Category: Articles

Articles
Baytan Uğur Yem

Why TikTok retreated from the games industry?

TikTok’s parent company, ByteDance, has shut down Nuverse Games and laid off hundreds of employees. This move was circulated as TikTok’s retrieval from the games industry. Now that the dust has settled let’s look back at what happened and try to understand the situation more deeply.

Articles
Baytan Uğur Yem

Why is it hard to get into the Japanese game market?

As the third largest according to market revenue, the Japanese mobile game market is very appetizing for game developers and publishers. But it’s not easy to get in and survive in these waters. In this article, we delve into why it is hard to get into the Japanese game market and things to consider when attempting to do so.