Mattel163 announced it has grown its community to over 550 million players worldwide across all its digital games. With more than 65 billion matches played to date, it marks a major achievement for the company.
Highlights of the past year include the digital expansion of the UNO franchise, with the launch of new titles UNO: Arcade Edition™ and UNO Wonder™, alongside exciting crossover events and gameplay featuring beloved IPs like Peanuts and Sanrio characters across its games.
Now, the company is celebrating UNO! Mobile’s 7th anniversary, with a special puzzle event and over 100 in-game decorations.
“2025 has been a fulfilling year for Mattel163, as we expanded the UNO digital game portfolio and introduced new gameplay and content across all titles.
Recognizing that many casual players prefer to enjoy UNO at their own pace, without the limitations of real-time online battles, we launched our second app, UNO Wonder.
With two unique, on-the-go UNO experiences, Mattel163 is poised to continue expanding its reach and attracting more players. In 2026, we’ll focus on delivering even higher-quality experiences and content through our games and community.”
Devin Nambiar, COO of Mattel163
“The true highlights belong to our global community. Reaching these remarkable player and match milestones is a fantastic achievement! This milestone will continue to fuel our commitment to connecting the world through play.
As we celebrate the 7th anniversary of our first game, UNO! Mobile, I’m excited for what lies ahead and look forward to bringing even more fun in 2026 with new IPs, innovative gameplay, and exciting partnerships across platforms.”
Amy Huang, CEO of Mattel163
