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Mobidictum articles provide in-depth information and insight into the gaming industry. You can read articles, reviews, interviews, columns and special dossiers to explore the history, trends, issues, opportunities and future of the gaming industry.
Monetization of mobile games in 2023: Trends and effective models
Dive into 2023's mobile gaming landscape, where it's not just about play but pay; discover which monetization strategies are reshaping success.
The notable conversion power of in-app ads
GoodFirms study reveals in-app ads' value for revenue and advertisers. AI-powered targeting unlocks in-app ad potential driving app growth, and user acquisition. Cross-promotion offers cost-effective, high ATT opt-in strategy.
Power up your profits with 7 in-game advertising best practices
Explore the intricacies of in-game ads and level up your understanding of the 'how-tos' of it.
In-game advertising: The good, the bad, and the marketing impact
In-game advertising, if done right, can be a win-win for both developers and players. Discover how.
Decoding generational gaming: Understanding Millennial, Gen Z, and Gen Alpha players
From pioneers to digital natives, this article delves into the distinct gaming habits of Millennials, Gen Z, and Gen Alpha, offering insights for marketers to effectively engage each generation.
How to regularly get featured in app stores
In this article, Liza Savenkova, Head of Business Development at ZİMAD, explores the intriguing world of successful app featuring and discovers the key strategies to consistently secure positions in-store selections. Written in a casual tone and enriched with personal, professional experience, the piece draws from the company's extensive experience with its flagship project, Magic Jigsaw Puzzles, and its collaborations with various platforms. Delving into the challenges and the significance of featuring effective communication with app stores, the article provides valuable insights for developers seeking to maximize their app's visibility and reach. Embark on this journey of discovery and unveil the untapped potential of app store promotions.