Raptor PR, the exclusive B2B tech PR agency for the video games industry, has proudly announced its partnership with Zibra AI, a fast-growing deep tech startup based in Kyiv, Ukraine. Founded in 2021, Zibra AI leverages proprietary machine learning technology to revolutionize the creation of complex 3D visual effects and assets for video game and VR/AR developers and publishers.
By automating the generation of high-quality 3D assets, Zibra AI streamlines the creative process for developers, liberating them from routine manual tasks and allowing a stronger focus on innovation. The technology addresses critical pain points in producing intricate 3D content and effortlessly incorporates interactive visual effects and in-game assets for various applications.
Raptor PR will develop Zibra AI’s global communications strategy, including a compelling creative campaign narrative that showcases the remarkable talent and technology behind the company. The agency will also present the human aspect of Zibra AI to global business and technology audiences.
Alex Petrenko, Co-Founder, and CEO at Zibra AI, expressed enthusiasm about the collaboration, stating, “Raptor has a reputation for delivering impactful results for emerging technology brands. We look forward to sharing our vision in a compelling way that resonates with our target audience.”
Rana Rahman, Founder, and CEO at Raptor PR, expressed delight in representing Zibra AI, saying, “We’re honored to bring their stories to market and power their business growth. Zibra AI’s cutting-edge tech platform embodies what we look for at Raptor – a remarkable team with tech that’s poised to transform the video games industry.”
The appointment of Raptor PR as Zibra AI’s agency of record follows successful engagements with Ultra and Superscale in Q1 2023, as well as the addition of renowned games industry writer Craig Chapple as Head of Content in March 2023.