{"id":7007,"date":"2021-01-05T20:23:40","date_gmt":"2021-01-05T17:23:40","guid":{"rendered":"https:\/\/mobidictum.com\/?p=7007"},"modified":"2023-04-25T11:58:45","modified_gmt":"2023-04-25T08:58:45","slug":"mobil-oyun-harcamalari-2020de-rekor-seviyeye-ulasti","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/mobil-oyun-harcamalari-2020de-rekor-seviyeye-ulasti\/","title":{"rendered":"Mobil t\u00fcketici harcamalar\u0131 2020’de 111 milyar dolara ula\u015ft\u0131"},"content":{"rendered":"

Sensor Tower<\/a>\u2019\u0131n yay\u0131nlam\u0131\u015f oldu\u011fu son verilere g\u00f6re, mobil cihazlarda t\u00fcketici harcamalar\u0131 2020\u2019de 111 milyar dolar\u0131 buldu.<\/span><\/p>\n

Google Play<\/em> ve App Store<\/em>\u2018dan elde edilen toplam gelir bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 30,2 artarak rekor k\u0131rd\u0131. Ma\u011faza baz\u0131nda verilere bakt\u0131\u011f\u0131m\u0131zda, Apple\u2019\u0131n vitrininin \u00f6nceki y\u0131la g\u00f6re y\u00fczde 30,3 art\u0131\u015fla 72,3 milyar dolar kazand\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Bu s\u0131rada, Android ma\u011fazas\u0131 ise y\u00fczde 30 b\u00fcy\u00fcmeyle 38,6 milyar dolar elde etti.<\/span><\/p>\n

\"\"
Mobil uygulamalara yap\u0131lan k\u00fcresel t\u00fcketici harcamalar\u0131.<\/figcaption><\/figure>\n

TikTok<\/strong>, oyun d\u0131\u015f\u0131 uygulamalar aras\u0131ndan, App Store\u2019daki en kazan\u00e7l\u0131 uygulama oldu.\u00a0 Uygulama y\u0131ll\u0131k bazda y\u00fczde 600 b\u00fcy\u00fcyerek, iOS\u2019ta 1,2 milyar dolar kazand\u0131.<\/span><\/p>\n

Be\u015f mobil oyunun geliri 1 milyar dolar\u0131 a\u015ft\u0131<\/strong><\/h2>\n

Beklenenin \u00fcst\u00fcnde rakamlar\u0131n konu\u015fuldu\u011fu 2020 y\u0131l\u0131nda tam be\u015f mobil oyunun 1 milyar dolardan fazla gelir elde etti\u011fini daha \u00f6nce duyurmu\u015ftuk<\/a>. Mobil oyun kategorisi ge\u00e7ti\u011fimiz y\u0131l zirveye ula\u015farak k\u00fcresel olarak her iki uygulama ma\u011fazas\u0131nda y\u0131ll\u0131k y\u00fczde 26 art\u0131\u015fla 79,5 milyar dolar kazan\u00e7 sa\u011flad\u0131. T\u00fcm uygulama i\u00e7i harcamalar\u0131n y\u00fczde 71,7\u2019sini temsil eden bu rakam, iOS gelirinin y\u00fczde 65,8\u2019ini, Google Play gelirin ise y\u00fczde 82,6\u2019s\u0131n\u0131 olu\u015fturuyor.<\/span><\/p>\n

\"\"
Mobil oyunlara yap\u0131lan k\u00fcresel t\u00fcketici harcamalar\u0131.<\/figcaption><\/figure>\n

Kullan\u0131c\u0131lar\u0131n App Store\u2019da yapt\u0131\u011f\u0131 harcama, y\u0131ll\u0131k y\u00fczde 25,3 art\u0131\u015fla 47,6 milyara ula\u015ft\u0131. Tencent taraf\u0131ndan yay\u0131nlanan Honor of Kings, ge\u00e7en y\u0131l bu platformda y\u00fczde 47 art\u0131\u015fla 2,5 milyar dolar kazarak en y\u00fcksek has\u0131lat yapan iOS oyunu oldu. Google Play\u2019de en y\u00fcksek has\u0131lata sahip oyun ise Moon Active taraf\u0131ndan yay\u0131nlanan Coin Master\u2019d\u0131. Gelirinde y\u0131ll\u0131k y\u00fczde 122 art\u0131\u015f ya\u015fanan oyun 799 milyon dolar has\u0131lat yapt\u0131. Genel olarak, Google Play\u2019de oyunlara yap\u0131lan t\u00fcm harcamalar y\u0131ll\u0131k y\u00fczde 27 artarak 32 milyar dolara ula\u015ft\u0131.<\/span><\/p>\n

\"Mobil
Harcamalar baz\u0131nda en \u00e7ok gelir elde eden 10 mobil oyun.<\/figcaption><\/figure>\n

Mobil oyunlar\u0131n ilk kez y\u00fcklenme rakamlar\u0131, 2020\u2019de her iki markette de bir \u00f6nceki y\u0131la g\u00f6re yakla\u015f\u0131k y\u00fczde 33 artarak 56,2 milyara ula\u015ft\u0131. Mobil oyunlara olan ilginin 2020\u2019de aniden artt\u0131\u011f\u0131n\u0131 s\u00f6ylemek yanl\u0131\u015f olmaz. Nitekim, ge\u00e7ti\u011fimiz iki y\u0131l\u0131n b\u00fcy\u00fcme oranlar\u0131n\u0131 k\u0131yaslad\u0131\u011f\u0131m\u0131zda, bir \u00f6nceki y\u0131l y\u00fczde 23 olan b\u00fcy\u00fcme oran\u0131n\u0131n da a\u00e7\u0131k bir \u015fekilde artt\u0131\u011f\u0131n\u0131 g\u00f6rebiliyoruz.\u00a0<\/span><\/p>\n

\"\"
En \u00e7ok indirilen mobil oyunlar.<\/figcaption><\/figure>\n

46 milyar\u0131 ge\u00e7en Google Play indirmeleri t\u00fcm oyun y\u00fcklemelerinin yakla\u015f\u0131k y\u00fczde 82\u2019sini olu\u015fturuyor. Google\u2019\u0131n platformunda, 254 milyon indirilen Garena Free Fire, en fazla indirilen mobil oyun oldu. App Store\u2019da ise indirmeler y\u0131ll\u0131k y\u00fczde 9,8 artarak 10,1 milyar\u0131 buldu. Bu platformda en \u00e7ok indirilen oyun ise 92,8 milyon indirmeyle Among Us oldu.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Sensor Tower\u2019\u0131n yay\u0131nlam\u0131\u015f oldu\u011fu son verilere g\u00f6re, mobil cihazlarda t\u00fcketici harcamalar\u0131 2020\u2019de 111 milyar dolar\u0131 buldu. Google Play ve App Store\u2018dan elde edilen toplam gelir bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 30,2 artarak rekor k\u0131rd\u0131. Ma\u011faza baz\u0131nda verilere bakt\u0131\u011f\u0131m\u0131zda, Apple\u2019\u0131n vitrininin \u00f6nceki y\u0131la g\u00f6re y\u00fczde 30,3 art\u0131\u015fla 72,3 milyar dolar kazand\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Bu s\u0131rada, Android ma\u011fazas\u0131 [\u2026]","protected":false},"author":17,"featured_media":7016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8879],"tags":[],"class_list":["post-7007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-raporlar"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=7007"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7007\/revisions"}],"predecessor-version":[{"id":158644,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7007\/revisions\/158644"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/7016"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=7007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=7007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=7007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}