Çağlar Eğer, CEO of Hamburg-based Exmox, has joined Transform Gaming as an investor and board member, alongside seasoned gaming executives Elad Kushnir and Tal Shoham. The announcement was made via Eğer’s LinkedIn profile, where he thanked Transform Gaming Founder and CEO Sina Azeri for his trust.
Çağlar began his career at Goodgame Studios as an International Business Development Manager. In this role, he built strategic partnerships with industry leaders including Apple, Google, Meta, Amazon, Tencent, and Microsoft.
Following Goodgame Studios’ acquisition by Stillfront Group, he played a key role in identifying and acquiring new companies for the group. After a decade of contributions at Goodgame Studios/Stillfront, Eğer took the helm at Exmox in January 2022. Under his leadership, the company’s revenue grew eightfold, cementing its status as a global player in the AdTech and user acquisition space.
The new boardroom lineup
Alongside Çağlar, seasoned veterans Elad Kushnir and Tal Shoham also joined Transform Gaming as board members.
Elad Kushnir brings a track record as Senior VP of Business Development at Playtika, alongside investments in Luna Labs, Huuuge Games, VGames, and other ventures. An entrepreneur and angel investor, Kushnir has worked across startup, scaleup, and public company environments, advising founders on growth, strategy, and execution.

Tal Shoham, former CMO of Huuuge Games, has served as investor and co-founder in projects such as Tedooo, PeerPlay, and Geckos Games, while holding board positions at GDEV and other ventures. His focus spans marketing leadership, product strategy, and early-stage growth investment.

Founded by Sina Azeri, a buy-and-build entrepreneur with over two decades of cross-sector experience, Transform Gaming is a leading aggregator of free-to-play social casino online games, with a strong focus on the mobile gaming sector.
The company’s mission is to unify the market by securing investment and acquiring established publishers, creating a streamlined and dynamic gaming ecosystem.





