{"id":4852,"date":"2020-07-29T10:57:56","date_gmt":"2020-07-29T07:57:56","guid":{"rendered":"https:\/\/mobidictum.com\/?p=4852"},"modified":"2023-04-25T11:59:11","modified_gmt":"2023-04-25T08:59:11","slug":"turkiye-mobil-oyun-arastirmasi-mobil-oyuncular-ve-oyunlar-uzerine","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/turkiye-mobil-oyun-arastirmasi-mobil-oyuncular-ve-oyunlar-uzerine\/","title":{"rendered":"T\u00fcrkiye Mobil Oyun Ara\u015ft\u0131rmas\u0131: Mobil oyuncular ve oyunlar \u00fczerine"},"content":{"rendered":"<p>T\u00fcrkiye\u2019deki mobil oyuncular kimlerden olu\u015fuyor? Ne tarz oyunlar oynuyorlar? Zamanlar\u0131n\u0131 nas\u0131l ge\u00e7iriyorlar? \u0130lgi alanlar\u0131 neler? AdColony\u2019nin 2020 y\u0131l\u0131na \u00f6zel yay\u0131nland\u0131\u011f\u0131 mobil oyun ara\u015ft\u0131rmas\u0131 t\u00fcm bu sorulara <a href=\"https:\/\/www.adcolony.com\/reports\/global-mobile-gaming-research-2020\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">cevap veriyor<\/a>.<\/p>\n<p>Mobil oyun sekt\u00f6r\u00fc 2020 y\u0131l\u0131nda da h\u0131z kesmeden y\u00fckseli\u015fini s\u00fcrd\u00fcrmeye devam ediyor. Pandemi s\u00fcrecine ra\u011fmen oyuncu say\u0131s\u0131n\u0131 art\u0131rmaya devam eden mobil oyun sekt\u00f6r\u00fc, herkesin evinde kalmaya \u00e7al\u0131\u015ft\u0131\u011f\u0131 bu zorlu s\u00fcre\u00e7te insanlar\u0131 \u00e7evrimi\u00e7i \u015fekilde birbirine ba\u011flayarak bir\u00e7ok insan\u0131n bu s\u00fcre\u00e7te mental sa\u011fl\u0131\u011f\u0131n\u0131 korumas\u0131na yard\u0131mc\u0131 oldu.<\/p>\n<p>Mobil reklam platformu <strong>AdColony<\/strong> ise, bu s\u00fcre\u00e7te mobil oyunlar\u0131n d\u00fcnyada geldi\u011fi noktay\u0131 analiz etmek i\u00e7in, <strong>GlobalWebIndex<\/strong> ile i\u015fbirli\u011fine giderek T\u00fcrkiye\u2019nin de dahil oldu\u011fu onlarca \u00fclkede ara\u015ft\u0131rmalar yapt\u0131.<\/p>\n<p>Ara\u015ft\u0131rmalarda ele al\u0131nan konular ise \u015fu \u015fekilde belirlendi:<\/p>\n<ul>\n<li>Mobil oyuncular\u0131n demografik \u00f6zellikleri<\/li>\n<li>Favori oyun t\u00fcrleri<\/li>\n<li>En iyi 5 \u00e7evrimi\u00e7i etkinlik<\/li>\n<li>Ki\u015fisel ilgi alanlar\u0131<\/li>\n<li>\u0130kinci ekran etkinlikleri<\/li>\n<li>Farkl\u0131 medya kanallar\u0131nda ge\u00e7irilen g\u00fcnl\u00fck saatler<\/li>\n<\/ul>\n<h3>T\u00fcrkiye\u2019deki mobil oyuncular kimler? Zamanlar\u0131n\u0131 nas\u0131l ge\u00e7iriyorlar?<\/h3>\n<figure id=\"attachment_4848\" aria-describedby=\"caption-attachment-4848\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-4848 size-full\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming.jpg\" alt=\"Mobile Gaming\" width=\"800\" height=\"450\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming.jpg 800w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming-600x338.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming-300x169.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming-768x432.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2020\/07\/mobile-gaming-585x329.jpg 585w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-4848\" class=\"wp-caption-text\">Peki T\u00fcrkiye&#8217;deki mobil oyuncular\u0131n istatistiki verileri nas\u0131l?<\/figcaption><\/figure>\n<p>AdColony\u2019nin T\u00fcrkiye\u2019de yapt\u0131\u011f\u0131 ara\u015ft\u0131rmaya g\u00f6re, T\u00fcrkiye\u2019deki mobil oyuncular\u0131n demografik \u00f6zellikleri ve davran\u0131\u015f al\u0131\u015fkanl\u0131klar\u0131 a\u015fa\u011f\u0131daki gibi:<\/p>\n<ul>\n<li>T\u00fcrkiye\u2019deki yeti\u015fkinlerin %79\u2019u mobil oyun oynuyor<\/li>\n<li>T\u00fcrkiye\u2019deki mobil oyuncular\u0131n %50,2\u2019si erkek, %49,8\u2019i kad\u0131n<\/li>\n<li>T\u00fcrkiye\u2019deki mobil oyuncular\u0131n ya\u015f aral\u0131\u011f\u0131n\u0131n y\u00fczdesel da\u011f\u0131l\u0131m\u0131:\n<ul>\n<li>16-24 ya\u015f aras\u0131 &#8211; %23,9<\/li>\n<li>25-34 ya\u015f aras\u0131 &#8211; %28,5<\/li>\n<li>35-44 ya\u015f aras\u0131 &#8211; %25,3<\/li>\n<li>45 ya\u015f \u00fcst\u00fc &#8211; %22,4<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3>T\u00fcrkiye&#8217;de en \u00e7ok hangi oyun t\u00fcrleri seviliyor?<\/h3>\n<ul>\n<li>T\u00fcrkiye\u2019de en \u00e7ok sevilen mobil oyun t\u00fcrleri ba\u015fta aksiyon-macera olmak \u00fczere bulmaca, yar\u0131\u015f, spor ve stratejiden olu\u015fuyor<\/li>\n<li>T\u00fcrkiye\u2019deki mobil oyuncular\u0131n ki\u015fisel ilgi alanlar\u0131n\u0131 ba\u015fta filmler\/sinema olmak \u00fczere m\u00fczik, teknoloji, yemek &amp; i\u00e7e\u00e7ek ve haberler\/g\u00fcncel olaylar olu\u015fturuyor<\/li>\n<\/ul>\n<h3>Mobil cihazlarda bir g\u00fcnde ka\u00e7 saat ge\u00e7iriliyor?<\/h3>\n<ul>\n<li>T\u00fcrkiye\u2019deki mobil oyuncular bir g\u00fcnde mobil cihazlar\u0131nda 4 saatten fazla zaman ge\u00e7iriyorlar<\/li>\n<li>T\u00fcrkiye\u2019de insanlar\u0131n televizyon izlerken yapt\u0131\u011f\u0131 3. en b\u00fcy\u00fck aktivite oyun oynamak<\/li>\n<\/ul>\n<h3>\u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n %84\u2019\u00fc en az bir cihaz ile mobil oyun oynuyor<\/h3>\n<p>D\u00fcnyan\u0131n bir\u00e7ok b\u00f6lgesinde yap\u0131lan ara\u015ft\u0131rmada en \u00e7ok dikkat \u00e7eken taraf ise, internet kullan\u0131c\u0131lar\u0131n\u0131n %84\u2019\u00fcn\u00fcn en az bir cihaz ile mobil oyun oynad\u0131\u011f\u0131 bilgisi oldu. G\u00fcncel verilerden hareketle payla\u015f\u0131lan bu bilgi, mobil oyun sekt\u00f6r\u00fcn\u00fcn sahip oldu\u011fu potansiyeli bir ba\u015fka a\u00e7\u0131dan g\u00f6stermi\u015f oldu.<\/p>\n<p>AdColony bu noktadan hareketle, GlobalWebIndex ile yapt\u0131\u011f\u0131 ara\u015ft\u0131rmay\u0131 \u015fu notla payla\u015ft\u0131: \u201cOyun end\u00fcstrisinin 2020 y\u0131l\u0131nda bizleri daha farkl\u0131 bir \u015fekilde etkisi alt\u0131na alaca\u011f\u0131n\u0131 ve insanlar aras\u0131ndaki \u00e7evrimi\u00e7i ileti\u015fimi artt\u0131rarak, canland\u0131raca\u011f\u0131n\u0131 s\u00f6ylememiz kesinlikle yanl\u0131\u015f olmaz! Oyunlar bizler i\u00e7in art\u0131k aral\u0131kl\u0131 olarak vaktimizi ge\u00e7irdi\u011fimiz medya ara\u00e7lar\u0131 olmak yerine, yeni kitlesel \u00e7evrimi\u00e7i topluluklar\u0131n temelini olu\u015fturacak bir sekt\u00f6r haline gelmeye ba\u015flad\u0131. Bu perspektiften bakt\u0131\u011f\u0131m\u0131zda da; oyunlar\u0131n, oyuncular\u0131n i\u00e7lerinde bulunduklar\u0131 \u015fartlarda \u2018ev veya i\u015f yeri\u2019 d\u0131\u015f\u0131nda sosyalle\u015febilecekleri \u00fc\u00e7\u00fcnc\u00fc bir alana d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc net bir \u015fekilde s\u00f6yleyebiliriz.\u201d<\/p>\n<p>Mobil oyun d\u00fcnyas\u0131na dair sekt\u00f6r geli\u015fmeleri i\u00e7in <a href=\"https:\/\/mobidictum.com\/tr\/haberler\/\" target=\"_blank\" rel=\"noopener noreferrer\">Haberler<\/a> b\u00f6l\u00fcm\u00fcm\u00fcze gidebilirsiniz. Ayr\u0131ca a\u015fa\u011f\u0131dan bas\u0131n b\u00fcltenimize abone olarak geli\u015fmeleri her hafta mail kutunuzdan da alabilirsiniz. \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil oyunculara y\u00f6nelik bu rapora mutlaka bir g\u00f6z at\u0131n.<\/p>\n","protected":false},"author":12,"featured_media":7016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8879],"tags":[],"class_list":["post-4852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-raporlar"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/4852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=4852"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/4852\/revisions"}],"predecessor-version":[{"id":158657,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/4852\/revisions\/158657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/7016"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=4852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=4852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=4852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}