{"id":7585,"date":"2021-01-23T21:15:36","date_gmt":"2021-01-23T18:15:36","guid":{"rendered":"https:\/\/mobidictum.com\/?p=7585"},"modified":"2023-04-25T10:53:57","modified_gmt":"2023-04-25T07:53:57","slug":"admob-ve-unity-ads-hangisini-tercih-etmeliyiz","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/admob-ve-unity-ads-hangisini-tercih-etmeliyiz\/","title":{"rendered":"AdMob ve Unity Ads, Hangisini Tercih Etmeliyiz?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Bir mobil uygulaman\u0131z varsa ve bu uygulamaya reklam yerle\u015ftirmek istiyorsan\u0131z kar\u015f\u0131n\u0131za birka\u00e7 farkl\u0131 <strong>reklam a\u011f\u0131<\/strong> \u00e7\u0131kt\u0131\u011f\u0131n\u0131 g\u00f6receksiniz. Bu reklam a\u011flar\u0131ndan en pop\u00fcler olanlar\u0131 <\/span><b>Google AdMob ve Unity Ads,<\/b> genellikle pek \u00e7ok geli\u015ftiricinin ilk tercihi oluyor. Ayn\u0131 zamanda, pek \u00e7ok geli\u015ftirici bu iki marka aras\u0131nda nas\u0131l bir se\u00e7im yapaca\u011f\u0131na karar veremiyor.<\/p>\n<p><span style=\"font-weight: 400;\">Asl\u0131nda, her iki reklam a\u011f\u0131n\u0131 da siteleri \u00fczerinden kay\u0131t olarak uygulamalar\u0131n\u0131za \u00fccretsiz bir \u015fekilde ekleyebilirsiniz. \u0130kisinde de herhangi bir trafik gereksinimi yoktur. Uygulaman\u0131z\u0131 kullanan kullan\u0131c\u0131 say\u0131s\u0131 \u00f6nemsizdir. \u0130ki a\u011f da, size\u00a0<\/span>farkl\u0131 kazan\u00e7lar sa\u011flayacak banner, ge\u00e7i\u015f ve \u00f6d\u00fcll\u00fc olmak \u00fczere \u00fc\u00e7 adet reklam birimi i\u00e7erir.<\/p>\n<p><span style=\"font-weight: 400;\">Bunlarla birlikte, AdMob ve Unity Ads\u2019in kendi i\u00e7erisinde ayr\u0131ld\u0131\u011f\u0131 bir tak\u0131m noktalar da bulunuyor. <em>Getirdikleri kazan\u00e7<\/em>, <em>reklam kaliteleri<\/em> ve <em>para \u00e7ekim limitleri<\/em> gibi bu farkl\u0131l\u0131klar, hangi a\u011f\u0131 uygulaman\u0131za ekleyece\u011finizi se\u00e7erken dikkat edilebilecek unsurlar\u0131 olu\u015fturuyor.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-7601 size-full\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admon_unityads_image.jpg\" alt=\"\" width=\"752\" height=\"524\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admon_unityads_image.jpg 752w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admon_unityads_image-600x418.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admon_unityads_image-300x209.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admon_unityads_image-585x408.jpg 585w\" sizes=\"(max-width: 752px) 100vw, 752px\" \/><\/p>\n<h2>Hangisi Daha \u00c7ok Kazand\u0131r\u0131r?<\/h2>\n<p><span style=\"font-weight: 400;\">Her iki reklam a\u011f\u0131n\u0131n 1000 g\u00f6sterim ba\u015f\u0131na belirledi\u011fi tutar birbirine yak\u0131n olsa da AdMob\u2019un daha verimli \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. Di\u011fer bir deyi\u015fle, AdMob\u2019u kullanarak 1000 g\u00f6r\u00fcnt\u00fclemeye ula\u015fmak Unity Ads\u2019e g\u00f6re daha h\u0131zl\u0131 olacakt\u0131r.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hem AdMob\u2019da hem de Unity Ads\u2019de kazan\u0131lan para bir\u00e7ok farkl\u0131 etkene g\u00f6re de\u011fi\u015fiklik g\u00f6stermektedir. \u00d6rne\u011fin, uygulaman\u0131z\u0131n kullan\u0131ld\u0131\u011f\u0131 \u00fclkeler, kullan\u0131c\u0131lar\u0131n reklamlara verdikleri geri d\u00f6n\u00fc\u015fler ve video reklamlar\u0131n izlenme s\u00fcreleri kazan\u0131lan para a\u00e7\u0131s\u0131ndan en belirleyici etkenlerdir. Bunlar\u0131n yan\u0131 s\u0131ra, uygulaman\u0131z\u0131n bulundu\u011fu kategori de kazand\u0131\u011f\u0131n\u0131z geliri etkileyecektir. Bu noktada AdMob, uygulaman\u0131za uygun reklamlar yerle\u015ftirerek etkile\u015fim oran\u0131n\u0131 art\u0131rabilir ve daha fazla kazanman\u0131z\u0131 sa\u011flayabilir. Google\u2019\u0131n geli\u015fmi\u015f sistemini kullanan AdMob sayesinde reklamlar uygulaman\u0131za daha iyi adapte olur.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00d6rnek vermek gerekirse, arkada\u015fl\u0131k \u00fczerine bir uygulamada alakas\u0131z reklamlar yerine ayn\u0131 kategoriye uygun reklam \u00e7\u0131kma olas\u0131l\u0131\u011f\u0131 artar. Bu da do\u011fru hedef kitleye ula\u015f\u0131p ilgisini \u00e7ekebilece\u011finiz kullan\u0131c\u0131larla etkile\u015fime girmenize olanak tan\u0131r.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<figure id=\"attachment_7603\" aria-describedby=\"caption-attachment-7603\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-7603 size-large\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-1024x576.jpg\" alt=\"unity ads\" width=\"1024\" height=\"576\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-1024x576.jpg 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-600x338.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-300x169.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-768x432.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-1170x658.jpg 1170w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1-585x329.jpg 585w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/maxresdefault-1.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-7603\" class=\"wp-caption-text\">Uygulaman\u0131z\u0131n kullan\u0131ld\u0131\u011f\u0131 \u00fclkeler, kullan\u0131c\u0131lar\u0131n reklamlara verdikleri geri d\u00f6n\u00fc\u015fler, video reklamlar\u0131n izlenme s\u00fcreleri kazan\u0131lan para a\u00e7\u0131s\u0131ndan en belirleyici etkenlerdir.<\/figcaption><\/figure>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Kazan\u00e7lar\u0131n\u0131z\u0131n hesab\u0131n\u0131za yans\u0131mas\u0131 ba\u015flang\u0131\u00e7ta zaman alabilir. Birka\u00e7 g\u00fcn, hatta birka\u00e7 hafta reklam g\u00f6sterimi olmas\u0131na ra\u011fmen kazanc\u0131n\u0131z\u0131 s\u0131f\u0131r olarak g\u00f6rebilirsiniz. Reklamlar ve kazan\u00e7lar hemen optimize olmayabilir. Bu durumda endi\u015felenecek bir \u015fey yok, tek yapman\u0131z gereken biraz beklemek. <\/span><\/p>\n<h2>AdMob ve Unity Ads Reklam Kaliteleri<\/h2>\n<p><span style=\"font-weight: 400;\">Reklamlardan para kazanman\u0131zda reklam\u0131n kalitesi de \u00f6nemlidir. Reklamlar\u0131n uygulaman\u0131zla uyumlulu\u011fu (i\u00e7erik), ayn\u0131 reklam\u0131n g\u00f6r\u00fcnme s\u0131kl\u0131\u011f\u0131 ve yerelle\u015ftirme gibi fakt\u00f6rler etkile\u015fim i\u00e7in b\u00fcy\u00fck \u00f6nem arz eder.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>\u0130\u00e7erik:<\/strong> AdMob, reklam i\u00e7eri\u011fi olarak olduk\u00e7a geni\u015f bir yelpazeye sahip olmas\u0131 sayesinde kullan\u0131c\u0131lara her defas\u0131nda farkl\u0131 reklamlar g\u00f6sterebilir. \u00dcstelik uygulaman\u0131zda h\u0131zl\u0131ca optimize olur. Unity Ads ise \u00f6zellikle T\u00fcrkiye\u2019de daha dar bir yelpazeye sahip oldu\u011fu i\u00e7in zaman zaman ayn\u0131 kullan\u0131c\u0131lar\u0131n ayn\u0131 reklamlarla kar\u015f\u0131la\u015fma olas\u0131l\u0131\u011f\u0131 y\u00fcksektir.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Reklam g\u00f6sterilme s\u0131kl\u0131\u011f\u0131:<\/strong> Reklamlar\u0131n g\u00f6sterilme s\u0131kl\u0131\u011f\u0131nda da AdMob\u2019un Unity Ads\u2019nin \u00f6n\u00fcne ge\u00e7ti\u011fini g\u00f6r\u00fcyoruz. Uygulaman\u0131za ekledi\u011finiz reklam a\u011f\u0131 e\u011fer o anda g\u00f6sterilecek bir reklam bulamazsa g\u00f6stermeyebilir. AdMob taraf\u0131nda bu durumla daha az kar\u015f\u0131la\u015f\u0131yoruz. Buna kar\u015f\u0131n, T\u00fcrkiye\u2019de nispeten dar bir reklam i\u00e7eri\u011fine sahip olan Unity Ads\u2019de reklam yay\u0131nlanma s\u0131kl\u0131\u011f\u0131 konusunda can s\u0131k\u0131c\u0131 durumlar ya\u015fanabilir.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Yerelle\u015ftirme:<\/strong> Yay\u0131nlanan reklam kalitesi s\u00f6z konusu oldu\u011funda, de\u011finilmesi gereken di\u011fer bir nokta ise yerelle\u015ftirilmi\u015f reklamlard\u0131r. AdMob, reklam yerelle\u015ftirmeleriyle de Unity Ads\u2019nin bir ad\u0131m \u00f6n\u00fcnde bulunuyor. AdMob\u2019da, kullan\u0131c\u0131lar\u0131n\u0131z\u0131n bulundu\u011fu \u00fclkeye g\u00f6re reklamlar sunulur ve bu da etkile\u015fimi y\u00fcksek oranda art\u0131r\u0131r.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_7588\" aria-describedby=\"caption-attachment-7588\" style=\"width: 985px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-7588 size-full\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo.png\" alt=\"AdMob\" width=\"985\" height=\"514\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo.png 985w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo-600x313.png 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo-300x157.png 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo-768x401.png 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/admob-logo-585x305.png 585w\" sizes=\"(max-width: 985px) 100vw, 985px\" \/><figcaption id=\"caption-attachment-7588\" class=\"wp-caption-text\">AdMob\u2019u kullanarak 1000 g\u00f6r\u00fcnt\u00fclemeye ula\u015fmak Unity Ads\u2019e g\u00f6re daha h\u0131zl\u0131 olacakt\u0131r.<\/figcaption><\/figure>\n<h2>AdMob ve Unity Ads Para \u00c7ekim Limitleri<\/h2>\n<p><span style=\"font-weight: 400;\">Google\u2019a ait olan AdMob, haliyle Google\u2019\u0131n reklam a\u011f\u0131 olan <strong>AdSense<\/strong>\u2018e ba\u011fl\u0131 olarak hizmet vermekte. Bu reklam a\u011f\u0131nda minimum para \u00e7ekme limiti 200 TL\u2019dir. Ay i\u00e7indeki kazan\u00e7lar\u0131n\u0131z bir sonraki ay\u0131n 1\u2019inde bakiyenize ge\u00e7er ve alt limiti ge\u00e7mi\u015fseniz yakla\u015f\u0131k 3 hafta i\u00e7erisinde belirledi\u011finiz banka hesab\u0131na aktar\u0131l\u0131r. Google kazand\u0131\u011f\u0131n\u0131z paray\u0131 AdSense\u2019e aktarmadan %32\u2019lik pay\u0131n\u0131 al\u0131r daha sonra paran\u0131z\u0131 yat\u0131r\u0131rken herhangi bir kesinti yapmaz. AdMob\u2019un en b\u00fcy\u00fck art\u0131lar\u0131ndan birisi ise AdSense kulland\u0131\u011f\u0131n\u0131z i\u00e7in, e\u011fer mevcutsa, internet siteniz veya YouTube kazan\u00e7lar\u0131n\u0131z\u0131n da ayn\u0131 havuzda birikecek olmas\u0131. B\u00f6ylelikle, alt limiti ge\u00e7meniz kolayla\u015facak ve gelirinizi banka hesab\u0131na \u00e7ok daha k\u0131sa s\u00fcrede aktarabileceksiniz. \u00dcstelik, t\u00fcm reklamlar\u0131n\u0131z\u0131 bir yerden y\u00f6netebilmek de sizin i\u00e7in kolayl\u0131k sa\u011flayacakt\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alt limiti 100 dolar olan Unity Ads\u2019de de, ayn\u0131 \u015fekilde, ay i\u00e7erisindeki gelirleriniz bir sonraki ay\u0131n 1\u2019nde bakiyenize ge\u00e7er. Alt limiti ge\u00e7meniz do\u011frultusunda paran\u0131z belirledi\u011finiz hesaba ortalama 45 g\u00fcn i\u00e7erisinde yat\u0131r\u0131l\u0131r. Unity Ads paran\u0131z\u0131 yat\u0131r\u0131rken 7,5 dolarl\u0131k bir kesinti yapar.<\/span><\/p>\n<figure id=\"attachment_7590\" aria-describedby=\"caption-attachment-7590\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7590 size-large\" src=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-1024x500.jpg\" alt=\"Unity Ads\" width=\"1024\" height=\"500\" srcset=\"https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-1024x500.jpg 1024w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-600x293.jpg 600w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-300x146.jpg 300w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-768x375.jpg 768w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-1170x571.jpg 1170w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo-585x286.jpg 585w, https:\/\/mobidictum.com\/wp-content\/uploads\/2021\/01\/unity-ads-logo.jpg 1381w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-7590\" class=\"wp-caption-text\">S\u00f6z konusu uygulama politikalar\u0131 oldu\u011funda, Unity Ads geli\u015ftiricilere kolayl\u0131k sa\u011fl\u0131yor.<\/figcaption><\/figure>\n<h2>Peki Hangisini Tercih Etmeliyiz?<\/h2>\n<p><span style=\"font-weight: 400;\">\u00d6zet olarak, AdMob\u2019un \u00e7o\u011fu konuda Unity Ads\u2019den daha iyi ve daha verimli \u00e7al\u0131\u015ft\u0131\u011f\u0131 s\u00f6ylenebilir. \u00dcstelik servisin AdSense\u2019e ba\u011fl\u0131 olmas\u0131 da i\u015flerinizi b\u00fcy\u00fck oranda kolayla\u015ft\u0131racakt\u0131r. Buna kar\u015f\u0131n, Google\u2019\u0131n politikalar\u0131 konusunda kat\u0131 bir yap\u0131ya sahip oldu\u011fu ger\u00e7e\u011fini de g\u00f6z ard\u0131 etmemek laz\u0131m. Google, sahte trafik, sahte reklam g\u00f6sterimi gibi konularda bir bildirim g\u00f6ndermeksizin hesab\u0131n\u0131z\u0131 kal\u0131c\u0131 olarak kapatabilir. \u00d6zellikle amat\u00f6r geli\u015ftiriciler Google politikalar\u0131na \u00f6zen g\u00f6stermedikleri i\u00e7in hesaplar\u0131 kapat\u0131labiliyor. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unity Ads politika konusunda AdMob kadar kat\u0131 olmasa da burada da hesab\u0131n\u0131z\u0131n kapanmamas\u0131 i\u00e7in elbette t\u00fcm politikalara uyman\u0131z gerekiyor. Yine de, Unity Ads, politikalara uymad\u0131\u011f\u0131n\u0131z taktirde hesab\u0131n\u0131z\u0131 kapatmadan birka\u00e7 kez taraf\u0131n\u0131za bildirim g\u00f6ndererek sizi haberdar edecektir. Bu a\u00e7\u0131dan Unity Ads g\u00f6n\u00fcl rahatl\u0131\u011f\u0131yla kullan\u0131labilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Son olarak, Google hesab\u0131n\u0131zda herhangi bir problem yok ise <\/span><b>AdMob ve Unity Ads\u2019yi<\/b><span style=\"font-weight: 400;\"> bir arada kullanabilirsiniz. Bu durum herhangi bir problem yaratmayacakt\u0131r. \u00dcstelik iki reklam a\u011f\u0131n\u0131 bir arada kullanmak reklam g\u00f6sterilmeme olas\u0131l\u0131\u011f\u0131n\u0131 da d\u00fc\u015f\u00fcrecektir. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir mobil uygulaman\u0131z varsa ve bu uygulamaya reklam yerle\u015ftirmek istiyorsan\u0131z kar\u015f\u0131n\u0131za birka\u00e7 farkl\u0131 reklam a\u011f\u0131 \u00e7\u0131kt\u0131\u011f\u0131n\u0131 g\u00f6receksiniz. Bu reklam a\u011flar\u0131ndan en pop\u00fcler olanlar\u0131 Google AdMob ve Unity Ads, genellikle pek \u00e7ok geli\u015ftiricinin ilk tercihi oluyor. Ayn\u0131 zamanda, pek \u00e7ok geli\u015ftirici bu iki marka aras\u0131nda nas\u0131l bir se\u00e7im yapaca\u011f\u0131na karar veremiyor. Asl\u0131nda, her iki reklam a\u011f\u0131n\u0131 [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":7606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8875],"tags":[],"class_list":["post-7585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-akademi"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=7585"}],"version-history":[{"count":1,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7585\/revisions"}],"predecessor-version":[{"id":152105,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/7585\/revisions\/152105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/7606"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=7585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=7585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=7585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}