Microsoft has recently come to the fore as a very generous company in its investments. The tech giant, which doesn’t seem to be taking a solid stance in the industry outside of Halo and Gears of War for the past few years, has started to pursue a more aggressive purchasing policy.
Microsoft’s acquisition of Activision Blizzard caused some changes in the markets. One of the companies most affected by this agreement was Sony. Sony’s PlayStation (PS) platform is one of the strongest players in the game industry. After Microsoft acquired Activision Blizzard, it was a matter of curiosity how Blizzard games would be for PS.
In a previous Bethesda deal, Bethesda changed course after the transaction. The acquisition of Bethesda created a positive atmosphere on the Xbox side and was seen as a support for the Xbox Game Pass system.
The acquisition of Activision Blizzard was interpreted similarly to Bethesda, creating an atmosphere of uncertainty. In this environment of uncertainty, Sony investors made tough decisions with anxiety and re-evaluated their investments. Sony’s market value dropped by $20 billion in just 24 hours.
The $ 20 billion loss from Sony caused another movement in the markets. Stocks in several video game companies rose, according to the Financial Times. Square Enix and Capcom gained 3.5% shares, while Konami gained 3.25%. Of course, Sony is not the only reason for these increases, but it is possible to see the effect of Sony’s depreciation in the stock market.
After losing $20 Billion, Sony fell from its 21-year stock peak. On the other hand, there is a big concern in the Call Of Duty series. The game’s future, which Activision Blizzard signs, is not yet clear. If Microsoft and Sony disagree with the purchase, we may no longer see Call Of Duty on PS.
