015fem bir i\u015f ba\u015fard\u0131.<\/i><\/p>\n<p>Piyasaya s\u00fcr\u00fcld\u00fc\u011f\u00fcnde sizin pazar\u0131n\u0131za gelen devasa miktardaki trafik bak\u0131m\u0131ndan H\u0130 ger\u00e7ekten kaydade\u011fer bir\u015feyler yapabilecek bir\u015fey, bu y\u00fczden d\u0131\u015far\u0131dan tedariklemeyi bir uzmana b\u0131rakman\u0131z\u0131 \u015fiddetle tavsiye ederim.<\/p>\n<figure id=\"attachment_4140\" aria-describedby=\"caption-attachment-4140\" style=\"width: 757px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4140\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-8.jpg\" alt=\"\" width=\"757\" height=\"326\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-8.jpg 757w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-8-600x258.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-8-300x129.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/game-developer-8-585x252.jpg 585w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><figcaption id=\"caption-attachment-4140\" class=\"wp-caption-text\">Pazarlamak oyunu yapmak kadar kritik.<\/figcaption><\/figure>\n<h2>Oyununuzun Pazarlama Projelerini Ak\u0131ll\u0131ca Se\u00e7in<\/h2>\n<p>Bunlar sadece b\u00fct\u00fcn ba\u011f\u0131ms\u0131z oyunlar\u0131n tipik olarak uygulad\u0131\u011f\u0131 6 pazarlama projesidir. Ben zaten genel olarak email pazarlamas\u0131, reklamc\u0131l\u0131k, ve konferanslar gibi di\u011fer onun \u00fczerindeki projeyi es ge\u00e7tim.<\/p>\n<p>Siz de a\u015fa\u011f\u0131 yukar\u0131 buna benzer bir\u015fey harcayacaks\u0131n\u0131z.<\/p>\n<p>Ayr\u0131ca, pazarlaman\u0131z\u0131 d\u0131\u015f kaynaklara yapt\u0131rmay\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z, fiyatland\u0131rman\u0131n deli gibi farkl\u0131l\u0131k g\u00f6sterdi\u011fini g\u00f6receksiniz. Bu normal, \u00e7\u00fcnk\u00fc her bir \u015firket pazarlamada kendi g\u00f6r\u00fc\u015f\u00fcne ve fiyat belirlemede kendi kriterlerine sahiptir.<\/p>\n<p>B\u00fcy\u00fck ba\u011f\u0131ms\u0131z sat\u0131\u015flar\u0131 pazarlaman\u0131n bedeli birka\u00e7 y\u0131l i\u00e7erisinde y\u00fczbinler oldu. Ve AAA oyunlar? Unutun.\u00a0Activision\u2019\u0131n Destiny i\u00e7in pazarlamada neyi riske att\u0131\u011f\u0131ndan ba\u015fka bir yere de bakmay\u0131n.<\/p>\n<p>Bundan dolay\u0131 ki, size tavsiyem yat\u0131r\u0131m\u0131n\u0131zda size en iyi geri d\u00f6n\u00fc\u015f\u00fc verece\u011fini hissetti\u011finiz projelere odaklanman\u0131zd\u0131r.<\/p>\n<h3>Ba\u011f\u0131ms\u0131z Oyun Pazar\u0131n\u0131n Efsanesi<\/h3>\n<p>Ba\u011f\u0131ms\u0131z oyun geli\u015ftiricileri bana s\u0131k s\u0131k mail atarlar ve yakla\u015f\u0131k 5,000 dolara mal olan ve sat\u0131\u015flarda iki kat\u0131ndan daha \u00e7ok kazand\u0131rmay\u0131 g\u00fcvence alt\u0131na alan oyunlar\u0131 i\u00e7in ne yapabilece\u011fimi sorarlar.<\/p>\n<p>Bir sonraki en iyi oyunlar\u0131n\u0131 geli\u015ftirmek i\u00e7in, hayatlar\u0131n\u0131n son y\u0131l\u0131n\u0131 2-3 ki\u015filik tak\u0131mlarla ve bin bir g\u00fc\u00e7l\u00fckle 100,000 dolar\u0131n \u00fczerinde bir miktar toplayarak ge\u00e7irmi\u015fler ve \u015fimdi bat\u0131p batmayacaklar\u0131n\u0131 merak ediyorlar.<\/p>\n<p>Ba\u011f\u0131ms\u0131z kalabilmenin alternatifinin bir yay\u0131nc\u0131yla anla\u015fmak oldu\u011funu biliyorlar, fakat hen\u00fcz kazan\u0131lmam\u0131\u015f bir paran\u0131n da imza ile ba\u015fkas\u0131na gitmesini istemiyorlar. Ve bu y\u00fczden ilk olarak ne yapabileceklerini g\u00f6rmek i\u00e7in birka\u00e7 pazarlama ve halkla ili\u015fkiler \u015firketine m\u00fcracaat ediyorlar.<\/p>\n<figure id=\"attachment_4143\" aria-describedby=\"caption-attachment-4143\" style=\"width: 992px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4143\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog.jpg\" alt=\"\" width=\"992\" height=\"552\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog.jpg 992w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog-600x334.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog-300x167.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog-768x427.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/05\/devblog-585x326.jpg 585w\" sizes=\"(max-width: 992px) 100vw, 992px\" \/><figcaption id=\"caption-attachment-4143\" class=\"wp-caption-text\">Devblog<\/figcaption><\/figure>\n<p>\u0130\u015fte bu zor soru i\u00e7in cevab\u0131m:<\/p>\n<p><b>\u0130\u015fi yapmam i\u00e7in bana \u00f6dedi\u011finiz miktardan ayr\u0131 sat\u0131\u015flarda iki kat\u0131ndan daha fazla kar yapaca\u011f\u0131n\u0131z\u0131 temin eden oyununuzun tan\u0131t\u0131m\u0131n\u0131 yapabilmem gibi bir \u015fey s\u00f6z konusu bile olamaz.<\/b><\/p>\n<p>Pazarlama b\u00f6yle y\u00fcr\u00fcmez. Pazarlama daima sat\u0131\u015flar\u0131 kuvvetlendirse de, onlar\u0131n direkt sorumlulu\u011funu nadiren al\u0131r. Bilinen bir pazarda yapm\u0131\u015f oldu\u011funuz oyunun t\u00fcr\u00fcne duyulan talep, sat\u0131\u015f yapt\u0131\u011f\u0131n\u0131z marketin sat\u0131\u015f s\u00fcreci, oyun i\u00e7i parasalla\u015fman\u0131n etkisi, ve oyununuzun genel kalitesi gibi ba\u015fka etmenler de vard\u0131r.<\/p>\n<p>\u00d6rne\u011fin,\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/E.T._the_Extra-Terrestrial_(video_game)\" rel=\"nofollow noopener\" target=\"_blank\"><i>E.T. the Extra-Terrestrial<\/i><\/a> (bilgisayar oyunu) b\u00fct\u00fcn piyasadaki dolara, d\u00fcnyadaki b\u00fct\u00fcn uzmanlara, t\u00fcm zamanlar\u0131n en \u00e7ok kazand\u0131ran filminin markala\u015ft\u0131rmas\u0131na, Noel indiriminin avantaj\u0131na sahipti, ve zaman\u0131n\u0131n en bilinen konsollar\u0131nda da oynanabiliyordu. Ama kendi masraflar\u0131n\u0131 ancak kar\u015f\u0131layabildi.<\/p>\n<p><i>E.T, the Extra-Terrestrial\u2019\u0131n Kapak Foto\u011fraf\u0131, bilgisayar oyunu, Atari 2600 i\u00e7in.<\/i><\/p>\n<p>Ba\u015fka bir deyi\u015fle, bir oyun yapmak sat\u0131\u015flar\u0131 garanti etmedi\u011fi gibi, maalesef \u00a0oyun pazarlama faaliyetleri de garanti vermez. Fakat anl\u0131yorum, bilmedi\u011finizi bilmek istiyorsunuz. Ve san\u0131yorum sizin bilmedi\u011finiz \u015feyi biliyorum fakat bu sadece hayat\u0131m\u0131 kazanmaya \u00e7al\u0131\u015ft\u0131\u011f\u0131mdan dolay\u0131, fakat bir alt\u0131n \u00e7antas\u0131n\u0131n etraf\u0131n\u0131 kola\u00e7an eden hazine avc\u0131s\u0131 goblinlerden de\u011filim. Ekmek kolay kazan\u0131lm\u0131yor. Pazarlama genel olarak yapt\u0131\u011f\u0131n\u0131z\u0131 en uygun hale getirmenin ve yeni projelerinizi ki\u015fisel i\u015f hedeflerinizle, problemlerinizle ve risklerinizle e\u015fle\u015ftirmenin me\u015fakatli i\u015f uygulamas\u0131d\u0131r.<\/p>\n<h4><b>Oyun Pazarlama B\u00fct\u00e7eniz Sonunda Kendini Ele Verecektir<\/b><\/h4>\n<p>Her \u00e7\u0131kard\u0131\u011f\u0131n\u0131z \u00f6zg\u00fcn yap\u0131m ba\u015f\u0131na oyun pazarlama bedeline tasdikli ve damgal\u0131 bir say\u0131 koymak kendiniz yapana kadar imkans\u0131zd\u0131r. Ya da \u015firketinizin kendine \u00f6zg\u00fcl\u00fc\u011f\u00fcn\u00fc baz alarak bir b\u00fct\u00e7e \u00f6ng\u00f6r\u00fcs\u00fcnde bulunmak i\u00e7in kendiniz yeterince b\u00fcy\u00fck bir ba\u011f\u0131ms\u0131z oyun \u015firketi kurana kadar. Fakat b\u00fct\u00fcn bunlara ra\u011fmen, bir geli\u015ftiricinin hazinesi ba\u015fka geli\u015ftiricinin \u00e7\u00f6p\u00fcd\u00fcr.<\/p>\n<p>Di\u011fer geli\u015ftiricilerin yapamayaca\u011f\u0131 belirli \u015feylere de\u011fer vereceksiniz. Markala\u015fmaya iki haftan\u0131z\u0131 verdi\u011finiz yerde ba\u015fka bir geli\u015ftirici iki g\u00fcn\u00fcn\u00fc verebilir. Bu y\u00fczden 50,000 dolarl\u0131k bir ba\u011f\u0131ms\u0131z oyun pazarlama b\u00fct\u00e7esi tam\u0131 tam\u0131na bilimsel \u00a0olmad\u0131\u011f\u0131 halde, size oyununuzu pazarlaman\u0131n neye mal olaca\u011f\u0131na ili\u015fkin i\u00e7g\u00f6r\u00fc sunar; zamanla ya da al\u0131n teriyle de\u011filse, tamamen pe\u015fin..<\/p>\n<p>Kaynak:\u00a0<a href=\"https:\/\/launchyourindiegame.com\/fundamentals-pricing-indie-game-marketing\/\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/launchyourindiegame.com\/fundamentals-pricing-indie-game-marketing\/<\/a><\/p>\n<p>\u00c7eviren : Atilla Kabak\u00e7\u0131o\u011flu<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir sonraki oyun projenizi piyasaya s\u00fcrmeye haz\u0131rlan\u0131rken ba\u015far\u0131l\u0131 bir ba\u011f\u0131ms\u0131z oyun pazarlama operasyonu i\u00e7in ne kadar harcama yapaca\u011f\u0131n\u0131z\u0131 bilmek mi istiyorsunuz? Bu makale size yard\u0131mc\u0131 olacakt\u0131r diye umuyorum. Hi\u00e7 uzatmadan do\u011frudan konuya girmek istiyorum. Ba\u011f\u0131ms\u0131z bir yap\u0131m i\u00e7in oyun\u00a0pazarlama operasyonu yakla\u015f\u0131k olarak 50 bin dolara mal oluyor. Yaz\u0131m\u0131z\u0131 okuduk\u00e7a bu\u00a0rakama nas\u0131l ula\u015ft\u0131\u011f\u0131m\u0131za dair ayr\u0131nt\u0131lara vak\u0131f [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4121,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8875],"tags":[],"class_list":["post-3404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-akademi"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/3404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=3404"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/3404\/revisions"}],"predecessor-version":[{"id":152124,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/3404\/revisions\/152124"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/4121"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=3404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=3404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=3404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}