Would you rather receive $150K over the next 52 weeks or $140K today?
That is the question behind Leus’ newly introduced Cohort Purchasing model.
Leus analyzes mobile-game cohorts from as early as Day 7, forecasts their future economic value for up to 52 weeks, and makes an upfront purchase offer.
For example, if a studio spends $100K acquiring users and Leus predicts that cohort will generate $150K by W52, the company could offer the studio $140K today for the cohort’s future economic rights.
Unlike traditional financing, the studio is not borrowing the money.
Once the cohort is purchased, Leus takes the prediction risk.
If the cohort underperforms, the downside belongs to Leus.
The studio keeps its game, IP and operations without debt, repayment obligations or equity dilution.
A different way of looking at growth capital: rather than borrowing against future revenue, sell its predicted economic value today.
Explore how Cohort Purchasing works at leus.capital.
