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Academy
191 posts
Mobidictum Academy is a section that provides educational and inspirational content on game development, marketing, design and more.
How to leverage modern streaming platforms for game marketing
A deep dive into how to leverage modern streaming platforms for game marketing with insider tips.
Mobile app marketing tips tailored for Ramadan
Mobile applications have become indispensable tools that facilitate people's communication with each other and their daily routines, as well as providing spiritual guidance during Ramadan.
Alternative app stores and their importance in the mobile advertising landscape
The landscape of mobile apps and their download numbers has undergone a significant transformation in recent years. The…
Rewarded ads: The digital audio industry’s most versatile tool
A deep look into the perfect win-win advertising format.
Why and how do deceptive game ads work?
We have all seen them, and they are in the open. Even the companies that utilize them refer to them as “fake” or “deceptive.” But why do we fall for them? How do they work, and more importantly, how do they affect the game industry at large?
How can game industry tackle the user acquisition problem?
User acquisition is becoming more and more challenging for mobile game companies, and lifetime value targets are becoming harder to achieve. To overcome these challenges, the mobile game industry devises new strategies and utilizes its adaptability to its peak. Başak Zerman, Regional Sales Lead META of Adjust, provides insights into the problems and their solutions.
