Sensor Tower studied the US mobile puzzle game market. According to the published report, the revenues of puzzle games in the USA increased by 4.2% year on year, reaching $5 billion.
From April 1, 2021, to March 31, 2022, the top-grossing game in the US was King’s Candy Crush Saga, with $845.5 million. Playrix’s Homescapes was in second place, and Candy Crush Soda Saga from King was third.
While puzzle game revenues increased, the number of downloads decreased. Games in the US puzzle game market were downloaded 554 million times, down 19.9% year over year. The most downloaded game throughout the year was Project Makeover from Magic Tavern, with 14.5 million downloads. Wordscapes from PeopleFun took second place, and Candy Crush Saga placed third.
The post-COVID normalization process is thought to be effective in the decrease in the number of downloads.
Classic Match-3 was the highest-grossing subgenre, with revenues increasing 12.3% year over year to $1.6 billion. The puzzle subtype that grew at the highest rate was the “other Match-3” subgenre, with a growth of 101.3%. Revenues of the other Match-3 subgenre reached $161 million. The leading titles of this genre were Zen Match from Good Job Games, and Angry Birds Blast from Rovio.
The Classic Match-3 type ranked first in revenue-per-download (RPD) statistics with approximately $47. Tiles Blast was the second-placed subgenre in the RPD ranking, and Puzzle & Decorate placed third. Let us remind you that these values were obtained only by processing the data between April 1, 2021, and March 31, 2022.
