
A/B and new feature testing strategies for mobile game optimization
Experts from one of the world’s most prominent mobile game publishers, CrazyLabs, share insights and clues for successful mobile game optimization strategies.

Experts from one of the world’s most prominent mobile game publishers, CrazyLabs, share insights and clues for successful mobile game optimization strategies.

CrazyLabs has released and exclusive ad performance report as a part of its CLIK Dashboard. In this article CrazyLabs details how you can improve your mobile game ad performance by taking advantage of this report.

Developers and publishers usually depend on intuition and instinct when dealing with the creative aspect of ad creatives. Although there is nothing wrong with going on with feelings in any creative process, they can be guided with tangible and scalable data to be more efficient. AppMagic and Mobile Game Doctor shared the ways to extract that data and use it as a guide.

Patrick Walbaum, Lead Community Manager at Ultra, shared his insights, expertise, and particulars on how to reach beyond Twitter to build a strong game community.

Discover CrazyLabs’ winning strategies for lowering CPI in mobile games. Learn about captivating videos, clear gameplay displays, emotional triggers, sub-genre fusion, color tactics, and thorough testing to attract players and enhance scalability.

Explore the intricacies of in-game ads and level up your understanding of the ‘how-tos’ of it.