Maximising Minimalism – The benefits of streamlined game design and business practices
Midjiwan CEO Christian Lovstedt makes the case for minimalism in game design and team structuring – sharing the principles that have made Midjiwan’s 4X strategy game The Battle of Polytopia a hit.
Monitoring community conversation: Where are players today?
Pragma CEO Eden Chen explains how studios can track recurring themes across Reddit, X, Steam, and reviews to separate signal from noise.
2026 Mobile Growth Manifesto: The transition from platform operations to “Growth Engineering”
Peax Founder Doruk Kaşoglu shares his insights that will shape mobile marketing throughout 2026.
Beyond the myth: Strategic in-game advertising as a core growth engine
Franco Spina analyzes the misconceptions surrounding in-game advertising and outlines how strategic, player-focused ad design can strengthen engagement and long-term revenue.
The game behind the game: Saudi Arabia’s bold bet on the future of sports and fandom
Omar H. Téllez, who helped build Niantic, Moovit, and Synchronoss into billion-dollar companies, shared his views with us on EA’s $55 billion acquisition.
Marketing Effectiveness Vol. 1: Building my own incrementality analysis in R
InnoGames’ Senior Performance Marketing Manager, Deniz Kekeç, explains how she created an incrementality tool by building a framework…