DaFluffs Games, a Riyadh-based game studio, has raised over SAR 1 million (approximately $300,000) in a pre-seed investment round led by Exel by Merak Gaming Accelerator, a program powered by Merak Capital’s Gaming Fund.
The funding will support the studio’s efforts to establish itself as a “gameplay-first” developer, with a focus on creating fun, fast, and engaging titles for a growing audience of mobile and casual players.
DaFluffs Games is working on their first title called Dungeon Blast, a single player action roguelite where skill, strategy, and chaos collide. The game is set to come out soon on iOS and Android.
Founded with the ambition to deliver experiences that resonate with players on a global scale, DaFluffs Games positions itself as part of Saudi Arabia’s fast-evolving gaming ecosystem, which has been gaining momentum under the Saudi Vision 2030 framework. The initiative places gaming and esports at the forefront of the Kingdom’s diversification strategy, aiming to develop local talent and foster global competitiveness.
In a statement announcing the investment, DaFluffs Games said the partnership with Merak Capital marks a “milestone” in the studio’s journey, adding that the team looks forward to leveraging Merak’s support to accelerate growth and bring its vision to life.
Merak Capital, through its Gaming Fund, has been actively investing in studios and platforms that align with Saudi Vision 2030’s mission of transforming the Kingdom into a regional hub for gaming and esports. The accelerator program, Exel by Merak, provides mentorship, capital, and strategic partnerships tailored to game developers and startups.
This funding represents a step forward not only for the company but also for the broader Saudi gaming sector, which has seen an uptick in early-stage investment activity as the government and private sector work to expand the industry’s footprint regionally and globally.
