GameRefinery releases Mobile Market Review August 2023

Stumble Guys’ new collaboration event with MrBeast proved to be successful in terms of revenue performance.

Helsinki-based analytics, market insights, and benchmarks provider GameRefinery, a Liftoff company, has shared a new report analyzing the state of the US, China, and Japan’s key mobile game markets in August 2023.

In the US market, Stumble Guys’ new collaboration event with MrBeast proved to be successful in terms of revenue performance. Blizzard’s new mobile game set in the Warcraft universe, Warcraft Rumble, made its soft launch. GameRefinery’s analysis says that the initial impressions suggest it may prove to be a worthy competitor to Clash Royale.

In the Japanese market, the mobile games based on the anime and manga series One Piece, including Treasure Cruise and Bountry Rush, saw significant download and revenue spikes during August following the release of ‘Gear 5 Luffy’ in those games as well as in the anime. Netflix’s highly successful live-action adaptation of the series has also kept the IP on the surface. Pokémon Sleep continued to dominate Japan and held the top download spot for almost all of August.

In China, All-Star Streetball Party achieved remarkable success in the market during August, reaching seventh in grossing and fourth in downloads. The game is a 3v3 street basketball multiplayer title with a Fortnite aesthetic and highly customizable characters.

The full report can be read on GameRefinery’s website.

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