Animoca Brands and Cool Cats join forces with an investment from the former

The partnership will see the two companies focusing on bringing fresh and exciting experiences to the game community.
Cool Cats Group and Animoca Brands logo over a white background

Cool Cats Group and Animoca Brands have announced that Cool Cats has received a strategic investment from Animoca. Cool Cats will use this capital to focus on becoming the biggest NFT brand globally. The company will also work on improving its content and media branch.

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Reportedly, Executive Chairman of Cool Cats, Ken Cron, and Co-Founder and Executive Chairman of Animoca Brands, Yat Siu, have had a long-standing relationship. Cron had these comments about Yat Siu and the partnership:

“Yat is one of Web3’s foremost thought leaders, and he has built one of the most important companies in the industry. Working more closely with Animoca Brands will bring tremendous value to Cool Cats and its community. Our new CEO, Stephen Teglas, and the entire Cool Cats team couldn’t be more excited to get started.”

Cool Cats had previously announced a collaboration with Animoca subsidiary GAMEE that uniquely gave Cool Cats NFT owners NFT claims, raffles, and community giveaways within GAMEE’s virtual gaming space.

Yat Siu also shared thoughts and sentiments about Ken Cron, Cool Cats, and the partnership:

“Cool Cats is a leading example of metaverse native IP based on the principle of decentralized ownership. Ken is one of the most experienced gaming and media executives in the world, and it has been my pleasure to have him as an Advisor to Animoca Brands’ Board of Directors for the past two years. Our belief in what the Cool Cats team has built, along with our commitment to the NFT space – which we believe will unlock the next frontier of gaming – could not be stronger.”

Animoca Brands itself saw some massive investments just last month. The company received $38 million from True Global Ventures, which was named “the largest investment TGV has ever made in one company.” The company had also raised $110 million in a funding round from the likes of Temasek, Boyu, GGV Capital, and more.

By joining forces, the companies aim to bring fresh and exciting gaming experiences to their communities and the game community as a whole.

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