As a Bandai Namco Europe executive management team member, Anthony Macaré‘s appointment aims to strengthen the company’s Go-To-Market strategy. Macaré brings valuable experience in marketing and sales, and he will be responsible for leading the teams involved in delivering Bandai Namco’s diverse range of products to various regions.
Expressing his appreciation, Anthony Macaré stated:
“I’m honored to join the executive team at Bandai Namco Europe and lead the Go-to-Market teams. I look forward to collaborating with our European teams and trusted partners to bring our products to diverse regions.”
With the appointment of Hervé Hoerdt as Chief Content Officer, Bandai Namco Europe underscores its commitment to content creation and publishing. This strategic move reflects the company’s dedication to developing compelling and innovative content. Hoerdt’s expertise in this area will further strengthen Bandai Namco Europe’s focus on delivering engaging experiences to its audience.
Hervé Hoerdt commented:
“Our presence throughout the value chain has opened up new opportunities for Bandai Namco Europe. With extended synergies between our Japanese studios and various Western projects led by our talents across Reflector, Limbic, and our studio partners, I’m excited to drive our transformation as an IP Powerhouse.”
By appointing Anthony Macaré and Hervé Hoerdt, Bandai Namco Europe aims to deepen its regional foothold and enhance its efforts in Western content creation. With a clear strategic direction and a strong leadership team, Bandai Namco Europe is well-positioned to consolidate its market presence and deliver outstanding interactive entertainment experiences to its diverse audience.
