EA has appointed Gareth Jones as Vice President and Division Head of UK-based mobile game studio Playdemic.
With a 25-year background in the games industry, Jones joined Playdemic as COO in May 2012, taking on the role of Head of Production in December 2016. Before joining Playdemic, Jones held various positions in the games industry, including Rare, Gizmondo, and Warthog Games.
Due to the continued success of Golf Clash, Electronic Arts acquired Playdemic from Warner Bros. for $1.4 billion in June 2021. Gouge described it as an “important step” in Playdemic‘s journey.
Jones gave the following words in his speech;
“I’m incredibly proud of what our studio has achieved so far and am excited about the future of our team as part of EA Mobile. The team and culture at Playdemic are second to none and I’m honoured to be given the opportunity to lead the business onto even greater success. Through combining our knowledge for creating unique and innovative mobile sports experiences with EA’s industry-leading sports offering we can unlock new potential in both sports and mobile and reach even more players than ever.”