Midwest Games, the Wisconsin-based video game publisher pioneering a publishing-as-a-service model, announced up to a $2 million strategic investment by Kansas City’s Prevail Private Capital.
Midwest Games launched its shadow publishing model back in January this year.
This marks Prevail’s first investment in the booming $522 billion video game industry, building on its track record across fintech, consumer products, national defense, and healthcare. The partnership highlights the firm’s confidence in the company’s fresh approach to publishing – designed to offer developers, studios, and IP owners greater flexibility, scalability, and ownership.
“Prevail’s support is rocket fuel for our mission. We’re scaling to give more partners the strategy, marketing, and production expertise they need to get their games to market and succeed.”
Ben Kvalo, Founder & CEO of Midwest Games

Founded in 2023, Midwest Games has quickly earned a reputation for championing underrepresented developers and regions while pushing for innovation in how games are brought to market.
The company has also received investment from key leaders in video games and tech, including Kun Gao, Co-Founder and President at Forge and Co-Founder and former CEO of Crunchyroll, and Mitchell Patterson, CEO at Wolfjaw Studios. With the new funding, the company will expand its team, strengthen data-driven insights, and broaden its global capabilities.
“Midwest Games is exactly the type of values-driven innovator we want to back. The gaming industry evolves at breakneck speed, and Midwest Games’ model is built to adapt and thrive. We’re proud to support their vision.”
Kerry Lawing, CEO of Prevail Private Capital

Both companies share a commitment to fueling sustainable growth and empowering creators often left out of the spotlight.