We are in a period where trends direct the mobile game world. Recently, a blue monster has been frequently mentioned among these trends. Let’s evaluate this trend based on a study by AppMagic on Huggy Wuggy.
In every period of history, children had toys, obviously. Some of these toys are usually so special that you would never forget them. Nowadays, Huggy Wuggy becomes one of those toys, according to its story. Huggy Wuggy, which was developed as a horror game element but rather cute instead of scary, has become a toy of the mobile game world today. It has taken its place in the trends, and many games have been developed based on it.
Anything that has gone viral is very difficult to stop. The recent results of the Netflix series Squid Game prove this. Huggy Wuggy, which was a simple toy before but became a monster because of experiments on it, is one of these trends. Born in October 2021, the Huggy Wuggy trend has led to the birth of many mobile games. Although interest in this trend has waned over time, such games have enjoyed considerable success.
The number of games made in connection with Huggy Wuggy is decreasing. Well, are people losing interest in Huggy Wuggy, who started the trend on TikTok even before he entered the game world? From the table below, we can see that the answer to this question is “no.”
As we can see from the chart, the Huggy Wuggy trend continues to be popular among people. Over time, the number of downloads increases rather than decreases. This shows once again how difficult it is to stop something that has gone viral.
In its research, AppMagic has also published the statistical graph of the games that are cumulatively related to this trend:
At the top of the list, we see Poppy Rope Game, which has reached almost 25 million downloads. The cumulative download count of this game, in which our monster toy is the main character, continues to increase. The reason for this rise is not difficult to guess. Poppy Rope Game takes advantage of both the power of the Huggy Wuggy trend and the logic of the legendary game GTA. Let’s add a gameplay video here to explain better what we mean:
While playing Poppy Rope Game, you really feel like you are playing GTA or sometimes even a Spider-Man game. In this way, the game both catches the Huggy Wuggy trend and benefits from the mechanics of popular games.
Huggy Wuggy, born as a toy and turned into a monster later, became a viral trend. Like many viral trends, it also influenced the mobile gaming world. Here are some tips for developers. Catching a definite trend can increase your chances of success in mobile gaming. On the other hand, competition will increase exponentially as many other developers will try to catch up with this trend.
