News
New Appcharge Data: Three payment decisions studios file under infrastructure are moving revenue and retention
Local acquiring worth 8.4 points of approval; wallets underperform on order value and repeat purchase Appcharge has published new analysis of a year of DTC
Ludo.ai adds animation tools for precise 2D and 3D character movement
New AI tools let developers pin the exact poses that shape an animation and turn static 3D models into production-ready rigged, moving characters they can
Entity raises €5 million in seed funding to bring console-quality games to the ‘New Web’
Entity opens up games for the largest global gaming audience by making the browser a viable alternative to the games console. Entity, a new Irish
Interviews
Appcharge CMO Gil Tov-Ly: “People were sleeping on Türkiye for a while. I think no one is anymore”
We met with Appcharge CMO Gil Tov-Ly during Gamescom 2026 to discuss the company’s plans for Türkiye and his outlook on the country’s mobile games
Less coding, more direction: InnoGames’ Julius Hartmann on AI’s impact on developers
In this interview, Julius Hartmann discusses how he and the team at InnoGames are integrating AI into the development of Heroes of History, what agentic
From outsourcing to partnership: How external game development is changing – Interview with Amber CEO Mihai Pohonţu
We spoke with Amber CEO Mihai Pohonțu about how game development has evolved over his more than two decades in the industry, the changing role
Articles
The Architecture of Yield: 10 Ad Monetization Insights from Crackle’s Adtech Conversations
For the better part of a decade, mobile gaming monetization operated on brute force. Growth teams bought volume via low-cost user acquisition channels, ad operations
From “I Hate This Feature” to Actionable Product Insight: How to Structure Player Feedback
Collecting player feedback is rarely difficult. The much harder part is turning it into information that a product team can actually use. That was the
Mobidictum Conference 2026: When Conversations Create Opportunities
A chance encounter between Loom Games and e2vc at Mobidictum Conference 2025 became the start of a valuable investment conversation. Discover how meaningful connections can begin at Mobidictum Conference 2026.
Reports
Creative Velocity and Player Intelligence Reshape Mobile Game Marketing in H1 2026
SocialPeta, Playio, and Funtap Games have released the 2026 Global Mobile Game & AI Marketing Insights, examining the biggest changes in mobile game advertising during the first half of the year. The report combines SocialPeta’s global advertising intelligence, Playio’s first-party player behavior data, and Funtap Games’ publishing experience. Its central
2026 Southeast Asia Mobile Game Marketing Report
Downloads Decline, Revenue Grows 7.5% — Where’s Vietnam’s Next Growth Opportunity? Southeast Asia has long been the “first stop” for Chinese mobile games going globally, thanks to its cultural proximity, relatively low user acquisition costs, and large user base. But in the first half of 2026, the market’s underlying dynamics
NetShort leads Android advertising as Claude and Grok drive AI revenue
The monthly mobile apps report aims to help mobile game publishers, marketers, and developers better understand the latest shifts in user demand and competitive dynamics within the global mobile gaming market. Overview: Global Mobile Apps Performance in July 2026 Top 20 Global Mobile Apps by Advertising Activity Let’s start with
Academy
Why cutting influencer marketing costs you more than running it
Marion Balinoff explains why cutting influencer marketing can backfire, speeding up decline curves, raising CPIs over time, and weakening store momentum.
From a fun game to an operable business
We take a look at what Hive SDK is, what problems it solves, and how it supports live operations, analytics, and cross-platform service environments.
The road to self-publishing Highway Overtake with ByteBrew!
We explore how HyperMonk Games’ Highway Overtake became a global hit by using ByteBrew’s out-of-the-box tools and reached #5 on the list of Top Free Games.
Reviews
eFootball Kick-Off! review – Football made simple
I was surprised when Konami announced eFootball Kick Off! as a Nintendo Switch 2 exclusive. Football simulations have traditionally catered to a more dedicated audience,
Persona 3 Reload: Tips & Tricks for new players
These tips are mainly for newbies, and the article is written from the perspective of a player who had no major exposure to either Persona 3, FES or Portable, but has exposure to Persona 4 and 5.
EA Sports WRC Review: The ultimate gravel dance!
Codemasters’ first rally game since its acquisition by Electronic Arts is finally here and promises to fill the shoes of Dirt Rally 2.0.