Baytan Uğur Yem

619 posts
young chinese people playing video games
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China’s game industry self-imposes strict rules

The new rules mandate that games meet 11 content requirements before distribution, including refraining from promoting obscenity, pornography, gambling, violence, or aiding crimes.
Voodoo and Kwalee games logos over a grey background.
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Voodoo vs. Kwalee on hyper-casual

Voodoo's Head of Publishing says, "Hyper-casual is dead", while Kwalee announces expansion to the hybrid-casual genre. Hyper-casual's simplicity and accessibility were its advantages. However, as the genre becomes overworked and competition increases, major players turn to alternative genres such as hybrid-casual and mid-core games.