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Game-Changer: Alictus Boosts Campaign Performance by 39% with XMP
In the highly competitive hyper-casual gaming space, Alictus pushes the boundaries of innovation.
Exploring the landscape of Indian mobile game market by SocialPeta
SocialPeta's Insights Report on Marketing Trends in Q3 2023:Exploring the Landscape of Indian Mobile Game Market.
Nefta finds the IAA value in first-party data
Data privacy regulations, like GDPR and Apple's App Tracking Transparency (ATT), have disrupted traditional in-app advertising models, making balancing user data protection with revenue generation a complex challenge.
Global mobile games charts for November
South Korean MMO 【다크M】tops the Charts; Hong Kong, Macao, and Taiwan
Gamelight: The New AI Marketing Leader in AppsFlyer’s Performance Index
AppsFlyer released the 16th edition of their Performance Index. Designed to help publishers choose valuable partnerships in mobile marketing. The Index reveals a standout newcomer surpassing competitors across multiple categories: Gamelight.
The ultimate guide for mobile game design
Below, we present our top recommendations for achieving outstanding mobile game design in both hyper-casual and hybrid-casual genres, as shared by CrazyLabs' Lead Game Designers.