Streaming platform Netflix has launched a new mobile game called Netflix Heads Up! The game is free-to-play for those who have a Netflix subscription. The game is Netflix’s version of the popular party game Heads Up!
Related: Netflix’s mobile games hit 13 million downloads worldwide
The streaming giant introduced Netflix Games in November last year. There are 24 games in a separate app designed by Netflix for the platform’s subscribers. The available games range from a version of the classic Mahjong Solitaire to an Exploding Kittens game and a Stranger Things video game.
The platform was hoping offering Netflix-related games to its subscribers would be a great success, but figures leaked out showing that Netflix Games was not doing well. According to those figures, an average of 1.7 million users open one of the Netflix Games apps daily. That equates to less than 1 percent of Netflix’s total subscribers. The platform currently has 221 million subscribers worldwide. Still, Netflix is developing new games and expanding the game catalog.
The party game Heads Up! has been popular for a while now. The game is based on the board game Am I a banana? To play this game, users have to hold their smartphones over their heads. This way, they can’t see what’s written, and the other player sees it clearly and tries to describe what the word is. After the phone holder gives the correct answer or their one minute is up, they put the screen down to get another word.
There are already several different mobile versions of the game. Now Netflix has come up with its own version. Netflix Heads Up! has eight decks inspired by various titles from Netflix. Players can choose between shows such as Bridgerton, Stranger Things, and Squid Game.
Netflix Heads Up! is available to download for Android and iOS users, and the app is entirely free for Netflix subscribers. Netflix also encourages users to record matches and share them on Instagram, TikTok, and WhatsApp.
Next: Netflix teams up with Microsoft for its lower-priced subscription plan
