Adrian joined in February 2025 as a Business Development Manager and quickly progressed, earning a promotion to Senior Business Development Manager in October 2025 before moving into this new role.
During his time with FirstLook & Pragma, Adrian has led the full sales cycle, delivered product demonstrations, and worked cross-functionally with product, engineering, and customer success teams.
He has also played a key role in scaling from a small group of early adopters to hundreds of teams, including leading publishers such as Krafton, EA, Scopely, Sony, Xbox, and ArenaNet.
In his new position, Adrian will play a more strategic leadership role, with increased influence across the organisation.


