{"id":88301,"date":"2020-01-21T20:22:34","date_gmt":"2020-01-21T17:22:34","guid":{"rendered":"https:\/\/mobidictum.com\/facebook-whatsapp-planindan-geri-adim-atti\/"},"modified":"2024-04-25T16:27:20","modified_gmt":"2024-04-25T13:27:20","slug":"facebook-whatsapp-planindan-geri-adim-atti","status":"publish","type":"post","link":"https:\/\/mobidictum.com\/tr\/facebook-whatsapp-planindan-geri-adim-atti\/","title":{"rendered":"Facebook, WhatsApp plan\u0131ndan geri ad\u0131m att\u0131"},"content":{"rendered":"

Facebook<\/strong>\u2018un bir s\u00fcredir g\u00fcndeminde olan WhatsApp<\/strong>\u2018te reklam g\u00f6sterme fikri ask\u0131ya al\u0131nd\u0131. Wall Street Journal\u2019dan aktaran socialmediatoday.com\u2019un payla\u015ft\u0131\u011f\u0131 habere g\u00f6re, Facebook yak\u0131n d\u00f6nemde de WhatsApp\u2019te reklam g\u00f6sterilmesi \u00fczerine \u00e7al\u0131\u015fan bir ekip ile yollar\u0131n\u0131 ay\u0131rma karar\u0131 alm\u0131\u015f.<\/p>\n

WhatsApp reklam metodu \u00fczerine tart\u0131\u015fmalar<\/h2>\n

Kullan\u0131c\u0131lar\u0131n\u0131n mesaj ak\u0131\u015f\u0131n\u0131 bozmadan reklam yerle\u015ftirmeleri d\u00fc\u015f\u00fcnen Facebook\u2019taki fikir ayr\u0131l\u0131klar\u0131 WhatsApp\u2019in CEO\u2019su Jam Koum ile yollar\u0131n ayr\u0131lmas\u0131na kadar gitti\u011fi s\u00f6ylenmi\u015fti. Koum\u2019un ayr\u0131l\u0131\u015f\u0131yla reklam modeli konusunda kat\u0131 bir karar almas\u0131 beklenen Facebook, 2018\u2019den g\u00fcn\u00fcm\u00fcze kadar gelen s\u00fcrede bu konuda net ad\u0131mlar atamad\u0131. WhatsApp hikayelerine reklam yerle\u015ftirmek isteyen d\u00fcnyaca \u00fcnl\u00fc firma, yak\u0131n d\u00f6nemde bu fikrinden de vazge\u00e7mi\u015f.<\/p>\n

\"\"<\/a>
WhatsApp Business\u2019\u0131 geli\u015ftirme fikri \u00f6ne \u00e7\u0131kt\u0131.<\/figcaption><\/figure>\n

WhatsApp\u2019in yak\u0131n vadede gelir elde etme modeli i\u015fletmeler \u00fczerine olacak gibi duruyor. Bir s\u00fcredir g\u00fcndemde olan i\u015fletmelere \u00f6zel WhatsApp ile bir\u00e7ok anla\u015fmaya imza atmas\u0131 beklenen Facebook, ge\u00e7ti\u011fimiz haziran ay\u0131nda Hindistan ve Endonezya\u2019da bu konuda da birka\u00e7 \u00e7al\u0131\u015fma da y\u00fcr\u00fctm\u00fc\u015ft\u00fc. Bu iki b\u00f6lgede yakla\u015f\u0131k 500 milyon kullan\u0131c\u0131s\u0131 bulunan d\u00fcnyaca \u00fcnl\u00fc firman\u0131n gelir elde yolundaki ilk hedefi i\u015fletmeler gibi duruyor.<\/p>\n

1,5 milyar kullan\u0131c\u0131<\/h3>\n

Facebook 2014 y\u0131l\u0131nda WhatsApp\u2019i 19 milyar dolar<\/strong>a sat\u0131n alm\u0131\u015ft\u0131. O g\u00fcnden itibaren bir\u00e7ok model \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131 s\u00f6ylenen ama reklam \u00fczerine net bir proje \u00fcretemeyen Facebook, 1,5 milyar kullan\u0131c\u0131s\u0131 bulunan bu uygulamas\u0131 i\u00e7in yeni gelir modelleri \u00fczerinde \u00e7al\u0131\u015f\u0131yor. WhatsApp\u2019i de sat\u0131n almas\u0131yla birlikte sosyal medya ve mesajla\u015fma alan\u0131nda bir\u00e7ok veriyi b\u00fcnyesinde bar\u0131nd\u0131ran \u015firket, Cambridge Analytica skandal\u0131 olarak da bilinen bir\u00e7ok ki\u015fisel haklar\u0131 ihlal eden davayla da an\u0131lm\u0131\u015ft\u0131. Bu ba\u011flamda pek g\u00fcvenilir g\u00f6r\u00fcnmeyen Facebook\u2019un nas\u0131l bir yol izleyece\u011fi merak ediliyor.<\/p>\n

Mobil d\u00fcnyaya ait bir\u00e7ok haber i\u00e7in Mobidictum\u2019u takip edebilirsiniz. Mobil oyun haberleri ve mobil g\u00fcndem i\u00e7erikleri ile kar\u015f\u0131n\u0131zday\u0131z.<\/p>\n","protected":false},"excerpt":{"rendered":"Facebook\u2018un bir s\u00fcredir g\u00fcndeminde olan WhatsApp\u2018te reklam g\u00f6sterme fikri ask\u0131ya al\u0131nd\u0131. Wall Street Journal\u2019dan aktaran socialmediatoday.com\u2019un payla\u015ft\u0131\u011f\u0131 habere g\u00f6re, Facebook yak\u0131n d\u00f6nemde de WhatsApp\u2019te reklam g\u00f6sterilmesi \u00fczerine \u00e7al\u0131\u015fan bir ekip ile yollar\u0131n\u0131 ay\u0131rma karar\u0131 alm\u0131\u015f. WhatsApp reklam metodu \u00fczerine tart\u0131\u015fmalar Kullan\u0131c\u0131lar\u0131n\u0131n mesaj ak\u0131\u015f\u0131n\u0131 bozmadan reklam yerle\u015ftirmeleri d\u00fc\u015f\u00fcnen Facebook\u2019taki fikir ayr\u0131l\u0131klar\u0131 WhatsApp\u2019in CEO\u2019su Jam Koum ile [\u2026]","protected":false},"author":5,"featured_media":88302,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8861],"tags":[4799],"class_list":["post-88301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobidictum-haberler","tag-mobil-oyunlar"],"acf":[],"_links":{"self":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/88301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/comments?post=88301"}],"version-history":[{"count":2,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/88301\/revisions"}],"predecessor-version":[{"id":185143,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/posts\/88301\/revisions\/185143"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media\/88302"}],"wp:attachment":[{"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/media?parent=88301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/categories?post=88301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobidictum.com\/tr\/wp-json\/wp\/v2\/tags?post=88301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}