Flexion, the games marketing company, has signed an agreement with global developer NovaSonic Games PTE to publish the successful title Realms of Pixel on the alternative app stores.
Flexion will distribute NovaSonic’s game on the following platforms: Amazon Appstore, Huawei AppGallery, Samsung Galaxy Store, Xiaomi GetApps, and Samsung Instant Plays. Realms of Pixel is expected to launch on these platforms in Q3 2025.
Realms of Pixel has been downloaded more than 1M times on Google Play, where it made US$ ~1.5 million in gross revenue in May 2025 (AppMagic). Accessing alternative markets with Flexion typically sees an approximate 10% boost in incremental revenue compared with Google Play.
“Exploring alternative app stores feels like the natural next step for our game’s growth, promising better margins and a wider audience beyond the usual platforms.
We’re incredibly excited to start working with Flexion because their proven ability to distribute games across these diverse channels means we can significantly expand our reach and revenue with minimal upfront investment.”
Silas Ng, COO NovaSonic Games
“Smart mobile game developers like NovaSonic Games are demonstrating their shrewdness by venturing beyond the traditional confines of Google Play and Apple’s App Store.
Now is the opportune moment to explore alternative platforms, vastly expanding reach and maximising revenue. We are dedicated to empowering developers to thrive in this evolving landscape, helping them reclaim control of their game marketing and leverage diverse channels for success.”
Jens Lauritzson, CEO of Flexion
Realms of Pixel is a classic pixel RPG mobile game. Players dive into nostalgic pixel art, strategic battles, and an engaging storyline. Their objective is to build their lineup, explore vast worlds, and conquer challenging dungeons.
