Utilizing the power of short-form videos in games
Dasha Arzhanik, Influencer Marketing Director at HypeFactory looks into the power of short-form videos in gaming.
Artificial intelligence will revolutionize mobile app marketing
Artificial Intelligence (AI) is deeply impacting and transforming the field of marketing, with the potential to create a revolution. All eyes are on Artificial Intelligence (AI) technologies, from Generative AI to ChatGPT.
Casual Gaming in 2024
2023 turned out to be no less challenging for the mobile market than the year before. User spending…
Turnkey solution for Turkish mobile app developers to boost ad revenue
Launching — and especially monetizing — a mobile app is like a high-wire act, 50 feet above the ground, juggling chainsaws, torches, and cute kittens. Okay, maybe not that dramatic—but we feel your pain.
Global top mobile game in January 2024
Save the Dog revives in Japan.
Rewarded ads: The digital audio industry’s most versatile tool
A deep look into the perfect win-win advertising format.