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Gamelight advertising platform extends its global reach
Mobile game advertising platform Gamelight has extended its reach to 9 countries worldwide.
A deep look into software development kits (SDKs)
Developers rely on software development kits (SKDs), that provide pre-made code blocks for integrating features like analytics and social network integration to enhance the gaming experience. In this article, Ilya Utemov, COO at ZiMAD, answers common questions about SDK integrations and highlights potential challenges faced by aspiring developers.
Enhancing user engagement with cross-promotion strategies
Cross-promotion proves to be a valuable strategy for app marketers, addressing challenges posed by regulations like SKAdNetwork and IDFA. It enhances user engagement and retention by promoting apps within existing user bases. Adikteev offers customized strategies to boost app portfolios.
Guide to hyper-casual and hybrid-casual game KPIs
Hyper-casual and hybrid-casual games demand distinct KPIs for measuring success. Tracking these KPIs enables optimization of game performance, user experience, and revenue generation. CrazyLabs offers a deep dive into these KPIs.
Highlights from Mobidictum Network Izmir 2023
In the second Mobidictum Network event of 2023, attendees had the opportunity to meet and develop business with industry leaders and stakeholders. Now, let's take a look at the numbers from the event!
The ultimate guide for hyper-casual game mechanics in 2023
The guide highlights the importance of easy-to-understand, short, and simple game mechanics for successful hyper-casual and hybrid games. Prepared by CrazyLabs, the guide also explores different game mechanics, revealing the best mechanics and trends to watch out for in 2023.