Owned by 9-time Motorcycling World Champion Valentino Rossi, VR46 brands is a group of companies that manages different projects through sub-branches. VR46 Racing Team supports emerging riders from Moto3 to MotoGP, while VR46 Riders Academy provides professional and sport-related support to young Italian riders throughout their career. One of these sub-branches, VR46 Metaverse, is a company dedicated to developing the VR46 brand by creating unique Web3 content dedicated to Valentino Rossi and VR46 universe.

In collaboration with metaverse studio Dubit, VR46 Metaverse has launched Moto Island – The Official Valentino Rossi Experience on Roblox. The game offers online multiplayer racing in a vibrant open world. The experience is a first for VR46 Metaverse in gaming and metaverses. With 58.8 million daily players, Roblox was chosen personally by Valentino Rossi for its importance in the gaming habitat and its ability to reach players in fun, engaging ways.
Multiple times motorcycling world champion Valentino Rossi said,
“I really wanted to create such an experience for all motorsport fans and beyond: with Moto Island, we want to take this sport to another level, offering all players a fun, quality experience. Interacting and communicating with my fans has always been a key aspect throughout my career, and now it’s so exciting being able to do the same with younger generations through Roblox.”
Jean Claude Ghinozzi, CEO of VR46 Metaverse, said,
“The release of Moto Island constitutes a major milestone in the VR46 Metaverse timeline for 2023. To make this happen, we wanted a partner who had a great experience in this industry, and working with Dubit was the best choice we could make.”
Matthew Warneford, Co-Founder of Dubit, expressed his excitement about the project and stated that they loved creating Moto Island with VR46 Metaverse and couldn’t wait to see millions of players enjoy the incredible races.
Built around the ideas of customization and accessibility, Moto Island aims to let players experience the competitive spirit of motorsport. Moto island will constantly evolve and update over the coming months to create value for players with brand-new content and events.